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Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. write their own blog post to promote IWD 2012. The eCard initiative was new for 2012, so there wasn’t a benchmark, say for 2011, to set goals against. The project.

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How We Built Our Guest Posting Program

Buffer Social

Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog.   Usually, we’d pay these messages no mind – guest posts just weren’t a part of our content strategy. This was everywhere, from our emails to our LinkedIn accounts. 

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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Tweet Guest post written by Ashley Furness, who has spent the last six years reporting and writing business news and strategy features. Before joining Software Advice in 2012, she worked in sales management and advertising. The resource manager working with the partner posted the query in the news feed. Centerstance Inc.

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20 Bloggers to Watch in 2012

ProBlogger

If you are after more variety, I’ve included links to other round-ups at the end of this post. Let us know in the comments, or create and link to your own list post. She has become famous for her weekly resource posts, Fetching Friday , and is a prolific guest poster on many high-profile sites. Maria Popova.

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In Memoriam: Don Bartholomew, Godfather of the Measurati

Waxing UnLyrical

His legacy is a PR industry that is infinitely better, more accountable, and more professional because of his contributions. Don was a guest on #measurePR many, many times. When I was looking for old posts on WUL that reference him, I got 13 pages of results. I’m grateful to have worked with him and been inspired by him.

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Fetching Friday – Resources Mashup & How to Generate Good Ideas

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 37 Posts About Crappy Marketing (and What You Can Do Better) – Mistakes provide invaluable learning experiences. The Resources Mashup. Blogging / Content.

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How to Make Money Online Through Blogging and Writing

Kikolani

Guest blogging isn’t just about getting exposure – there are plenty of sites that will pay you to contribute an article to their site. While the pay range varies, I typically only keep track of sites that offer a minimum of $50 per post and have found opportunities that go up to $200 a post, $1.25

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