Buzz Marketing for Technology
APRIL 15, 2016
Recently, my UK colleague, Richard Petley, director of PwC Risk and Assurance, conducted a survey of 1,800 senior business leaders in North America and Europe. That means three quarters of organizations surveyed lack the skills and technology to use their data to gain an edge on competitors. The problem is not access to data.
Buzz Marketing for Technology
OCTOBER 26, 2011
A 2011 MarketingSherpa study confirmed this with 62% of CMO’s believing that social media will pay off for them … eventually. A different study by IBM announced that, “than 1,700 CMOs, 82% still rely on traditional market research to shape marketing strategy, while only 40% of chief marketing officers track any online communications.”
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Buzz Marketing for Technology
JUNE 28, 2008
Case Studies. A new study on e-mail suggests that e-mail has become a hindrance to many organizations. The study culminates a great deal of analysis including a survey of more than 1000 e-mail managers (mostly IT managers and executives, and records and document management specialists). Other study findings: Ã?
Buzz Marketing for Technology
SEPTEMBER 26, 2008
Source: Pew Internet and America Life Project: " Networked Workers " Study. Survey: Most Workplace Internet Use Remains Rudimentary : Marshall gives a good summary of what he thinks the implications are from this research. Michele Martin and Tony Karer have been blogging at the Work Literacy blog for several months now.
Buzz Marketing for Technology
JUNE 27, 2008
In an effort to learn more about the drivers of top talent and how well organizations are executing them, in 2007, global HR consultancy Hewitt Associates released conclusions from its Talent Pulse study. In the survey, high potentials and managers ranked what drives top performance. Motivator No.
Buzz Marketing for Technology
DECEMBER 4, 2008
He played a leading role in making the consulting concept of “business reengineering” a household word, directing Index’s extensive publications, PR, and survey research activities. in communications studies from Penn State University and did graduate work in an MBA program at California State University, Fullerton. He has a B.A.
Buzz Marketing for Technology
FEBRUARY 23, 2009
He played a leading role in making the consulting concept of “business reengineering” a household word, directing Index’s extensive publications, PR, and survey research activities. in communications studies from Penn State University and did graduate work in an MBA program at California State University, Fullerton. He has a B.A.
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