The Realtime Report

SEPTEMBER 3, 2012

Loyalty apps reward your customers for returning to, and spreading the word about, your online business. Though the phrase is a product of the ever-growing web lexicon, most people are actually pretty familiar with “loyalty apps.”. These are examples of loyalty apps. Go (Loyalty) Cardless. Earn Points.

Loyalty 177

Loyalty Mobile Discount Foursquare 177

Saying It Social

JUNE 22, 2010

Foursquare awards points and badges when users check-in at locations (check-ins can be done via a mobile phone with internet access or a computer). Businesses can engage and reward consumers by providing deals and discounts to Foursquare users that hold certain badges for checking in and patronizing their business. Get creative!

Foursquare 137

Foursquare Badge Privacy Social Networking 137

Mindjumpers

JUNE 19, 2012

Users can claim mayorships, unlock badges, receive special offers and rewards such as discounts to specific retailers while also competing against friends via a leaderboard. Gamification works by making technology more engaging, by encouraging users to engage in desired behaviours”. Take Foursquare as an example.

Foursquare 267

Foursquare Badge Wikipedia Statistics 267

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. create their own badges etc?) They are however the best at helping brands build loyalty via discounts and offers for badge winners and mayors. Point 2 I think is slightly more tricky.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Webbiquity SMM

JUNE 6, 2011

Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. Award recipients who wish to display the #Nifty50 badge on their own site may do so by clicking here.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196