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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. Similarly, Lia Haberman , who writes the ICYMI newsletter , which chronicles the latest in marketing, shared a LinkedIn-focused prediction, except with a focus on brands.

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20 Most followed brands on Instagram

Unmetric

Instagram has proven to be a great platform for brands to market their products. In fact, 60% of the world’s top brands use this photo/video sharing network for marketing, so it’s little wonder brands are doing everything they can to grow their audience. million followers. View this post on Instagram. million followers engaged.

Instagram 155
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How digital content creators are reshaping brand strategies

Sprout Social

From running affiliate marketing programs to formal creator-brand partnerships, creator marketing is an essential strategy in your digital marketing playbook. Creators are highly-skilled marketers who lead internet culture. Blog posts. Put simply, creators create and educate. Yet, they do so much more than that.

Strategy 118
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Your Blog as Part of an Overarching Business Strategy

ProBlogger

In a 2012 HubSpot study , 62% of respondents claimed to run a company blog. What I’m telling you now is that your company blog should be a piece in your overall business puzzle, that perfectly fits among the other pieces. As stated above, your company blog is the place where you write about yourself. Presenting your products.

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How My Old Blog Post Got Half a Million Pinterest Views [Case Study]

ProBlogger

Between tutorials on how to optimize Pinterest as part of your social media marketing strategy, Darren’s own experiment on Pinterest , how to create Pinterest-worthy graphics , and how to run a Pinterest contest , there are some great tips out there. Or maybe send her my homemade laundry detergent. million pageviews.

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How 25 Brands Make the Most of Visual Content on Social Media

Rebekah Radice

Want to know how you can make the most of visual marketing on Facebook, Pinterest, Instagram, and more? Graphics can tell your company story, boost awareness, and drive additional traffic to your product or service. Watch (and learn) as they highlight important milestones within the company by weaving a powerful story into each post.

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How 25 Brands Make the Most of Visual Content on Social Media

Rebekah Radice

Want to know how you can make the most of visual marketing on Facebook, Pinterest, Instagram, and more? Graphics can tell your company story, boost awareness, and drive additional traffic to your product or service. Watch (and learn) as they highlight important milestones within the company by weaving a powerful story into each post.