B2B Communities Company Instant Messaging 
Social Media Strategies Summit
NOVEMBER 28, 2022
First up is this ad from the business instant messaging platform Slack, which works for several reasons. We’ve all accidentally said something horrendous to a co-worker (or worse, our boss) via instant messaging. Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands.
Oktopost
JUNE 13, 2023
With the right strategy – one that leverages all the different aspects of social media marketing, from community management to lead gen – brands can amplify reach far beyond their original digital footprint, see more conversions, a higher share of voice, and a strengthened status within their industry. You can read the full case study here.
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Convince & Convert
FEBRUARY 25, 2010
Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better. According to Jamie Grove, the company’s Director of Evil Schemes and Nefarious Plans (i.e. Marketing), ThinkGeek is “all about serving our community.
Hootsuite
JANUARY 13, 2021
Companies, influencers and brand representatives might host AMAs on Twitter, Reddit, or in a Facebook or Instagram live stream. B2B: Business To Business. Shorthand for a company with business-facing priorities. Describes a company that offers products or services directly to customers. CMGR: Community Manager.
Techipedia: Tamar Weinberg
APRIL 28, 2010
With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. Where Did My Facebook Page Go? Whose fault was it? I can’t!
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