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Universities: How to Use Social Media as Well as Students Do

agora pulse

Prospective students are just as likely to check out a university’s social media channels as its website and marketing materials. Some important questions to ask: Does the university’s social media channels give prospective students an idea of what life will be like at the university?

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Social Media Hacking: How to Protect Your Account

Oktopost

There’s no denying that social media has become an important part of a B2B marketing strategy. However, no business can reap the benefits of social media if it’s not able to protect its accounts from hackers. Sometimes downloading the wrong file or clicking on the wrong link can cause social media security issues.

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Social Media Security Tips and Tools to Mitigate Risks

Hootsuite

In today’s busy world, it is all too easy for an employee to accidentally expose the company to threats online. But hackers may still be able to gain access to secure social media through vulnerabilities in connected third-party apps. This is one reason why it’s so valuable to get verified on social networks. Human error.

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The Waffle House - A World Cup Battle To A Social Media Win With Meghan Irwin

Diva Marketing Blog

The Waffle House , an American, iconic, southern, restaurant company, walked away with the social media trophy. Paying not one of the 75k dollar sponsorship fees, the Waffle House''s followers organically helped score them the win via a social media waffle battle: s weet versus Belgium waffles. . not really.

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The Waffle House - A World Cup Battle To A Social Media Win With Meghan Irwin

Diva Marketing Blog

The Waffle House , an American, iconic, southern, restaurant company, walked away with the social media trophy. Paying not one of the 75k dollar sponsorship fees, the Waffle House's followers organically helped score them the win via a social media waffle battle: s weet versus Belgium waffles. . not really.

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Interns Don’t Manage 24% of the Marketing Budget

Hootsuite

Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. Find out why you need to invest in your social team—and how to do it. In fact, social media managers are a core part of the modern marketing department.

HootSuite 130
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Unlocking org-wide impact: The benefits of a social media center of excellence

Sprout Social

They lack an organizational framework that connects social efforts to their wider company goals. A social media center of excellence model can unlock the full power of social—including increasing brand awareness, supporting recruitment efforts, refining product development and driving revenue growth. “If