Engineering Marketing Sentiment SM2 
Webbiquity SMM
OCTOBER 13, 2010
Alterian SM2 Freemium. Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. Alterian SM2. Social Mention. Social Media Monitoring. Tweet This!
Buzz Marketing for Technology
SEPTEMBER 29, 2010
It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. They used Boolean searches (which are available in most listening engines today) to narrow their searches to only the most relevant posts. Technology.
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Bill Hartzer
MAY 26, 2010
Using a proprietary conversational analytics engine, Buzzlogic helps its customers understand the mindset of the most influential players in a particular industry. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.
Convince & Convert
SEPTEMBER 21, 2010
Sentiment: How much are you willing to automate verse check by hand? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). • Languages: Will you need to analyze foreign languages and do you have anyone in house to translate or will you need the tool to handle that?
Buzz Marketing for Technology
FEBRUARY 9, 2011
Having been in professional services marketing long enough I thought I would use the classic 2×2 graphic to explain the findings visually. SENTIMENT BASED ANALYTICS. Collective Intellect – They started out as a “listening engine” but they are now positioning themselves as a “text monitoring and analytics leader”.
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