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PERTH: Social Media Training Course April 2012

Laurel Papworth

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. They are small classes with room for question and answer, so bring your Facebook and Twitter questions! social media training. Please let me know if you are coming along!

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Social Media Training for February March 2012

Laurel Papworth

If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. And more interestingly, Google Plus is set to reach 400 million members during 2012. Sydney 6 March 2012 More Information Here.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

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Learn from the winner! This is how you win with a leading social campaign in 3 steps

Audiense

If you don't know him, let me tell you he was the first-ever Digital Training Director for Obama's 2012 presidential campaign and he also helped lead the battleground state digital strategy. The first time I heard about Brad Caldana I found his professional trajectory and the projects he has developed fascinating.

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My Top Posts of 2012 on Inbound Marketing and Audience Development

Adam Sherk

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. The Fastest and Slowest News Sites in 2012. I was recently contacted by a global communications firm that wants to use it in their training program on media relations fundamentals. 5 Ways that Social Media Impacts SEO.

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4 Nearly Guaranteed 2012 Social Media Predictions

Convince & Convert

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. My 2012 Social Media Predictions. 2012 bets: 1. We’ve been nibbling around it for a while, but 2012 will be the year of the multi-media social network.

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Social Media Training Gap: 50% of Companies are Ill-Equipped

Proactive Report

According to a 2012 study conducted by the Chartered Institute of Marketing (CIM), Ipsos ASI and Bloomberg, there is a skills gap in business use of social media. Mentions of brands on Twitter grew 113% in 2012. A full 50% claim to be either below their industry average or feel they are ‘fundamentally ill-equipped.’.