Remove 2012 Remove Blog Remove Flickr Remove Marketing
article thumbnail

Three Most Important Content Marketing Lessons of 2012

Firebelly

This year has been one of major upheaval after another for content marketers. Here are three things that every content marketer should have learned from the past 12 months. For example, the big co-citation link here is my use of “content marketing” in the headline, plus my name. Boom , co-cited.

Content 186
article thumbnail

What Compels People to Share Your Content?

Waxing UnLyrical

Be succinct, use photos, on and on down the list of cliched suggestions that have peppered many a blog post. A Harvard marketing professor named Thales Texeira has done some recent studies of content virality and sharing. In doing a postmortem of sharing and traffic on my site for the last half of 2012, posts that referred to the U.S.

Content 256
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Purpose of Twitter

Ari Herzog

Jeffrey Levy commented on this blog in 2008 that his description of Twitter was a source of filtered, purified water out of a raging river. I instantly smiled at the metaphor and began attributing him in my digital marketing courses. — Lin (@Lin_Dolin) December 26, 2012. — johncarson (@johncarson) December 26, 2012.

Twitter 138
article thumbnail

10 Observations on “Real” Public Relations and Social Media

Waxing UnLyrical

” So, if they’re not “out there,” either by blogging, or tweeting up a storm, or engaging in similar online activity… does that mean they should be discounted ? Most bloggers blog too much. Developing skills in areas such as video editing and content marketing is a huge asset. Why is this?

article thumbnail

Why Public Relations Should Remember Customer Expectations

Waxing UnLyrical

Image: Roland Tanglao via Flickr, CC 2.0. Marketing, word-of-mouth, and online commentary are just a few examples. Back in October 2012, I wrote a post with a similar theme to this piece entitled Tell Marketing: The Customer Experience Begins With Them. Where do customer expectations come from?

Film 258
article thumbnail

Facebook LinkedIn Twitter in 2013

Ari Herzog

You want to follow my thoughts on digital strategy , blogging, and internet best practices. I will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change. You can like Digital Me right now. LinkedIn in 2013. Twitter in 2013.

LinkedIn 170
article thumbnail

#measurePR Aug. 21, ’12: How Much #kred Does #klout Have?

Waxing UnLyrical

Image: The Eyes of New York via Flickr, CC 2.0. Mark Schaefer addressed some of Klout’s changes at his {Grow} blog. 21, 2012 is available (just follow that link!). Here are some highlights: Klout has recently made changes to its algorithm, many of which appear to be in response to (heavy) criticism of the “influence” tool.

Klout 183