Firebelly

MARCH 19, 2010

Some days it can all seem like "madness," but a sound strategy with defined goals, objectives and success metrics will really help make sense of it all. Chad Richards is the Social Program Manager at Firebelly Marketing. Image: HubSpot ] Have a great weekend everyone!

Social Media 100

Social Media Marketing Hubspot Paid Search 100

Firebelly

FEBRUARY 26, 2010

The world’s largest social network now own the patent for the news feed. How do you know how effective your social media campaigns are if you’re not measuring any metrics, let alone an overall ROI? How do you know how effective your social media campaigns are if you’re not measuring any metrics, let alone an overall ROI?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

JANUARY 29, 2010

Using a database of over 30,000 accounts that have been analyzed with TweetPsych, the first dimension I’ve looked at is “Social Behavior”. The more friends in my social circle (aka my "social graph") talk about your brand, the more likely I am to see your brand, click on your brands listing and become another voice talking about your brand.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

(Seth Godin): Seth Godin suggests ideas that will make social media slowly work for you as an organization. Creating Your Social Media Plan (Outspoken Media): This good primer talks about securing your brand, setting metrics, knowing who you are, setting a presence, engaging, and assessing success. Think again!

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

FEBRUARY 7, 2011

How are marketers really using social media? Dan Neely discusses which social networking sites get the most attention from marketers (Facebook, Twitter, LinkedIn, no surprises there), how marketers can best use social media for branding and business development, and concerns about the use of social media in brand planning.

Social Media 198

Social Media Tools Tips ROI 198

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: General. Leveraging Other Social Media Sites. Local/Mobile Search. 11 Practical Business Uses for LinkedIn, Facebook, and Twitter (GigaOM): Some lesser-practiced tips are suggested here, such as using LinkedIn polls. MIT Sloan Management Review): Want an amazing article on ROI of social media?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

AUGUST 16, 2010

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more.

Social Media 200

Social Media Tools Strategy Tips 200