Sprout Social

SEPTEMBER 21, 2022

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. People love shopping on their phones.

Retail 125

Retail Apparel Discount Fashion 125

Social Media Strategies Summit

SEPTEMBER 12, 2019

Technology is making programmatic advertising work harder for brands… Artificial Intelligence promises to unlock new understanding of customers as people, as well as improving the optimization of the trading process.”. As brands get more comfortable with programmatic advertising, there is an increased desire to own and operate their own data.

Advertising 118

Advertising CPM CPC Buy 118

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. 2. Additionally, a 2015 Forrester Research forecast predicted that by 2025, half of all TV viewers under the age of 32 will not subscribe to a traditional pay TV service. 4. Mobile devices dominate YouTube views, but TV is gaining.

YouTube 111

YouTube Strategy B2B Marketing 111