Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People.

Research 265

Research Social Media Marketing Retail 265

Twist Image

AUGUST 16, 2012

Is it directly with the brand or with an online social network? The majority of survey respondents (55%) responded that they are 'mostly willing' to provide shopping preferences to trusted retailers in exchange for an enhanced shopping experience. It's something that I have been actively blogging about since 2010.

Avatar 99

Avatar Retail Survey Discount 99

Bill Hartzer

MAY 26, 2010

Each episode will showcase a different component of online advertising – mobile, social, search and more. based small businesses two chances to win three months of free advertising services through WebVisible, valued at $1,500 for each winner (new customers only). Social networks? Yellow Pages? Mobile apps?

Small Business 89

Small Business Advertising Nielsen SMS 89

Mindjumpers

SEPTEMBER 9, 2010

Most of them have pretty hands-on information about how to navigate with social media and some have more background knowledge. In the latest (July – August) issue of Harvard Business Review, I found a very interesting article by Mikolaj Jan Piskorski and Tommy McCall – mapping out the social internet around the globe.

CSR 214

CSR Social Media Fashion Energy 214

Social Media Marketing

MAY 16, 2010

In March of this year, behavioral targeting company Q Interactive did just that when they surveyed 1,800 female Internet users about the practice of targeted advertising. And that's borne out in the survey, which states that over half of the respondents indicated that trust was a prerequisite to targeted ads.

Survey 159

Survey Policies Privacy Loyalty 159

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. But it’s those commercial queries that are so desirable to advertisers.

News 121

News Press Release Survey SEO 121

Adam Sherk

DECEMBER 22, 2009

Understanding user behavior in 2009 helps you to grow your audience or customer base and increase engagement in 2010. Gives me some great ideas and ways to plan on increasing engagement in 2010 and beyond. This post will difinitly help me with my advertising website. Best to you.

Trends 167

Trends How To Digg Press Release 167

Social Media Marketing

MAY 15, 2013

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Global platform growth, the expanding role of video, social network acquisition rumors, data plays by two of the majors, chefs behaving badly and more - it''s This Week in Social Media. And continue to keep an eye on China.

Social Media 162

Social Media Flipboard Social Networking Foursquare 162

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

There have also been doctors that have used social networking tools, like Twitter, during surgery. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic. What do you think will be seen in 2010?

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Adam Sherk

JULY 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Paywalls, Media Coverage and User Access: What’s a PR Pro to Do? by Adam Sherk on July 13, 2010 Being the savvy, well-connected PR pro that you are, you just helped bring about a great piece of editorial coverage in a major media outlet.

Press Release 141

Press Release SEO News Survey 141

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Adam Sherk

JANUARY 20, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Top 10 Reasons The New York Times is Really Putting up a Paywall by Adam Sherk on January 20, 2010 Today The New York Times made it official that they will be introducing a metered model starting in 2011. But I gave it a shot. I, among others, retweeted it.

Press Release 126

Press Release Digg News SEO 126

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. And it’s real-time.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Adam Sherk

JANUARY 28, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

iPad 129

iPad Apple News iPhone 129

Pixlee

MARCH 30, 2017

signaling the impressive global presence of this social network. After all, the social network was only founded in 2010, under a decade ago. What makes this particular social network unique when it comes to tourism and marketing? Approximately 80 percent of all Instagram users live outside of the U.S.,

Tourism 40

Tourism Instagram Travel Marketing 40

Adam Sherk

JUNE 5, 2009

Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Google doesn’t want is for those links to have SEO value, which is why their guidelines dictate that paid links are coded in a way that they will not pass PageRank.

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

OCTOBER 8, 2009

Media sites often pull existing content into new features/packages, typically to create attractive options for advertisers. An article can be linked from as many sections and locations on the site as desired, but it should only exist on one unique, permanent URL. Repurposing content in new packages.

Sites 105

Sites News Syndication Content 105

Bill Hartzer

JUNE 24, 2009

Word of Mouth has twice the influence of advertising, press coverage, and direct mail and email, according to a recent study of B2B Word of Mouth by Keller Fay, a leading Word of Mouth research firm. Related posts: Research Shows Social Network Users Still Taking Risks Between February and March 2010, Webroot sponsored a survey of.

B2B 102

B2B How To Technorati Case Study 102

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). 42% learn about products and services via Twitter.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

MAY 5, 2010

With free membership open to all women, JaneNation combines social networking with opinion collection. There is zero advertising on JaneNation.com, and there never will be. John & Partners , a full-service advertising and public relations firm, based in Jacksonville. It’s on JaneNation. It’s on JaneNation.

Social Media 125

Social Media Case Study Strategy Study 125

Waxing UnLyrical

FEBRUARY 6, 2011

Super Sunday: are you ready for some… advertising! “Social media&# or “social networking&# – which term is correct? Edelman’s wonky 2011 trust survey , by Paul Seaman. Why: with a headline like that, you think I was going to pass it up? by Davina Brewer. from Mizz Information.

Class 144

Class Postrank Tourism Survey 144

Proactive Report

SEPTEMBER 3, 2009

The situation in the US is no different: The PRSA Counselors Academy recently identified mastering social media skills as one of the top 3 issues for PR professionals in 2009 and 2010. For example if you distribute a social media press release through a wire service you should publish it on your website first.

Training 65

Training Social Media Press Release Domain Name 65

Convince & Convert

JULY 20, 2010

Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

JULY 28, 2010

Sure, it’s clever outdoor advertising, but given that “where am I going to get coffee tomorrow?&# This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Have them document EVERY question they receive.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

SEPTEMBER 21, 2010

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

SEPTEMBER 20, 2010

Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. I believe it to be the most complete picture yet painted of how marketers are thinking about and deploying social media. Things I Don’t Want to Hear Anymore in 2010 =-.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Or, you could survey Web site visitors, gathering data in real-time. You can use a few methods to determine which questions to answer.

FAQ 137

FAQ Content Consultant Social Media 137

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

MAY 26, 2010

The one that hit home for me personally was: “Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it.&#

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

JUNE 11, 2010

About Damn Time Great idea to do the survey, makes it easier to see early on that people are feeling it for the water theme suzyoge 1. About Damn Time Great idea to do the survey, makes it easier to see early on that people are feeling it for the water theme suzyoge 1. Time for Real Time or 2. Time for Real Time or 2.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

APRIL 14, 2010

Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. Talk to your customer service department, or survey your customers and document the top 10 problems that customers have with your product or service. The bartender approaches, and asks if I’d like to hear the TV.

Social Media 128

Social Media Consultant Health Care Questions 128

Webbiquity SMM

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. If you market via PPC it gives you a decent estimate of the advertiser competition as well. As usual, a totally cool and helpful post.

Resources 77

Resources Netvibes Marketing Delicious 77

Techipedia: Tamar Weinberg

MAY 5, 2010

Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. Hopefully, though, you’re considering other social networks to broaden your social media reach. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web.

Facebook 279

Facebook How To Marketing URL 279