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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

We surveyed 2,162 marketers and conducted in-depth interviews with executives at large enterprise companies. This methodology delivered robust data on how mature organizations use social media compared to their less-mature counterparts. Our new research reveals it’s time to rethink this assumption.

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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Share your expertise: Online communities and forums. Guest post by Cheryl Joy. Not if you look to these guys for inspiration. Dig right in!

B2B 198
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

Research 210
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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Image credit: Business 2 Community. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. Business 2 Community ). Not as believable.) ( Business 2 Community ). ” Yet only 39% report using customer data and behavior patterns to shape marketing strategy in the past year.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264
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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. Organic or paid? And yet—there were 5.3 iMedia Connection ).

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45 Marketing Tools to Consider for 2017

Razor Social

Other useful features include Form Analysis for improving form completion rates, Feedback Polls to help you better understand the needs and wants of your website visitors, and Surveys to help you collect feedback from your visitors via web links or emails. It is available both as Web and mobile application (Android and iOS). Social Media.

Tools 40