Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. PLEASE LIKE MY FACEBOOK PAGE.

Blogger 389

Blogger Brands Technorati comScore 389

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Adam Cohen

JUNE 8, 2010

Effective businesses manage all customer touchpoints – every customer interaction is a chance to impact the experience, whether it’s an ad, a product purchase, a customer service call, talking in the store with an associate, or replying to a post in a social network. In some cases, they magnify each other.

Social Media 236

Social Media Paid Search comScore Posterous 236

Sprout Social

OCTOBER 5, 2016

For marketers who aren’t seeing much interaction or social media engagement , it might be time to consider user-generated content. User-generated content is a source of content crafted by a consumer, social media follower, fan or influencer that lives under your brand’s properties. What Works on Each Network.

Content 111

Content comScore Wiki Social Networking 111

Hootsuite

SEPTEMBER 10, 2019

For example, try searching “online research strategies”. For example, maybe you’re looking for a quote from Shakespeare, but you can only remember some of the words. For example, you could use it to search the Hootsuite website straight from Google. For example, you could search Space Shuttle 1981.2011.

Research 111

Research Social Media HootSuite Tips 111

Socialized

JANUARY 22, 2010

Gizmodo, for example, responded with Email is Dead? and went on to cite statistics that show both e-mail and social networking use on the increase. Facebook, however, is graying a bit: the median age for this social network site is now 33, up from 26 in May 2008.”*. MySpace Is Where the Young People Hang Out.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. 15% of time on mobile internet is spent on social networking websites. Source: comScore ). Source: Gomez ).

Statistics 108

Statistics Mobile comScore Marketing 108