9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Whether you’ve a selection team working on this or the entire project has been delegated to you, here are nine critical considerations to keep in mind as you review and evaluate your options. The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services. For example, a discussion of the latest developments in aerospace composites is probably more likely to happen on a niche engineering forum than on Facebook.

Tools 177

Community management and content creation

Janet Fouts

I work with a talented team of community managers and I know many more through speaking, conferences and social media. Others do everything from moderating forums and Facebook pages, T witter engagement and influencer outreach to creating e-books and blogging for the company.

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How to easily find customers on social media

Absolute PA

Yes, regularly sharing updates on your social media profiles or in your chosen online forums is one way to get seen. These can be Facebook groups, LinkedIn groups, Twitter, Google+ or Instagram communities, niche forums.

Jive 89

Dear IT Guy, Can You Actually Use the Tool You're Creating.

Social Media Strategery

Home About Me Speaking Legal-ese My Team Gov 2.0 Out of everyone, shouldn’t the development team, at least, be the biggest advocates of the very software they’re implementing? The team responsible for increasing awareness of your Enterprise 2.0 Now, take a look at the official support areas for WordPress , Telligent , MindTouch , Jive or any of the dozens of social software vendor sites.

Bravo Dan Gilbert – a PR stunt that worked

Jeff Esposito

While the episode was a concocted PR nightmare, the Cavaliers media relations team soon had a bad dream of their own as owner Dan Gilbert issued a statement blasting his former superstar’s decision. The team can’t roll out the red carpet for him, but hey there are no rules about fans scorned.

Jive 34

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Both companies (as well as a second tier of contenders) are working on new features and ramping up their business development teams.