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5 Social Marketing Stories You Need To Read This Week

Firebelly

The Current State of Social Search By Lisa Barone Social search can drive a lot of traffic for client who may not be ranking organically, but who will show up in social search. You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web. Where do you start?

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The 4 Marketing Metrics Mandates

Convince & Convert

Yet, the behavior of just 641 households are used to calculate the Nielsen ratings that determine the prices for advertising market-wide. I can do the exact same thing for your paid search campaign, banner ad campaign, and your website home page. In Charlotte, North Carolina there are something like 1.7 Website stats.

Metrics 128
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9 Everyday Tools to Increase Earned Media

Kikolani

Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. According to a survey done by Nielsen Global Trust in Advertising , 92% of consumers trust recommendations from people they know. A logo behind a brand or people you know?

Tools 151
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5 Facebook Stories From This Week You Need To Read

Firebelly

New numbers released by Nielsen today confirm what we’ve known for a while: Facebook is the web’s number-one time sink 4. Internet user spends more time on Facebook than on Google, Yahoo, YouTube, Microsoft, Wikipedia and Amazon combined. Think about that for a moment.

Yahoo 100
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. blogs and mobile marketing—52%) and SEO (51%).

Research 212
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

which assets are viewed as most critical to buyers—technical data sheets and vendor websites—and which are least important), the six distinct phases of the B2B buying cycle, SEO best practices, using social networking for link building, and more. Social Media Surpasses Search, Facebook Leads by MediaPost Online Media Daily.