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Snapping at Synapses: Why Digital Death Sucks

Waxing UnLyrical

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Image: Shawn McClung via Flickr, Creative Commons You have to really, really be paying attention to notice if someone hasn’t tweeted in a while, unless you talk to them every day.

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

Develop a set of Work Effectiveness Principles customized for the organization that can be used to influence and drive strategy, structure, policy, and behaviour in the organization. Darwin Magazine. Grist Magazine. Ms Magazine Blog. This work is licensed under a Creative Commons License. -->. Wasabi Wisdom.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265
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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., Another popular technique is to only read posts/stories from a list of pre-identified influencers, since these are the people who are ultimately driving earned media conversations.

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Seven Quick Tips for Winning Ways at Social Media on a Tight Budget

agora pulse

The photos they include are under creative commons public domain; this means you can use them without crediting the owner. And, 73% of consumers claim that they have been influenced by a brand’s social media presence when making a purchasing decision. This is cheaper than the average CPM with a major magazine of $1.09