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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? This is something that can really save you some time during a busy work day.

Netvibes 218
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Social Media Tips from Professor Jonathan Taplin

Proactive Report

When I asked him how we should go about finding the right influencers so that we can build our community for a brand he explained that it involves a lot of data gathering and analysis. Find the right influencers for that community. Tags: Social Media Marketing Tips Video Interviews community influencers monitoring.

Sysomos 87
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iGoogle Finished – what’s your favourite RSS Dashboard social media monitoring?

Laurel Papworth

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on. I was thinking Netvibes but wondered if you have another option? Really grumpy !

RSS 86
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? A free tool for finding the relative influence of any Twitter user. Create video emails? JustUnfollow. DialogFeed. ** 5 Stars. twebevent.

Tools 206
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PR Measurement – What to Measure

Proactive Report

You can measure reach, traffic, time on site, brand awareness, link clicks, downloads, likes, shares. Outputs: Press release, blog posts, influencer outreach, Twitter party. Here are some answers from CMO’s: Passion and talking about the brand repeatedly – CIROC Vodka. Make it interesting and sharable.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

” It impacts not only prospective customers’ brand impressions, but also customer service, recruiting, employee experience, even the company’s supply chain. promote the brand through creation and distribution of share-worthy content. What are people saying about your company / brand on social media sites?

Tools 170
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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. However—96% of the people who discuss brands online do not follow those brands’ owned profiles.

Tools 207