Is Marketing Education Keeping Up With Social Media?

Hootsuite

Ask the nearest social media manager how they found their career—no really, try it. (Or Chances are you’ll hear a variation of “well, I just fell into it” or “my boss asked me to start running our social media accounts… and it just became my job.”

Interns Don’t Manage 24% of the Marketing Budget

Hootsuite

Modern marketing departments would implode without social marketers, but they’re still not getting the respect they deserve. Find out why you need to invest in your social team—and how to do it. In fact, social media managers are a core part of the modern marketing department.

How ViperChill Founder Dave Cunningham Generated $1.4M in 2015

Viper Chill

He offered SEO, social media marketing and reputation management while promising that his “team” could take care of it. We weren’t offering on-site SEO, or social media management or reputation management or anything like that. By that I mean in 10 years I have zero doubt that niche marketing agencies will be far more common than full-service agencies, and new players will still be able to enter the space in 2026 and make money.