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Alicia Keys Facebook Page: I'd Sign Up if She Asked Me All Cool

Adam Sherk

Here’s how the video appears on the sign-up form (watch it here ): (click on the image to enlarge) I have no idea what kind of following she’s built up, but this direct, multimedia approach is certainly increasing the conversion rate on the form. Users who sign up see a second video with a thank you message from Keys.

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Help Haiti: News Sites Promote Ways to Donate

Adam Sherk

Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. UPDATES: Mobile phone donations have gone very well. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 129
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Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

The NYT could also just build this functionality into their own mobile apps, but partnerships offer greater cross-promotional and audience development opportunities. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

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Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

Become a Knowledge Management Ninja with Google Reader. I have been using various RSS readers for nearly five years now - Ive tried them all. However, none matches the power of Google Reader. Some of these may work with RSS readers from Newsgator, Bloglines and others but they are written with Google in mind.).

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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. Yes, the New York Times app looks impressive, with video that plays right inside the newspaper display (although you can do that on the NYT web site, too). How it was built is not yet public.

iPad 129
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Real-time Search Optimization for News Sites

Adam Sherk

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Sites 143
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

Another social media tool I like is the Posterous.com blog platform, which allows one to not only blog from a mobile device or via the desktop web interface, but also “auto post&# blog, video and photo content to a wide variety of other social sites to quickly syndicate content in a very efficient manner. Chris Winfield.

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