Social Media Marketing

JULY 18, 2013

Altimeter''s Charlene Li and Brian Solis have released an e-book on the topic, called The Seven Success Factors of Social Business Strategy that focuses on vision, governance, strategy, tools, technology and leadership, among other things. Users can now add photos to comments to all Facebook pages globally. It''s no mean feat.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Social Media Marketing

JUNE 5, 2013

Last week, we shared the 2013 Internet Trends deck from Mary Meeker; this week, The Atlantic takes a look a the 11 most fascinating charts from her presentation. India is seeing the benefit of social advertising for branding , according to the Ernst & Young Social Media Marketing: India Trends Study 2013 report.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). However, only 38 percent of companies say they have a defined social media strategy.

Template 111

Template Templates Social Media Strategy 111

Sprout Social

MAY 9, 2024

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies.

Industry 84

Industry Influencer Trends Marketing 84

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. e-Strategy Trends ). e-Strategy Trends ). e-Strategy Trends ). It’s not what you almost certainly think.).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

AUGUST 27, 2013

At Taggs, we decided to bring data to help settle the debate – Do people pictured in brand images help or hurt Facebook engagement? Brand images without people would be associated with greater engagement than those images including people. How Does the Presence of People in Brand Images Relate to Engagement?

Research 164

Research Engagement Facebook Retail 164

Jon Loomer

FEBRUARY 14, 2024

A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. Don’t Ignore Underrated Placements In 2013, I wrote about how you shouldn’t ignore the sidebar (right hand column) placement. And they’re getting crazy engagement. But, you know what?

Advertising 178

Advertising Metrics Cost Sentiment 178

Proactive Report

MAY 8, 2017

Download the PDF of the Social Media Strategy Template here. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Develop a content strategy based on the researc and create an editorial calendar.

Template 56

Template Templates Social Media Strategy 56

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? It was only a small part of a social media RTM strategy that Oreo had decided to implement. Analytics offers a gold mine of information that you can use to create effective social media and content strategies.

Strategy 125

Strategy B2B Marketing Conference 125

Bill Hartzer

DECEMBER 18, 2023

This integration is designed to empower users, allowing them to promote their content to an engaged, audited user base while receiving remuneration for their contributions to the network effects. There is high demand for tools to help grow user engagement while being safeguarded from unpredictable algorithmic changes and competition.”

Twitter 97

Twitter Project Fashion Education 97

Ignite Social Media

MAY 16, 2016

With social media being considered by many brands as part of the traditional marketing mix, it may be tempting to constantly push a commerce message, but that approach will kill your social media engagement. Let’s take a look at how social media engagement has changed over the years. So what’s that mean for engagement?

Engagement 109

Engagement Social Media Class Loyalty 109

Buffer Social

SEPTEMBER 10, 2018

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. In the Instagram feed, Kettlebell Kings focuses on sharing educational content and workout examples — this strategy has helped it to amass an audience of over 79,000 followers.

Instagram 108

Instagram Strategy Feed Feedly 108

Buffer Social

FEBRUARY 3, 2019

This post is part of our Instagram Marketing Strategy series. Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. In the first year, this strategy helped our account grow by almost 400% – 4,250 to 21,000 followers.

Instagram 100

Instagram Strategy How To Feed 100

Jon Loomer

APRIL 24, 2023

What was the impact on my presence (impressions, engagement, and followers) in each case? First, I’ll explain the nature of my strategy. Let’s go… The Strategy This commitment to short-form video began with TikTok on September 30, 2022. Here’s a look at engagement for that same period (from Agorapulse ).

Platform 177

Platform Video Instagram YouTube 177

Sprout Social

MAY 10, 2019

By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. On top of that, the rise of video content through other networks’ newer features like IGTV and Facebook Live has led to an overall increase in mobile video engagement.

YouTube 111

YouTube Strategy B2B Marketing 111

Mindjumpers

JUNE 12, 2013

Agencies need to define and drive relationships for brands by developing content that will engage audiences and motivate them. Advertising Brands Content Marketing Report Research/Study The Social Newsroom 2013 content marketing digital agency Jonas Klit Nielsen Operations real-time Skyword' What do you think?

Report 244

Report Nielsen Overview Compete 244

Writtent Blog

OCTOBER 15, 2013

The inclusion of brand characters has been found to increase engagement on social media networks as much as 585%. Even if your company’s products or services have nothing to do with pumpkin-carving or cat ears, it could be an incredibly effective way to increase engagement. Spin an Existing Offer. Company News'

Content 109

Content Marketing Upcoming Retail 109

Rebekah Radice

AUGUST 10, 2015

Rupert Murdoch said if you want to motivate people, you have to engage their minds and their hearts. But when it comes to Facebook engagement, gaining audience attention can be tough. If you want to increase engagement, you need to make a few changes. 11 Little Facebook Tips That Bring BIG Engagement Results.

Engagement 131

Engagement Tips Facebook Nielsen 131

The Realtime Report

JANUARY 31, 2023

IM Academy Students Focus on Cultivating Mindset and Mentorship at New MMX Academy IM Academy , a provider of online educational resources, launched five new academies in 2022, the most since the platform was established in 2013. The Academy’s educators offer sessions in Spanish and German in addition to English.

Education 103

Education Travel Energy Eventful 103

Social Media Marketing

JULY 24, 2013

In addition, US Twitter users are most active after 6 pm, whilst those in the UK are highly engaged between the hours of 10 a.m. Commentary The excitement over real-time engagement and cutesy content based on trends seems to be waning (The Atlantic Wire: " That Was Fast: Twitter Is Over Your Real-Time Royal Baby Marketing ").

Social Media 162

Social Media Flipboard Journal comScore 162

Pam Hughes

DECEMBER 30, 2021

These six helpful voice search SEO strategies will help you get more organic traffic from people using Alexa, Siri, and Google Assistant, and contribute to your overall SEO strategy. When Hummingbird was released in 2013, “ conversational search ” was making waves in the SEO community. Use structured data.

SEO 68

SEO Strategy Engineering Mobile 68

Social Media Marketing

APRIL 3, 2013

Putting all of this together is hard work, but here are Three Brands that Used Data to Transform Their Media Strategies and The Marketer's Guide to Creating Data-Based Content. Bookmarks/Read-Watch-Listen Later Facebook and IDC have released How Smartphones and Social Keep Us Engaged that includes a good deal of data about usage habits.

Social Media 160

Social Media Flipboard Storify Reddit 160

Ignite Social Media

APRIL 22, 2021

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. Community Tab.

YouTube 154

YouTube Social Media Notification Film 154

Mindjumpers

AUGUST 7, 2013

In May 2013 the app was even the most downloaded non-game app on iOS globally. So by combining a discount and a surprise element, 16 Handles was able to engage with their customers on Snapchat. So the question is – does this popular app hold any possibilities for brands to explore? Other ways to Snapchat. What do you think?

Brands 264

Brands Discount Upcoming Eventful 264

Convince & Convert

SEPTEMBER 1, 2015

Editor’s Note: This is a Convince & Convert Greatest Hits post, which originally ran on the Convince & Convert blog in 2013. Over the years, Convince & Convert has continued to refine its social media strategy process. Social Media Strategy in 8 Steps (Summary). Step 2: Listen and Compare.

Social Media 60

Social Media Strategy How To Marketing 60

Buffer Social

FEBRUARY 3, 2019

This post is part of our Instagram Marketing Strategy series. Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. In the first year, this strategy helped our account grow by almost 400% – 4,250 to 21,000 followers.

Instagram 64

Instagram Strategy How To Feed 64

Waxing UnLyrical

JANUARY 22, 2014

In July of 2013, photos still reigned supreme, with Buffer saying photos made up 93% of the most engaging posts on Facebook. This post from Pew in October , though, shows use of video online doubling from 2009 to 2013. Do you use Vine or Instagram videos as part of your digital marketing strategy?

Instagram 212

Instagram Flickr Video Social Media Management 212

Convince & Convert

FEBRUARY 5, 2016

It’s not something you do once to kick the tires of a new call-to-action page, either—it’s a critical best practice that should be part of your strategy on an ongoing basis. What day of the week will your readers engage most with your content? When you find times that get consistent rises in engagement, hold onto them.

Types 60

Types Strategy Content Trends 60

Twist Image

FEBRUARY 13, 2013

Twitter Says Its Mobile Users Are More Active, Engaged With Brands. If you look at the new line of darlings (it can be anything from Uber , Snapchat , Instagram , Path , Highlight , Square , whatever), what you see is a mobile-first strategy. Arguably, a mobile-only strategy. mobile first strategy. mobile only strategy.

Mobile 106

Mobile Strategy iPad iPhone 106

Buffer Social

MAY 31, 2017

Now seems to be the perfect time to take a closer look at Facebook video and how to use videos to engage more fans on the platform. In this post, you’ll learn 17 actionable tips to increase the views, engagement, shares of your Facebook videos. 17 Top Facebook Video Tips for More Views, Shares, and Engagement.

Video 111

Video Engagement Facebook Mobile 111

Webbiquity SMM

SEPTEMBER 26, 2017

If you want to produce business leads, LinkedIn is a must in your social media marketing strategy. Groups allow your connections to engage with you and one another. These digital benefits attracted a lot of attention, which gained the organization approximately 54,000 new members in the first six months of 2013 alone.

LinkedIn 186

LinkedIn How To CPA B2B 186

Buzz Marketing for Technology

MAY 15, 2013

The modern day merchant must have an intimate understanding of the importance of online and mobile commerce, access to a vast array of customer data, and a strategy for transforming this analytical data into winning online experiences. Related posts: 10 Ecommerce Predictions for 2013 2013 just might be the year we see a real.

Retail 202

Retail Analysis Analytics Data 202

Buzz Marketing for Technology

OCTOBER 25, 2013

As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace. People don’t engage with brands; they engage with a purpose. People don’t engage with brands.

Mobile 225

Mobile comScore Insurance Sites 225

agora pulse

FEBRUARY 19, 2020

Hummingbird Update was announced back in 2013. With Hummingbird, the digital marketing community was introduced to a new concept, i.e. The customer-centric content strategy puts your target audience as the primary focus. Your overall digital strategy should do the same. BERT Update.

Conversation 151

Conversation Marketing Google Analytics 151

Social Media Marketing

MAY 21, 2018

Most internet marketers today are of the opinion that email marketing is a redundant marketing strategy. Email marketing is a promotion strategy that uses emails targeted to customers. Now, many marketing companies include this strategy in their campaigns. Why Is Email Marketing A Good Marketing Strategy?

Marketing 105

Marketing Mobile Notification Statistics 105

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. This not only gets a good number of comments – it gets readers DOING something quite involved which is a sign of real reader engagement. In short forums benefits are: Increasing Reader Engagement. Photo by Adam Whitlock on Unsplash.

Communities 40

Communities Strategy Forums Project 40

Convince & Convert

SEPTEMBER 22, 2013

Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. T-Mobile (@TMobile) September 20, 2013. _iicon) September 20, 2013. Bobby Dewitt (@Bobboramasucks) September 20, 2013. T-Mobile (@TMobile) September 20, 2013. I didn’t.

Case Study 155

Case Study Twitter Brands Mobile 155