Proactive Report

NOVEMBER 10, 2012

We are rapidly approaching the end of the year and I’m already hearing murmurings about plans for 2013. Here are 10 items that should be on your radar for your 2013 strategic planning. If this applies to your company putting an integrated real-time media strategic plan in place is the most important action for 2013.

Mobile 111

Mobile Reputation Social Graph Skills 111

Buffer Social

NOVEMBER 27, 2018

Since Snapchat debuted the Stories format in 2013, it’s gone from strength to strength and is quickly becoming the default format for content consumption and creation. The News Feed is one of Facebook’s marque innovations. Not to mention, it also played a pivotal role in Facebook’s march to advertising dominance. ” The rise of Stories.

Feed 111

Feed Feedly News Facebook 111

Ignite Social Media

JULY 24, 2023

A social media audit can help optimize your social media strategies, enhance engagement, increase reach, and drive better marketing results. For example, it is best practice to look at posting frequency, how posting frequency compares to competitors, how engagement rates compare to posting frequencies, and so on.

Social Media 148

Social Media Analysis How To Syndication 148

Buffer Social

OCTOBER 17, 2017

Posts with unusual engagement patterns (a like-baiting signal). To help you grow your Facebook Page reach, we’ve written a few guides that you might like: Post Less, Boost Top Posts, and More: 14 Ways to Increase Your Facebook Page Engagement. The Simple Facebook Posting Strategy That Helped us 3x Our Reach and Engagement.

List 190

List Facebook Feed Feedly 190

Mindjumpers

MAY 22, 2013

Most of the numbers compare growth from last year to May 2013. However, the number of Likes and Shares has grown significantly, which indicates that even though there are not so many new users joining the platform any more, users still enjoy content and are willing to engage with it. So, content is still king. Photos: Facebook.

Facebook 226

Facebook Activities News Feed 226

Mindjumpers

JULY 2, 2013

I have been looking into upcoming social platforms and came across Pheed, which for a while has created some buzz on the web and have been announced the breakout social media star of 2013. There are only a few brands present on Pheed so far, but any brand that has stories to tell online can use the platform to engage and attract users.

Social Media 266

Social Media Upcoming Platform Feed 266

Buffer Social

JUNE 6, 2018

Social media is as much about engagement with other people as it is about sharing content. Here are just a few reasons why social media engagement is a vital part of any social media marketing strategy. In 2017, Buzzsumo analyzed 880 million Facebook posts and uncovered a sharp decline in engagements. ” – Facebook.

Social Media 111

Social Media Engagement Marketing How To 111

Ignite Social Media

APRIL 22, 2021

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. Community Tab.

YouTube 154

YouTube Social Media Notification Film 154

Buffer Social

MAY 31, 2017

Now seems to be the perfect time to take a closer look at Facebook video and how to use videos to engage more fans on the platform. In this post, you’ll learn 17 actionable tips to increase the views, engagement, shares of your Facebook videos. 17 Top Facebook Video Tips for More Views, Shares, and Engagement.

Video 111

Video Engagement Facebook Mobile 111

Hootsuite

OCTOBER 29, 2019

Tweets that include visual content are three times more likely to get engagement. In 2013, Aimee Stephens was fired from her job for being a transgender woman. How to Use Instagram Live to Grow and Engage Your Followers. It gives people a reason to follow, like, comment, and eventually buy from you. Need more proof? Get Started.

Social Media 110

Social Media Engagement Tips Content 110

Your Escape From 9 to 5

JULY 1, 2022

This decline has been visible from late 2013. According to Ogilvy, organic reach has declined to 6%, a drop of 49% since October 2013. Most brands would have noticed their organic Facebook reach has started to decline. Infographic credit: Quicksprout.com. Reasons for Facebook’s Organic Reach Decline. 3 EdgeRank Factors.

Organization 40

Organization How To Feed Feedly 40

Hootsuite

APRIL 6, 2023

Apparently, A LOT of people (like 45 million unique viewers by 2013 ) love watching live-streamed video games. Vine reshapes the way we view video (2013) Vine launched in 2013, but not before Twitter bought the video-sharing app for $30 billion. Amazon saw the spike and quickly scooped Twitch up. Try it free today.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Jon Loomer

DECEMBER 27, 2021

It was a huge part of my business in 2013 to 2015. While I haven’t yet regained the heights the show hit in 2013 and 2014, the progress is noticeable and exciting. Apple Podcasts and Spotify are the only two platforms that give me in-depth data on things like plays/starts, listeners, engaged listeners, and followers.

Apple 189

Apple Hosting Publishing Mobile 189

Social Media Marketing

APRIL 3, 2013

Bookmarks/Read-Watch-Listen Later Facebook and IDC have released How Smartphones and Social Keep Us Engaged that includes a good deal of data about usage habits. Facebook Exchange (FBX) is an advertising service that allows brands to serve targeted ads based on interactions on Facebook. What's in question is how users will react to it.

Social Media 160

Social Media Flipboard Storify Reddit 160

agora pulse

MAY 30, 2019

When Snapchat unveiled Stories in 2013, it didn’t seem momentous. This can be seen in the engagement numbers. Of course, embracing Stories is only effective if consumers are open to this sort of engagement. How times have changed! In fact, the format is increasingly core to the experience.

Social Media 129

Social Media Survey Social Media Management Instagram 129

yMarketingMatters

FEBRUARY 10, 2014

In Social Media Examiner’s 2013 End of Year Report, marketers now place very high value on social media marketing: 86% of marketers stated that social media is important for their business. T his is a game changer for businesses engaging in marketing, sales, customer service and other business activities. Integrate! .

Social Media 279

Social Media Mobile YouTube Social Networking 279

Bill Hartzer

JULY 3, 2013

What’s even worse, is that these two social media campaigns were complete flops, with less than 2 percent actually engaging with their posts. Advertising also helped increase interest in the foreign language pages; by March 2013, they ranged from 68,000 to more than 450,000 fans. ing on any item within the previous week.

Facebook 164

Facebook Buy Campaign Report 164

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. It’s also more algorithmically driven than the other platforms, with the For You feed recommending content based on your previous engagement habits. Write an engaging bio. Add a link.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Hootsuite

APRIL 7, 2022

But in 2022, you can find every kind of content on TikTok — as well as highly-engaged users who want to discover new brands and products through the platform. We ran an experiment to see if Reels would boost our engagement , and overall we saw a small improvement. Ready to get started? Want to learn more about Twitch?

Platform 142

Platform Social Media Reddit Hosting 142

Sprout Social

DECEMBER 8, 2020

Between 2013 and 2018, video consumption online has increased at an average of 32% per year. One study found that if you want higher engagement, 2 to 5 minutes was the range to aim for. According to Twitter’s internal data , Tweets with video had 10x more engagement than without video. Instagram video length best practices.

Video 129

Video Social Media Study Instagram 129

Ignite Social Media

MAY 4, 2020

A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception. Since then, Instagram Stories has launched a slew of creative tools and interactive features that keep users engaged and posting. Here’s what you need to know about Snapchat Stories. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Mindjumpers

MARCH 5, 2014

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. As of 2013, Facebook users in Japan reached 22 million and Mixi has been experiencing a steady decline in users ever since. Behavioural insights.

Social Media 200

Social Media Mobile MySpace Trends 200

Hootsuite

AUGUST 23, 2023

Facebook introduced hashtags in 2013 , but since then, they’ve been pretty quiet about how to use them. Did the hashtag boost engagement? This can lead to greater social media engagement (likes, shares, comments, and new followers). Did the hashtag yield the right kind of engagement? Not all engagement is created equal.

Hashtag 98

Hashtag Tools Facebook HootSuite 98

Mindjumpers

MARCH 7, 2013

The number of fans and engagement are not business objectives; they can merely be tools to leverage business objectives. Localization is pointed out to be one of the biggest trends in 2013. They are in no particular order: News. Context and timing is everything. Localization. Performance measurement.

How To 249

How To System Skills Loyalty 249

Buffer Social

SEPTEMBER 10, 2018

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. Being reposted by the Kettlebell Kings account is highly engaging and rewarding for those featured and it also encourages more and more customers to share their content on Instagram.

Instagram 108

Instagram Strategy Feed Feedly 108

Ignite Social Media

MARCH 1, 2018

Social media marketers have been battling against the downward trend of organic reach since 2013 when Facebook began limiting the visibility of content in the news feed. We continued to encourage brands to focus on generating meaningful engagements that inspire conversation and interactions to combat some of the changes.

Organization 101

Organization Trends Social Media Report 101

Buffer Social

FEBRUARY 3, 2019

Back in 2013, Jay worked at Bigcommerce, an e-commerce software provider where he learned about what it takes to have a successful online business. Being reposted by the Kettlebell Kings account is highly engaging and rewarding for those featured and it also encourages more and more customers to share their content on Instagram.

Instagram 100

Instagram Strategy How To Feed 100

Likeable

APRIL 23, 2019

In 2013, Snapchat launched Stories and forever changed the way social media users would create and consume content. The interactive nature of stories makes it easier for brands to boost engagement and get creative with their followers. As consumer behavior and platforms rapidly shift towards stories, marketers are catching up.

Social Media 87

Social Media Authentication Feed Feedly 87

Ari Herzog

MARCH 2, 2014

Engagement = likes, comments, shares. This graph indicates the first 12 hours of your next Facebook post; and concludes you’ll achieve a 75% engagement rate after two hours. This graph indicates the first 12 hours of your next Facebook post; and concludes you’ll achieve a 75% engagement rate after two hours.

Social Media 135

Social Media Case Study Study Metrics 135

Oktopost

APRIL 16, 2019

When Instagram launched videos in 2013, over 5 million videos were uploaded in the first 24 hours. Videos are a great way to promote your brand and boost engagement, so no wonder that we’re super excited that Facebook finally made Instagram video publishing available for marketing partners.

Hashtag 60

Hashtag Video Instagram Knowledge Base 60

The Social Media Incubator

SEPTEMBER 13, 2013

A key in being successful in your social media strategy relies on connecting and engaging with your audience. Not only is it more engaging than a text post, but it is also more likely to increase your social media reach. CEL PR (@PRoutloud) September 11, 2013. Maybe this week’s #AppOfTheWeek can help you out!

Social Media 119

Social Media Engagement Eventful Strategy 119

Ignite Social Media

MAY 22, 2017

Stories have been a core piece of the Snapchat platform since it came on the scene in October of 2013. The platform continues to add new features , like looping videos, a magic eraser and A/R emojis, to try to keep the audience engaged. Snapchat Stories. Snapchat was the original creator of ‘Stories’. Instagram Stories.

Review 121

Review Instagram Real Estate Facebook 121

Kikolani

MAY 24, 2013

53 Actionable Content Marketing Metrics – Content marketing is about attracting the right target audience and getting them to take appropriate action as a result of engaging with your content. The Ultimate Resource for 2013 Inbound Marketing Stats and Charts – Looking for a compelling inbound marketing stat? Sad Cat Diary.

Domain Name 126

Domain Name FeedBlitz Marketing Hotels 126

The Realtime Report

AUGUST 29, 2012

” The report lays out the method behind Ben & Jerry’s engagement with audiences across its social media platforms, leading with more than 4 million fans on Facebook. Simply Measured highlights one of Ben & Jerry’s basic formulas for driving fan engagement: the new flavor. An average of 300+ engagements each.

Sample 180

Sample Samples Case Study Hotels 180

Unmetric

AUGUST 2, 2019

So what are they offering to keep their audience engaged? The brand’s content strategy centers around behind-the-scenes photos of fashion shows, product promotions, and new product launches that boost their engagement rates. Launched in 2013, Huda Beauty has seen consistent growth on Instagram. Fashion dominates Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Hootsuite

AUGUST 22, 2023

Find the optimal time to post Most Instagram planning tools will tell you when the best time to post is—in other words, when the most people are using the app, and when you’re most likely to get the maximum engagement. It’s been saving marketers’ time and creating beautiful graphics since it first launched in 2013. You be the judge.

Instagram 64

Instagram HootSuite Hubspot Marketing 64

Ignite Social Media

JULY 31, 2017

Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. In 2013/2014, we started seeing Facebook reduce visibility of content in the news feed and much more of a focus on mobile first social. During this time, LinkedIn was the first to go public and Facebook soon followed.

Social Media 84

Social Media Trends Community building Hosting 84