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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False. Unlikely at best.

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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

All the other sites I network in are usually done under another persona, but I am a very good friend to have and very supportive of my friends even though I don’t know anything about most of them beyond the avatar. (My My ‘offline’ friends think I’m absolutely nuts for all the digging and stumbling I do.)

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How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

If you look around the social web a lot like me, you will agree that most social media campaigns suck. Some people think social media is just fun. What do you think about using social media for business? If your business is already on the social web, you will need something to help you improve on your campaigns.

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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social media is a continuous effort, not something that is only campaign-based. Campaign-based social media marketing only works when it complements continuous social media marketing. In other words, don’t show up in the social space only when you need a hand. Thanks for the comments, Kristen!