Remove B2B Remove Brand Monitoring Remove Hashtag Remove ROI
article thumbnail

Breaking Down Social Listening for B2B: The Full Guide

Oktopost

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. We also know the world of social listening is one that can make or break our brand’s reputation. Not so long ago, B2B Marketing was a domain of one-way announcements and sharing your opinion with the world.

B2B 155
article thumbnail

Top 10 Social Listening Tools

Oktopost

Ten Great Brand Monitoring Tools. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. Oktopost specializes in social media management for B2B companies. If you’re a large consumer facing brand, then TrackMaven could be worth a look. .

Tools 116
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Data Analysis: The Pros and Cons of Social Data

Oktopost

75% of B2B buyers use social media to make buying decisions. Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. The data is out there.

article thumbnail

From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. For this reason, you should use a social listening tool that will pick up on your brand name as well as specific keywords and hashtags related to your industry. Another bonus?

Forums 62
article thumbnail

19 Hootsuite alternatives for your brand in 2024

Sprout Social

Proven ROI Proving social media ROI is a key success indicator that social teams must demonstrate. A robust social media analytics and reporting tool enables social teams to demonstrate and prove ROI, and understand the full impact of their efforts. It also happens to be the most difficult. Source: Buffer) 4.

HootSuite 112
article thumbnail

The Top 25 Social Media Analytics Tools [Updated for 2021]

Keyhole.co

Using Keyhole, you can find, identify, track, and reach out to your influencers: You can also conduct a detailed and in-depth sentiment analysis of social media posts over time: With Keyhole, you get to see the number of impressions, reach, posts and engagements that certain accounts or hashtags are getting. BrandMentions.

Analytics 105
article thumbnail

How Do you Measure Brand Awareness on Social Media?

Keyhole.co

Jump Links: Brand awareness can be thought of in a few different dimensions: Brand recall: How easily someone remembers your brand Brand recognition: How easily someone can differentiate your brand from others. But brand awareness is still a necessary part of the profit equation.