Remove comScore Remove Marketing Remove Microblogging Remove Twitter
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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We often throw this idea around as marketers – “being relevant”, but few people discuss how! The results were different than I thought (see below).

Quantcast 188
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Four Areas that Digital Marketers Need to Continue to Focus On

Direct Marketing Observations

Enter the age of Big Data and marketers finally doing something with that data. IDC predicts that the market for Big Data technology and services will reach $16.9 Go Get a Tablet - it’s hard to ignore the mobile and tablet markets. mobile subscribers were using almost 40 million tablets, according to ComScore.

comScore 166
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Socialympics: How Social Media and Blogging Has Boosted Sports Media

Convince & Convert

Twitter is the new sports ticker. Twitter is preparing for its biggest surge in event traffic with the London Games. Chad Ochocinco is regarded as one of the more savvy users of Twitter in the NFL. He has over 3 million highly engaged Twitter followers. Facebook is the new hub for fans. New Careers are Being Forged.

Sports 134
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Mapping the Social Internet – what part of the world is the most.

Mindjumpers

Using fresh data from the Trendstream Global Web Index – a recurring survey of more than 50,000 users of social platforms in 18 markets. Analysis by Mikolaj Jan Piskorski and visualization by Tommy McCall Sources for the analysis: TRENDSTREAM COMSCORE CIA WORLD FACTBOOK Mindjumpers. [.] Leave a Reply Click here to cancel reply.

comScore 232
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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

I live twittered hour 23 and 24 of my last story submission to Digg. As seen on compete.com, alexa, comscore and other sites, Digg growth has flattened in the past few months. The only new users Digg is attracting at this point are web marketers who want a slice of the traffic it sends. I’m getting frustrated.

Digg 100
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Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

All of these blogs also make use of affiliate marketing and it works for them since they have a large audience. However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Answers Yahoo!

Analysis 226
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.