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The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. right now). It can be as simple as showing what you’re working on.

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22 Side Projects From the Buffer Team

Buffer Social

It’s pretty common for our team to run their own blog, we have several published authors on the team, and many of our engineers run apps that have nothing to do with their regular work. Though some companies prefer that anyone on their team not have side projects and actively discourage it, that has never been our way at Buffer.

Project 62
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Top 10 Social Media Reporting Tools

Oktopost

In the digital marketing world, making decisions based on data and analytics is crucial to growing your business. Social media marketing analytics is big business. billion (USD) by 2024. billion (USD) by 2024. Social reporting in your social media marketing strategy. It’s projected to grow by almost $9.4

Report 126
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Top 10 LinkedIn marketing agencies for 2024

Oktopost

To make the most of LinkedIn, it’s smart to learn from the leading LinkedIn marketing agencies. However, not every marketing team has the time and resources to execute an end-to-end, fully optimized LinkedIn strategy. What does a LinkedIn marketing agency do?

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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity SMM

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Image credit: Georgia de Lotz on Unsplash At the same time, practically every B2B marketer has been wondering about the best social media platforms.

B2B 170