Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? In this post, we’ll aexamine the types of companies that best suit real-time marketing ( including B2B ) and ways to do this effectively, so you get the most value out of your campaign. What is Real-Time Marketing? Conclusion.

Strategy 125

Strategy B2B Marketing Conference 125

Diva Marketing Blog

NOVEMBER 6, 2014

As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. They also appreciated the real tone and voice of the campaign.

Health Care 108

Health Care Case Study Study Campaign 108

Adam Sherk

JULY 15, 2013

I attended MozCon 2013 last week. I enjoyed how he walked through the methodology and findings of the 2013 Ranking Factors study with curiosity, and without claiming to know for sure what it all means (as that’s not how it works). Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor. Matt Peters – You can tell “Dr.

SEO 148

SEO Tips Startup Compete 148

Convince & Convert

FEBRUARY 5, 2016

It’s the starting point of any new campaign. Odds are, you didn’t master the optimization of every detail of the campaign on the first shot. But will your audience respond as well to an orange button in 2016 as ConversionXL’s case studies did in 2013? You can only find out by trying it out—along with a few other colors.

Types 60

Types Strategy Content Trends 60

Buffer Social

JUNE 18, 2018

With a people-first philosophy and content strategy, Nicholas started exploring ways to better plan out social media campaigns and expand Foster’s reach on social. It’s an opportunity to generate word-of-mouth, build loyalty and create advocates for their brand. “We 2013 : year founded by Jonathan Moore and Nicholas Pidek.

Communities 95

Communities Company Social Media Case Study 95

Twist Image

APRIL 19, 2013

That was the main message in the USA Today article titled, Study: Social media a bust for small businesses , published on April 17th, 2013. I''d like it to result in more sales, a better quality of customer, more brand loyalty and - if at all possible - I''d like it to cure cancer. Creative isn''t just a splashy ad campaign.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Dave Fleet

FEBRUARY 16, 2016

Between 2010 and 2013 (or so), we saw things slow slightly. While the changes have in many ways benefited users – who are gaining increasingly personalized experiences – they are challenging for companies that want to connect with fans from a loyalty and retention standpoint. Your mileage may vary.

Mobile 105

Mobile Trends Compete Loyalty 105

Twist Image

FEBRUARY 21, 2013

I am often asked why I wrote the book CTRL ALT Delete (which comes out on May 21st, 2013) as if the book is some kind of follow-up to Six Pixels of Separation or another book on social media. Marketers create messaging around campaigns. " Beyond the marketing message. It's more than content.

Content 107

Content YouTube Loyalty Retail 107

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Traffic Overview: What to look for – what is the percentage of traffic coming from search, referrals from other sites, people who type in your URL directly and campaigns you’re running.

Skills 89

Skills Analytics Press Release Metrics 89

Diva Marketing Blog

NOVEMBER 6, 2014

As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. They also appreciated the real tone and voice of the campaign.

Health Care 40

Health Care Case Study Study Campaign 40

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Traffic Overview: What to look for – what is the percentage of traffic coming from search, referrals from other sites, people who type in your URL directly and campaigns you’re running.

Skills 53

Skills Analytics Press Release Metrics 53

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. If a campaign doesn’t return the same results, we’re quick to assume that we did something wrong. But that’s just the nature of social media; no two campaigns are created equal. You can’t always be selling.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Traffic Overview: What to look for – what is the percentage of traffic coming from search, referrals from other sites, people who type in your URL directly and campaigns you’re running.

Skills 40

Skills Analytics Press Release Metrics 40

Convince & Convert

JANUARY 18, 2024

The extent of fandom marketing currently is in capitalizing on a celebrity or influencer’s fanbase – slapping them onto a campaign and expecting that celebrity’s fans to convert to a brand fan (*ahem* Calvin Klein’s campaign with Jeremy Allen White ). Forget influencer marketing, UGC partnerships, and loyalty programs.

Brands 130

Brands Sports UGC Influencer 130

Pixlee

JULY 2, 2021

Allyssa Eclarin is the Director of Product Marketing at Postal , an offline marketing automation and experience marketing platform that helps companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores. So I’ve been officially in the tech space since early 2013.

Sports 52

Sports Communities Brands Company 52

Webbiquity SMM

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. And how do we ultimately attract new customers through social media?

Social Media 207

Social Media ROI B2B Marketing 207

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. By crossing the bridge from followers to community, brands can see a much deeper sense of loyalty from their audience. Ready to start building an Instagram community?

Communities 78

Communities Instagram UGC How To 78

Keyhole.co

JULY 3, 2023

By doing so, you’ll be able to connect with your audience on a deeper level and build brand awareness and loyalty. By creating relevant and engaging content, you’ll be able to attract new customers, increase customer loyalty, and ultimately drive sales. Analyze hashtag campaigns on Keyhole 2.

Trends 52

Trends Social Media How To Hashtag 52

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. By crossing the bridge from followers to community, brands can see a much deeper sense of loyalty from their audience. Ready to start building an Instagram community?

Communities 60

Communities Instagram UGC How To 60

Convince & Convert

APRIL 16, 2014

Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities to deliver positive experiences that build brand awareness, trust, loyalty and engaged communities. An example of being timely without over planning is Dunkin’ Donuts’ #DunkinReplay campaign on Vine.

Strategy 159

Strategy Tips Case Study Instagram 159

Buffer Social

AUGUST 10, 2016

These and even more campaigns like Dove’s “Beauty on Your Own Terms” and Secret’s “Stress Test” attempt to market in a new way—one that not only mirrors society’s changing attitude towards women but also takes a stance. . What makes a successful campaign. What is point of view marketing? What is point of view marketing? ” 2.

Marketing 40

Marketing Authentication Campaign Sports 40

Writtent Blog

MAY 5, 2021

Saleh made sure to have Southern leadership of the military campaign into southern territories, so he appointed Hadi, the least illustrious southern commander, as Minister of Defense. The three-month conflict ended with Salehs forces marching victoriously into Aden, with the Unity Brigades the spearhead of that army.

Types 40

Types Real Estate Health Care Project 40

Convince & Convert

SEPTEMBER 1, 2010

There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. And they can keep saying that until about 2013. This has happened before online.

Social Media 121

Social Media Consultant Social CRM eBook 121

Later

SEPTEMBER 22, 2019

With a good creative strategy, you can boost engagement levels, increase brand loyalty, and even drive product sales! Those early likes gave me the strength to believe maybe my dreams were possible and to take the risk and do my very first show in 2013 in Dublin (I’m not sure I was ever that young!). Well, lots of pieces of UGC. .

Instagram 81

Instagram UGC Curation Apple 81

Convince & Convert

JUNE 24, 2014

Coupon campaigns have been used by brands since the launch of the first ever paper coupon by Coca Cola in 1887. The Rise of the Digital Coupon In 2013, RetailMeNot said, “Coupon usage is ubiquitous.” Gap’s super-successful coupon campaign gave them a turnover of over $US10 million in a single day. Why Wednesday?

Campaign 162

Campaign Discount Retail How To 162

Buffer Social

JUNE 6, 2018

Back in 2013 it was estimated that 67% of consumers use Facebook and Twitter for customer service, and that was five years ago! Social media engagement increases loyalty and generates word of mouth. It’s often not quite as straightforward as measuring clicks on an ad campaign, or sales from an email promotion.

Social Media 111

Social Media Engagement Marketing How To 111

Sprout Social

NOVEMBER 23, 2016

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. It not only helps to humanize your brand, but it goes a long way in establishing a connection between you and your followers—which can pay off later in brand loyalty. — Oreo Cookie (@Oreo) October 30, 2013. From, #Xbox.

Social Media 40

Social Media Content Meme Geotagging 40

Hootsuite

APRIL 14, 2021

Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup. We’re all operating at the whim of the market—perpetually concerned over intangible variables like brand perception, share of voice, and customer loyalty. And we get it.

Social Media Management 133

Social Media Management Social Media HootSuite Template 133

Webbiquity SMM

APRIL 29, 2014

Writing that “Today, superb, consistent content best serves your customers and leads to increased loyalty and bottom-line results,” Deborah Hanamura explores a baker’s dozen considerations for content marketing strategy, including social, SEO, PPC (“Great Pay-Per-Click advertising requires great content.

Brands 204

Brands SEO Press Release Engineering 204

ProBlogger

APRIL 23, 2013

I’ve updated them to make them as relevant as I can for 2013. Loyalty and Trust Convert. Multiple Promotions Per Campaign. Track Your Campaigns. Eventually I decided that I needed to know more about what was working for me so I started tracking campaigns.

Review 56

Review Widget Buy Discount 56

Later

AUGUST 21, 2020

Supporting a cause on social media helps humanize your brand and increase brand loyalty. Using Instagram to frequently remind their audience about the initiative is a great way to drive sales and increase brand loyalty — especially when 100% of proceeds occasionally go directly to the Circle of Care. View this post on Instagram.

Instagram 104

Instagram Brands Communities Loyalty 104

ProBlogger

MARCH 4, 2013

If you want to see your blog grow in leaps and bounds in 2013, you’ve got to pay attention to Pinterest. It will build loyalty to your brand and help readers identify more strongly with your business. Let’s make 2013 the year of Pinterest for bloggers! Create a community or collaborative board.

WordPress 55

WordPress URL Resources Price 55

Hootsuite

OCTOBER 29, 2019

In 2013, Aimee Stephens was fired from her job for being a transgender woman. More importantly, it helps you earn respect and loyalty from customers. Macy’s “ The Remarkable Shot ” campaign turned ‘grammers into photographers. The Disrupt Aging Collection by Getty Images and AARP fights ageism with its stock photo library.

Social Media 110

Social Media Engagement Tips Content 110