The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. I stopped reading press releases a long time ago.

Easter Bunny Kicked Out of PRWeb Press Release Web Site

Bill Hartzer

The Easter Bunny has officially been kicked out of PRWeb, the popular press release web site. I have reached out to the folks at Vocus for an official comment on the matter.

Five Newsworthy Stories for Your Next Press Release

ProBlogger

This guest post is by Frank Strong of Vocus. Most bloggers understand that online press releases can drive traffic. Press releases are powerful ways to reach people through search. As Lee Odden wrote in his book Optimize , “search is an explicit expression of need or want” and online press releases provide the means to reach people at the precise time they are expressing that need. In other words, what are we going to write a press release about?

Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

How can you amplify and extend new releases through social media? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. So, if you’re stumped for an opening line the next time you’re drafting a press release, try something like “XYZ Company, the leading innovator of unique, customer-centric solutions, today announced an outside the box product which supports peak performance.&# Is the Press Release Dead?

12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity SMM

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. How to Turn a Blog Post into a Press Release by ProBlogger.

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Social Media Dominates 2010 PR Planning, But SEO Increasingly in.

Adam Sherk

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization.

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Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)

Adam Sherk

At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Or stand over the fax machine feeding through one press release at at time. Seriously though, did you get my press release?

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27 (of the) Best Social PR Guides and Tips of 2014

Webbiquity SMM

Is there still a role for press releases? Guides to PR Content and Press Releases. ” The 10 Commandments of Press Release Writing by PR Breakfast Club. What Journalists Really Think Of Your Press Release by Forbes.

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