Talkwalker SM

APRIL 26, 2016

This post originally appeared on the Crosby Marketing Blog and was written by Social Media and Content Director, Lindsey Goebel. Using the social media analytics platform Talkwalker , we learned these three articles alone had a combined reach of more than 40 million people. Follow her on Twitter: @LindseyGoebel.

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UGC Sentiment Exercises Issues 60

Convince & Convert

DECEMBER 4, 2015

To continue the conversation, the company shared the images and stories of customers and employees who decided to #OptOutside on its social media channels, putting a human face on the movement. Simple yet effective, it’s a great reminder that holiday posts can be both sentimental and funny at the same time. highlight to tweet).

Content 60

Content How To Tumblr UGC 60

Oktopost

JUNE 28, 2023

Putting yourself out there is never easy, particularly when driving engagement on social media feels like a game of part luck, part guesswork. Don’t get us wrong – social media will always be something of a mystery. At Oktopost, we’ve got the eagle-eye view on social media – and how best to use it.

Social Media 62

Social Media Engagement Strategy B2B 62

Sprout Social

JUNE 16, 2016

In 2015, 33% of Fortune 500 companies had invested in Instagram–a 13% increase from the previous year. Brands that are thriving on popular social platforms are using consistent, well-crafted visuals that are a mix of branded and lifestyle imagery. Social media loves a good hashtag #selfie or #TBT. Customize Your Toolbox.

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Instagram Tips UGC Hashtag 40

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

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Campaign Social Media Collaboration Apple 129

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. comScore).

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UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. comScore).

UGC 40

UGC Aggregator comScore Bazaarvoice 40