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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Time spent reading newspapers is down 75 per cent since 2011. per cent since 2011. Canadian Media Consumption Trends.

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Types Of HTML 5 Content | Small Business Mavericks

Small Business Mavericks

» Types Of HTML 5 Content Since 1998, the widely accepted generation of HTML in use has been HTML 4. While HTML 5 will still require the use of other programming languages, it is intended to enhance the use and deployability of these content types within those languages. About Us What’s a Maverick? With Web 2.0

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YouTube and Facebook Take Different Approaches to Paying Creator Community- Social You Should Know

Ignite Social Media

Facebook may end large contracts for live video creation while YouTube adds a new way for the creator community to make money from their fans. The move could signify that Facebook is moving away from their live video platform, however, they did just spend an arm and a leg on a global marketing initiative aimed at consumers.

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8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

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11 Big Myths About Social Media and Content Marketing

Convince & Convert

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. To further put this into context, about 70% of American households had satellite or cable television, circa 2011.

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What We Really Think of Internet Marketing Gurus

Bill Hartzer

If you start digging through the search results, usually you will find all sorts of scams from so-called “guru&# type personalities that promise to show you how to “get rich beyond your wildest dreams&# , with the push of a button. put together a report called “ The 2011 Unguru.me

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This type of contract is referred to as a licensing agreement.

Writtent Blog

For startup businesses or businesses seeking investment and/or a liquidity event, it is important to have this type of agreement in place for all independent contractors to evidence that company IP is properly protected, i.e. there can be no argument of whether the company or the independent contractor owns the IP. TA) to 1 (GA).

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