Oktopost

SEPTEMBER 4, 2020

So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? In terms of sheer magnitude, Facebook is hands down the biggest social network at 2.7 LinkedIn, by their own reporting , has 706 million. Facebook vs LinkedIn by the numbers.

B2B 150

B2B LinkedIn Facebook Statistics 150

Twist Image

FEBRUARY 28, 2011

For every person that claims to hate display advertising and for the millions of ad-blocking software downloads that happen annually, there's still a major and brisk business being done in the selling and placement of banner ads. What do you think needs to happen for this to turn into a $200 billion piece of advertising business?

Advertising 109

Advertising CPM Advertising network Training 109

Sprout Social

SEPTEMBER 6, 2018

Cost Per Mille (CPM) : Cost per 1000 impressions. When looking at the CPM metric, Statista found that product catalog sales cost the highest at $4.77 CPM compared to the lowest at $0.48 CPM with the brand awareness objective. You will pay in CPM. You’ll pay for this in cost per conversion or CPM.

Cost 111

Cost ROI Advertising CPM 111