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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. The use of the word “social” is a little misleading because it’s not limited to platforms like Facebook and LinkedIn. In other words, they’re an ideal market for a brand like Tylenol. The result?

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10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Believe it or not, online social networking didn’t start with Facebook, Twitter and YouTube. Plenty of social media professionals have experience that goes back to online bulletin boards, forums on CompuServe, Prodigy, and AOL, and online forums. Will you provide me with links to your accounts?

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Power To The (e) Patient!

Diva Marketing Blog

As we've seen with consumer and business brands ePatients are using the Internet for research and social media for peer-to-peer support. Others strongly felt that monitoring should not be mandated or as @rohitbhargava tweeted that brands should not be "cyber sleths." to: How to address questions in public forums.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

• Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively?

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How to Start a Social Media Marketing Agency: Step by Step

agora pulse

Today, we work with midsize to large brands around the world to providing them strategy, social media marketing, and content. Adwords and Facebook ads let you target your clients’ prospects like never before. For example, maybe you are Google Adwords certified or a Facebook ads expert. Weak branding makes you forgettable.