Remove influence
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8 Important Influencer Marketing Trends to Watch Right Now

Hootsuite

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

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Why You Should Thoroughly Audit Your Social Media Presence

Webbiquity SMM

The alignment between your social media campaign and your brand / company goals and stated values. It should help you more effectively capitalize on trends and address pressing problems in your industry. A solid audit allows you to categorize and analyze all your posts, on each platform and as a part of your overall campaign.

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Newsflash: PR is Not Easy, Cheap or Quick

Dave Fleet

As I continue to work towards my challenge of reading 26 books in 2011 (an aside: I’m up to 18 right now – two ahead of schedule), I recently finished reading Michael Crichton’s book State Of Fear. You can do your best to influence it, but “my way or the highway&# is a myth. Four days lead time is not enough.

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Who Are Content Creators And How To Partner With Them?

Keyhole.co

Influencer marketing has become a critical part of a successful marketing program. According to Influencer Marketing Hub , the influencer marketing industry is expected to jump 29% to an estimated $21.1 What’s the difference between a content creator and an influencer? Influencer: Focus on influencing the audience.

Content 59
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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Health influencer Dr. Shriram Nene proved he’s a good sport and in on the joke when he shared this hilarious prom pic from his “awkward teenage years” for TBT: Nothing like our awkward teenage years, right? When all else fails, use the hashtag as an excuse to get silly.

Brands 145
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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. In present day context, these graphs define our personal, family, or business communities on social networking websites – Jeremiah Owyang , Industry Analyst, The Altimeter Group.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A free tool for finding the relative influence of any Twitter user. In addition to customizable search and sentiment monitoring, the Buzz Tracking feature provides realtime “metrics around how much buzz is out there, how much of it is yours, how much of it is your competitors’, and what’s buzzing industry-wide.&#

Tools 206