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Should My Business Bother To Have Social Media KPIs?

agora pulse

Conversions. If you want to take it one step further, you will then go on to look at the bounce and conversion rates but we will come to that later. Reach is a bit like the CPI (cost per impression) metric. Great content sparks conversation. Conversions. Engagement. Impressions. Perhaps they scrolled right on by.

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How To Make More Money Blogging

The Social Media Hat

To do that, you would need to establish an advertising rate that you'd charge advertisers, and then of course be able to measure impressions, click-throughs, and potentially conversions. Most sites charge on a Cost Per Impression (CPI) or Cost Per Mille (CPM) - that's Latin for thousand - basis. Sign up now to get in early!

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Snapchat Advertising 101: How to Run Effective Snapchat Ads

Hootsuite

You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website. From Delivery Metrics to Spend Metrics to Conversion Metrics and everything in between , you’ll know if your Snapchat ads have delivered their desired outcomes. Measure results.

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What You’re Still Getting Wrong About App Store Optimization

Convince & Convert

Between Apple’s “5 minutes to 5 days” app review timeline and the seemingly infinite time it takes to procure inbound traffic, it’s easy to lose site of the big picture: Eyeballs are easy, and conversions take time. The conclusion is simple: No sound shortcut for obtaining high search rankings or conversions exists.

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