Convince & Convert
OCTOBER 30, 2013
In this bandwidth-challenged-from-a-hotel edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new move to enable direct messages to be sent and received even if both parties are not following one another. Gotta get your St. Patrick’s Day tweets set up now! Are You a Buyer on Twitter?
SocMed Sean
JUNE 25, 2019
If your business and brand-voice aligns with it, create a fun, holiday-themed campaign. Kimberly Clark is a content marketing specialist in IT & SEO, who helps clients increase their revenues by improving their organic traffic and building powerful campaign through Google Adwords.
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Viper Chill
AUGUST 27, 2014
One of the things we teach in Marketing Inc is about having a laser-like focus on just focusing in one specific industry and master marketing to that industry (for e.g. becoming THE marketing guy for hotels). But I can’t compete with the guy who is “local” to client with local-shop type campaigns. London Hotel.
agora pulse
MAY 6, 2020
Remember, too, that search has changed during COVID-19, so reassess your Adwords campaigns if you’re running them. We have also seen high street stores go into administration or lose significant chunks of profit. Primark in the UK went from 650 million monthly turnover to zero because it didn’t have an online presence. Live sports.
Convince & Convert
AUGUST 2, 2012
” I saw another one recently about Doubletree Hotels, who did something out of the ordinary to delight a kid in a hotel, and KLM Airlines has done this. We’re finding social is leading when you get to a creative idea in a campaign. It’s not a campaign, right? But here’s the thing.
ProBlogger
JANUARY 19, 2012
But running an effective social media campaign is all about creating engagement with your audience. Wordstream uses its AdWords Performance Grader application to drive traffic to their site and capture leads. An operator of luxury hotels in California called Joie De Vivre tweets exclusive deals every week to their Twitter.
Convince & Convert
MAY 17, 2012
Are you evaluating user engagement over time or for a specific campaign? Listening to chatter around physical brands like restaurants, hotels, etc. Pros : Includes SEO tools for campaign research, management, and link monitoring. One-stop-shop for all things related to a digital marketing campaign. Small budgets.
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