BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person
Buzz Marketing for Technology
JUNE 27, 2008
RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but To that end, I would like to draw your attention to the concept of the Hype Cycle ([link] Ironically, while you are talking Web 2.0 term may be part of short term hype, as noted by David Evans, but I believe it will have long lasting effects.
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