Sun.Apr 14, 2024

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How to Win the Meta Ad Auction

Jon Loomer

Most Meta advertisers know that an auction drives ad delivery, but do you know how this works ? While a typical auction rewards the highest bidder, the Meta ad auction is slightly different. Bids still contribute, but Meta is also trying to show ads to users who are likely to perform your goal action. Relevance and user experience are part of the equation.

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Meta Expands Its Tests of Generative AI Features

Social Media Today

All social platforms are still seeking a killer use case for generative AI.

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How to Use Google Gemini to Summarize YouTube Videos?

Tweaklibrary

Do you find yourself watching lengthy videos regularly? Now, you can instantly summarize YouTube videos with Google’s AI chatbot, Gemini. Although Google Gemini isn’t the most effective or accurate large language model, it has some useful tricks thanks to its integration with other services such as YouTube, Google Workspace, and Google Maps.

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xAI Previews Coming Image Queries in Its Grok Chatbot

Social Media Today

Elon's AI chatbot will soon also be able to understand visual inputs.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Snapchat Announces Activations for Festival Season

Social Media Today

Some new, themed elements to drive more Snap engagement.