Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Social Media 100

Social Media Marketing Survey Metrics 100

Firebelly

SEPTEMBER 3, 2010

For many news pages, social media has become the number one referrer and we are seeing some evidence that websites in the travel vertical and other such experience/story based content websites are moving towards the same pattern. Chad Richards is Social Marketing Manager at Firebelly Marketing, a social media marketing agency.

Engineering 184

Engineering Paid Search Flickr SMS 184

Direct Marketing Observations

FEBRUARY 21, 2012

In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke. Clearly,social networking is not a fad but rather an activity that is being woven into the very fabric of the global Internet.

Data 197

Data Social Media Radian6 ROI 197

Net-Savvy Executive

DECEMBER 28, 2010

So here's a quick list of posts from 2010 that I'd like to see people discover. Tell Me Your Metrics… The latest on measurement silos and the clubs who work in them. Applying Social Network Analysis to Social Media Not only is SNA different from SMA , we're really just getting started at using them together.

Analysis 40

Analysis Analytics Software Metrics 40

Akamai Marketing

MARCH 31, 2011

My favorite tidbit of info: 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site got a response. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. Of those, 18% turned into loyal customers and bought more.

Social Media 188

Social Media Klout Policies Forums 188

Webbiquity SMM

OCTOBER 5, 2012

This is an update of the looking back at 100 post in July 2010. How to Write an Effective Business Blog (January 8, 2010). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010). What’s the Best Social Media Monitoring Tool?

Vocus 156

Vocus B2B Social Media Statistics 156

Jeff Esposito

JULY 10, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading The Real-Life Social Network Written on July 10, 2010 by Espo in social media I saw this presentation kicking around and was really struck by a lot of the metrics. The Real Life Social Network v2 View more documents from Paul Adams.

Social Networking 30

Social Networking Creative Commons Disqus Metrics 30

The Marketing Blog

AUGUST 3, 2010

These objectives are going to be a subset and combination of your top level business goals, expectations from the online medium and from Facebook as a social network. Set your Metrics Lastly, a thorough set of metrics needs to be defined against which your brand’s performance on Facebook can be evaluated.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Pam Moore

AUGUST 31, 2018

Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. You must clearly be able to articulate if and how these metrics will impact the business. Could it be that all your management sees when they look at the social web is risk? How to set goals and metrics for success.

Social Media 147

Social Media Training Startup Team 147

Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). It goes beyond metrics to capture the “online mood” of your audience. Download now.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Firebelly

FEBRUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. The world’s largest social network now own the patent for the news feed. How do you know how effective your social media campaigns are if you’re not measuring any metrics, let alone an overall ROI? But now what?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

AUGUST 18, 2010

Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page. You can find Firebelly speaking at the following sessions.

Paid Search 135

Paid Search Reputation SMS Conference 135

Firebelly

NOVEMBER 13, 2009

Social Search. When it comes to metrics, we have social analytics, web analytics and pipeline metrics - these three metrics can start to establish a causal relationship between marketing investment and customer behavior and return on investment. Lastly, social research is emerging as an area to watch carefully.

News 100

News Social Media Marketing Paid Search 100

Firebelly

DECEMBER 14, 2009

What are your marketing/business goals for your social media marketing? What forms of social media will you use and why?  What metrics are appropriate for your campaign and what do they tell you? How What is your overall marketing strategy? How will you measure? What  How will you gather information? What

Social Media 133

Social Media Marketing Paid Search SMS 133

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. Ola Ayeni Says: January 9th, 2010 at 12:01 am Thanks for an excellent piece.

Examples 249

Examples Social Media Social Networking Community building 249

Pam Moore

SEPTEMBER 7, 2020

Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. You must clearly be able to articulate if and how these metrics will impact the business. Could it be that all your management sees when they look at the social web is risk?

eBook 78

eBook Social Media Template Templates 78

Convince & Convert

JUNE 17, 2010

This is a metric I devised to help me determine the efficiency of the time I spend on Twitter. But, the number of followers you’ve accumulated is a metric that everyone looks at (admit it), and it’s at least a decent barometer of how well you’ve cultivated Twitter. Over the past 30 days, it was approximately 10%.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Firebelly

MARCH 19, 2010

Digitalia | Indianapolis Social Media Marketing « Facebook Fans Mean Business (And Are More Likely to Buy) | Main | Hook A Facebook Fan Up: Theyre Looking For Discounts » March 19, 2010 Social Media Marketing Madness [Cartoon] It has been uber busy in the Firebelly office this week.

Social Media 100

Social Media Marketing Hubspot Paid Search 100

Convince & Convert

JANUARY 5, 2014

When Amber Naslund and I wrote The NOW Revolution in 2010, we created this graphic to describe the characteristics of the ideal community manager/social media practitioner. Since then, social media – and the skills needed to succeed in it – has changed substantially. Image from Bigstock.com.

Skills 167

Skills Social Media Patterns Class 167

The Marketing Blog

SEPTEMBER 7, 2010

When it comes to Facebook, the social networking platform is no different. Reply Engaging Customers with Facebook Applications | markawhitesite.com September 8, 2010 at 8:17 am [.] Reply JC September 14, 2010 at 8:35 am Is there any tool that can monitor any facebook fan page? Theme: Pressrow.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Social Media Marketing

MAY 15, 2013

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Global platform growth, the expanding role of video, social network acquisition rumors, data plays by two of the majors, chefs behaving badly and more - it''s This Week in Social Media. And continue to keep an eye on China.

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Webbiquity SMM

MARCH 28, 2011

SMR has developed a sophisticated methodology for continuously tracking the top brands on social media based on reach, satisfaction and other metrics. Though adoption is increasing, many b2b marketers still question the true effectiveness of social media for reaching business buyers. They expect vendors to use it as well.

B2B 190

B2B Social Media Comparison Discount 190

Proactive Report

FEBRUARY 20, 2011

A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Adam Sherk

OCTOBER 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. Thanks for your post.

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

JUNE 15, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on Twitter: Who is Making the Most Impact? by Adam Sherk on June 15, 2010 I have done several posts on news organizations and Facebook recently so I thought it was time to switch things up and look at Twitter again.

News 165

News Sites Twitter Digg 165

Firebelly

JANUARY 29, 2010

Digitalia | Indianapolis Social Media Marketing « Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle | Main | Social Media & The Super Bowl » January 29, 2010 5 Social Marketing Stories You Need To Read Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Pam Moore

AUGUST 22, 2018

How to set goals and metrics for success. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Need help taking your brand to the next level?

Social Media 94

Social Media Startup Training Team 94

Convince & Convert

SEPTEMBER 22, 2010

Or “Throw ‘stuff’ up on the wall and see what sticks,&# versus strategy and planning and metrics analysis. Social rounds it out, helps to expand reach. I especially like your comparison of social media to digital bumper stickers and an expression of passion for something, as opposed to permission to market to them.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Pam Moore

MARCH 19, 2020

My digital marketing training and consulting agency, Marketing Nutz has been helping brands of all sizes maximize results with influencer marketing programs since 2010! Data driven decisions will rule and empower them to fully embrace the best of social network curation features such as Instagram TV (IGTV.) Voice search.

Trends 78

Trends Video Marketing Influencer 78

Twist Image

FEBRUARY 21, 2011

Among 18-to-33-year-olds, the project said in a report last year , blogging dropped two percentage points in 2010 from two years earlier. Others said they had no interest in creating a blog because social networking did a good enough job keeping them in touch with friends and family." online social network.

Tumblr 111

Tumblr Comparison Journal Blogger 111

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 249

Social Media B2B Marketing SEO 249

Pam Moore

JANUARY 19, 2020

My digital marketing training and consulting agency, Marketing Nutz has been helping brands of all sizes maximize results with influencer marketing programs since 2010! Data driven decisions will rule and empower them to fully embrace the best of social network curation features such as Instagram TV (IGTV.) Voice search.

Trends 78

Trends Brands Marketing Influencer 78

Net-Savvy Executive

JANUARY 3, 2012

Like Means What People Think It Means and The Rise of the "Influence" Peddlers The labels attached to the metrics we get from social networks are a big part of the challenge of interpreting the data. Being satisfied with the top-level metrics your tool (any tool) spits out isn't sufficient. Previous years' lists.

Metrics 54

Metrics Analytics System Social Networking 54

Pam Moore

AUGUST 31, 2018

Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. You must clearly be able to articulate if and how these metrics will impact the business. Could it be that all your management sees when they look at the social web is risk? How to set goals and metrics for success.

Social Media 60

Social Media Training Startup Team 60

Convince & Convert

MAY 27, 2010

Swix Adds Facebook Tracking Speaking of Facebook, our friends at Swix , the incredibly nifty Canadian social media tracking and reporting service, have managed to wade through the ever-shifting tides and add Facebook fan page metrics. The way Donovan McNabb hates T.O. The way Lindsey Lohan hates non-alcoholic beverages.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Adam Sherk

OCTOBER 27, 2009

How “popularity” is determined is not specifically defined, but it is likely a simple metric like page views. The Most Common Causes of Duplicate Content on News Media Sites The Most Buried News Sites on Digg Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Content 112

Content Press Release Digg Survey 112