agora pulse

SEPTEMBER 23, 2020

Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. Why Do Social Media Goals Matter? Social media goals hold you accountable.

Social Media 144

Social Media ROI Social Media Management URL 144

Hootsuite

SEPTEMBER 17, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. Cost-per-mille (CPM). What is Google Ads? How much you pay when a user clicks on your ad.

Adwords 145

Adwords Google Campaign Cost 145

Hootsuite

SEPTEMBER 9, 2020

Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Of course it can be scary to move from an organic social strategy to putting real money on the table. Types of social media ads. Advertising on social is a hyper-direct way to reach the audience you want.

Advertising 145

Advertising Social Media HootSuite How To 145

ProBlogger

AUGUST 7, 2014

As bloggers, for more than a decade we have leveraged our content as the main drawcard for attracting visitors to our blog through free means such as organic search (SEO), social media, and incoming links and referrals. We do however track success through analytics using the optional URL tags field in our ad setup.

Advertising 53

Advertising Facebook Campaign Newsletter 53

ProBlogger

AUGUST 7, 2014

As bloggers, for more than a decade we have leveraged our content as the main drawcard for attracting visitors to our blog through free means such as organic search (SEO), social media, and incoming links and referrals. We do however track success through analytics using the optional URL tags field in our ad setup.

Advertising 52

Advertising Facebook Campaign Newsletter 52

Viper Chill

JUNE 8, 2010

Get Featured in Google News I discovered this tactic when working for one of the largest newspapers in the UK as their social media manager. Adsense, CPM ads, affiliate links. Should the stats from Hot Trends correspond with those from the Adwords Keyword Tool? If you’re getting a lot, then diversify.

Google 84

Google Adsense Directory Eventful 84

Webbiquity SMM

AUGUST 26, 2010

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner.

Advertising 215

Advertising Facebook Marketing B2B 215