Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. Curate user-generated content. In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Today, in 2018, that number is very likely to be smaller than six percent. Post only the best content you can find each day.

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Convince & Convert

APRIL 10, 2014

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Centered around the theme of the Hipster Tax Crisis, H&R Block curated a series of “Hipster Tax Facts” from campaign spokesperson Kenny Mayne.

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Case Study Campaign Cause marketing YouTube 160

Webbiquity SMM

DECEMBER 11, 2013

Experts outline key content marketing trends for 2014 by The Guardian. Matthew Anton presents three dozen questions to ask when creating a content marketing strategy, from questions about the company’s business model (e.g., “Which products make up most of the revenue?”) by Business2Community. ** 5 STARS.

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Strategy Content Marketing BuzzStream 226

Devumi

AUGUST 20, 2014

— Foolish Commander (@franksting) August 20, 2014. Few can truly blame them as the company has long been in the red. — The Verge (@verge) August 19, 2014. What was once a manually curated platform is now slowly becoming an algorithmically curated platform. Promoted tweets?

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Twitter Content Adsense Curation 79

Convince & Convert

MAY 5, 2012

Pinterest has spawned a new way of consuming and searching information, and may be the poster child for the coming image-centric social Web that will make written blogs like mine look quaintly Amish by 2014. Knowing that Pinterest sends a ton of traffic to your site should CREATE questions in your company , not answer them.

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Metrics Social Media Posterous Aggregator 143

Writtent Blog

MAY 20, 2014

If you’re behind the content marketing curve, now’s the time to get caught up — here are 17 content marketing trends relevant to 2014. I would have expected company-centric content to have figured as the top or second-to-top topic, but instead it retains third place. The rest of it is either curated (24.0%) or syndicated (12.6%).

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Trends Content Marketing Curation 95

Sprout Social

APRIL 21, 2020

Throughout the COVID-19 pandemic, there’s been an emphasis on staying connected while we social distance, which has been an opportunity for brands to curate user-generated content (UGC) from their loyal fans. In 2014 we launched #MyMadcap. Now, at a time we need togetherness more than ever, many have asked how you can support us.

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How To Social Media Management Metrics Team 125

Writtent Blog

MARCH 7, 2014

Outreach to companies mentioned in the post. Have you mentioned companies or other bloggers in your post? Top lists are curated lists of companies and individual websites that share good information and tips in a specific area. Top lists work well because you curate information for your readers. Syndicate your RSS.

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Convince & Convert

FEBRUARY 16, 2015

iSocialFanz Tweet This A Passion for Change Brian Fanzo partnered with Daniel Newman halfway through 2014 to continue to build what Daniel had started as BroadSuite Consulting. Brian doesn’t find it difficult to balance his company work with his personal brand.

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Koka Sexton

JANUARY 19, 2017

I worked at the front desk of a software company. LinkedIn was the most rewarding, challenging and career accelerating company I had ever been a part of. Being a part of this company is an honor. Koka Sexton (@kokasexton) October 20, 2014. Many years ago, I started in tech as a receptionist (ya…for real!).

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Ari Herzog

MARCH 9, 2014

Back on December 3, I returned to Twitter after a 6-week hiatus and began increasing people and companies who I thought I should follow. That’s the same date I blogged my social networking primer for 2014. For instance, here is a curated list of people I’ve met offline.

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Curation Social Networking Feed Feedly 70

Writtent Blog

JULY 19, 2016

59 Killer Content Marketing Stats: 2014 Edition was put together in just 1100 words and is in essence a list of curated stats. This is a resource page with industry stats curated by Kapost. For those who are still not convinced, let’s look at another similar post curated by Contently. So, you can simply curate the data.

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The Social Media Hat

APRIL 13, 2017

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. since 2014. The Complete Solo Build It! Review - An Insider’s Perspective.

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Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. Mobile devices will account for 25% of global internet traffic by 2014. of US consumers will use mobile coupons by 2014.

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Statistics Mobile comScore Marketing 108

Ignite Social Media

JUNE 1, 2016

70 percent of businesses agree videos are the most important marketing tool; whereas two out of three companies expect to include videos in their marketing strategies. as of June 2014. Facebook was the early adopter of social commerce with its ‘ Buy Now ’ call to action buttons that were first tested back in July 2014.

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Trends Social Media Strategy How To 60

Convince & Convert

MARCH 2, 2015

His 2014 book “What Happens in Vegas Stays on YouTube” was recently nominated for a Pulitzer Prize, and he was voted the second most likable author in the world (second only to Harry Potter creator, J.K. At this point, you can benefit from curating content from your employees and customers. ” (highlight to tweet).

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Content Marketing B2B Journal 60

Twist Image

JANUARY 23, 2018

when people spend a lot of time passively consuming information--reading but not interacting with people--they report feeling worse afterward.researchers hypothesize that reading about others online might lead to negative social comparison--and perhaps even more so than offline, since people's posts are often more curated and flattering."

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Convince & Convert

APRIL 7, 2015

Jay’s key message is that by providing help and value to customers (for free), companies will be able to cut through the incredible amount of content clutter that exists online and be top of mind when those customers are ready to buy a product or solution. Analyze entries to company help/suggestion boxes. Real-Time Relevancy.

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How To Yammer Metrics Statistics 60

Twist Image

MAY 11, 2015

Spotify lost $197 million in 2014. In fact, their losses are getting uglier, almost tripling from 2013 when the company lost $68 million. Then again, maybe streaming is actually dead on arrival, because it's so hard to make money? Sure they bring in a lot of money ($1.3 billion last year), but it's not turning a profit.

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Pixlee

DECEMBER 13, 2016

This San Francisco based company was started in 2011 by four graduates on a mission - to pay homage to the retro short-shorts lifestyle they all adhered to throughout their college days. During their “Fourth of Julyber Monday” in 2014 (a summertime version of Cyber Monday) sales reached nearly $1 million on the one day alone.

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Sprout Social

NOVEMBER 1, 2016

For example, Snapchat might not have appealed to Marriott Hotels at first, but we bet the company is glad it gave the app a chance. — Marriott Hotels (@Marriott) December 19, 2014. Pinterest is a great destination for curating valuable content—just ask the Four Seasons. We're on @Snapchat ! pic.twitter.com/mrKyaTYby1.

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Travel Class Social Media Hotels 40

Buffer Social

JULY 27, 2016

With the flexibility to share any photo or video you want through Snapchat — not just those you took within the app — the company has opened up a whole new way to create content. And the company is also making strides with older generations. Think of it as Instagram in 2014-2015 or Facebook in 2009-2010.

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API Marketing comScore Video 40

Buffer Social

NOVEMBER 7, 2017

I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. When studying the Instagram accounts of the top 100 global brands in 2014 , Simply Measured found that 88 percent of their posts include at least one hashtag. Here’s what I learned from my look at the research.

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Study Instagram Hashtag Research 111

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Find people that are influential to your particular field, as well as publications or companies that you admire, to follow. This is a guest contribution from Jaclyn Freeman.

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Content Metadata How To URL 54

Later

SEPTEMBER 15, 2020

I had big companies reach out to me and start off with, ‘We really want you to be an ambassador for us…but there’s no budget.’ With a background in visual merchandising and branding, it’s no surprise that his feed features a collection of well-curated and aesthetically-pleasing content. I have a killer media kit.

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Influencer Travel Marketing Instagram 65

Waxing UnLyrical

NOVEMBER 16, 2016

Fortunately for us, there are reliable visual resources to curate content from. Curate GIFs from directories like GIPHY, GIF bin and apps like DrumUp. Cami Bird (@cjbird) September 9, 2014. Curate expert quotes or tips on simple backdrops to share on your social media pages. Should this limit us in the visual space?

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Curation Content Strategy Repository 100

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. 78% of companies now say they have dedicated social media teams.

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Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. Companies like Dove, Nike and Always are great examples of how inspirational and story-driven content can help humanize brands and instill brand loyalty.

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Social Media ROI Loyalty Social Networking 40

ProBlogger

NOVEMBER 17, 2011

Publication date: 2014. And I had just sold my last company to thestreet.com. It’s okay if you are curating what you feel your best posts are. And for a small price, people can get that curation and read it in a different format. Marketing: Publishers claim they do a lot of marketing for you. I wrote my own review.

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Hootsuite

OCTOBER 27, 2021

The practice was then introduced to Instagram in 2014. Make sure your company information is up to date. A company overview. These can include everything from curating content created by your followers to using Facebook analytics tools to know what your audience responds to. Anything that doesn’t fit your brand voice.

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Badge Facebook Authentication HootSuite 145

Keyhole.co

DECEMBER 19, 2023

Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 This was in 2014, and it was just the start. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. billion today.

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Buffer Social

FEBRUARY 15, 2022

In 2014, I began bringing to life an idea for a product and brand that did not yet exist in the market—elevated, everyday, and American-made paper goods to inspire productivity and creativity. It was immediately clear that launching this type of product-based company required capital. And I’d do it again.

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Campaign Process Brands How To 75

Myrland Marketing

JULY 6, 2018

This survey of in-house counsel was answered by the following: 85 corporate counsel, with 51% from companies with 2017 revenue of $10 billion or more. 72% work for companies with 5,000 or more employees. 17% work for companies with 1,000-5,000 employees. 6% work for companies with 500-1,000 employees. 23% from the West.

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Sprout Social

OCTOBER 26, 2021

Not only are companies searching for new skill sets and talents, but the way that businesses find their ideal candidates has turned on its head. Social media recruiting through employee advocacy and referrals could allow companies to tap into brand new spheres of talent. 5 companies that have mastered the art of social recruiting.

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Applications Cost Team LinkedIn 114

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. 5 Social Media Trends for 2014: New Research by Social Media Examiner.

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Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. TechCrunch ). Digital Marketing Philippines ).

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Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

JANUARY 6, 2015

Ever notice how many companies are “leaders” in their respective markets, according to their own press releases? curation from Jeff Domansky is a fantastic resource for the latest articles, blog posts, infographics and other content related to the intersection of PR and social media. Guides to PR Content and Press Releases.

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Press Release Tips SEO Influencer 100