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A digital media framework for smart marketing communications

Sherrilynne Starkie

But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. Most people think of media as being in two blocks: social media and mainstream media.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. Most people think of media as being in two blocks: social media and mainstream media.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

This is important because the majority of Instagram users are in the 22 to 35-year-old age group. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Before 2005 our goal was to get our clients in the news. This is where you reach the millennial generation.

Marketing 199
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Looking for a Beneficial Summer Internship? Google It.

The Social Media Incubator

The program works in a three-phase cycle, with organizations and mentors submitting proposals for their projects,” reported TheVerge.com. then students also applying to work on said projects, and finally the two groups get connected together for a summer of open source coding madness.”.

Google 106
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Risk Management and Open Community: More Similar than You Think

SocialFish

Many view it as the purview of a select group and not an issue involving everyone. Open Community is “A diverse group of people, bonded by a common interest in an industry and an organization, who care enough to contribute and cooperate online for the good of the group.” Start with people, not the tools.

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Use the groups features and find groups where you might want to contribute. The Social Media 100 is a project by Chris Brogan dedicated to writing 100 useful blog posts in a row about the tools, techniques, and strategies behind using social media for your business, your organization, or your own personal interests. August 2005.

LinkedIn 279
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. R.I.P. Yahoo Groups.). Subreddits serve as mini-communities within the site — like Facebook Groups, but public — and foster user interaction around common interests. Every thread has an OP (original poster) who started it.

Reddit 100