Laurel Papworth

NOVEMBER 3, 2014

Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December. A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on.

Social Media 69

Social Media Press Release Class Course 69

Sprout Social

AUGUST 10, 2021

Listen below and read on to hear Sprout’s Manager of Events, Alysha Daytner, and Senior Manager of Social Media, Rachael Samuels talk about how they partner to produce outstanding experiences. . We can dig in on specific topics, understand sentiment, and surface things we might miss by relying only on instinct. . It’s that time.

Eventful 120

Eventful Team Sentiment Social Media 120

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Book social media course. Social Media Training June 2012. Are you interested in social media?

Course 66

Course Social Media Press Release Film 66

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. While I am based in Sydney, many of my workshops take place interstate or overseas.

Class 85

Class Training Social Media Case Study 85

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media course for advanced or professionals? On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours).

Course 40

Course Training Social Media Press Release 40

Sprout Social

MAY 3, 2021

Brands and companies who are *just* reaching out to hire me and my Asian colleagues for speaking engagements and workshops next month for #APAHM …you’re late! Are there events or workshops that brands can sponsor to not only learn about the Asian experience, but how to be an ally? — Katerina (@katerinajeng) April 16, 2021.

Brands 117

Brands Education Communities Authentication 117

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. Deep dive into the sentiment of every online conversation around your brand. What does your brand stand for?

Reputation 59

Reputation Brands Construction How To 59

Laurel Papworth

OCTOBER 20, 2010

I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. and Future of Social Media eGov. Also includes a 12 step social media strategy section, and a 5 step social media campaign outline.

Gov 2.0 75

Gov 2.0 Conference Social Media Press Release 75

Laurel Papworth

FEBRUARY 18, 2016

Shares Social Media has trained artificial intelligence and now Big Data is taking over. They are focussing on the DATA behind social media. I’ve been giving some keynote presentations and one day workshop in the last year on Big Data and Social Media, and this is a summary of the marketing part of those workbooks.

Data 40

Data Social Media Insurance Training 40

Sprout Social

APRIL 26, 2022

Externally this can be through social media, media appearances, investor calls and more. Are you creating this strategy to increase executive social media presence ? Provide regular training—from corporate communications writing, to media training for on-screen appearances. Set goals and a timeline.

Strategy 85

Strategy How To Training ROI 85

Waxing UnLyrical

MARCH 22, 2011

They use interviews and focus groups (they call them workshops) to extract softer information – feelings, attitudes, and so on. And, Steve added, with social media, you can find people to attend these focus groups very easily, since they self-select. They use surveys to: Find out facts and things that can be quantified.

Research 172

Research Focus Group Survey Statistics 172

Buffer Social

OCTOBER 6, 2022

I was also working on growing my social media following to grow awareness of the company more broadly. But I would say that since deciding to focus on growing the newsletter, I've become much more intentional about my social channels than before. For one, social media becomes addictive and not in a good way.

Newsletter 65

Newsletter Research LinkedIn Buy 65

Absolute PA

FEBRUARY 7, 2014

While you’re checking out the fun and sentimental lookback feature on Facebook (Hehe, I’ve seen you!) 2 in-person workshop bookings to train small groups of creative business owners in London. I’m busy over here reviewing this past month in business and what has been accomplished. A full book of coaching clients.

Small Business 91

Small Business Skills Training Forums 91

Waxing UnLyrical

OCTOBER 14, 2010

An article published on Edutopia titled Lead, Don’t Lecture , outlines teachers’ insights that are in line with these sentiments. He does his best to stay informed on politics, tech, music, cultures, and social media. Herwin Icasiano is a recent Stanford University graduate. Regardless, thanks for visiting!

Class 178

Class Flickr WordPress Template 178

Laurel Papworth

SEPTEMBER 1, 2010

While traditional media spends most of their time dissing social media (it is a competitor after all), traditional agencies find social media a rich source for client campaigns. See how many social media people jump up and do it too. Social Media Courses: Sydney, Brisbane, Hong Kong, Singapore (1).

Flash Mob 99

Flash Mob Mobile Social Networking Communities 99

Waxing UnLyrical

NOVEMBER 4, 2010

Mark as read Approve comment Let me echo Marys sentiments. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" So many times a task like this one seems daunting. But your in depth, humorous account above makes me think even I could do it. So thanks for that. So seriously, if I can do it, you can do [.] These fine folk did: Jan.

Class 241

Class Tumblr Template Templates 241

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Get Shareaholic test Filed under Philanthropy , Public Relations , Social Media | Tags: digital death , fundraising , nonprofits , Philanthropy | Comments (34) Site settings comment help?

Class 233

Class Campaign Klout Influencer 233

Sprout Social

JUNE 12, 2023

Now, enter social media — your secret weapon. Leverage social media listening tools to keep tabs on what customers are saying about your brand online. Social Media Engagement: Metrics like likes, shares, comments and retweets can provide insight into how well your brand is connecting with customers online.

Strategy 131

Strategy How To Metrics Loyalty 131

Sprout Social

MARCH 2, 2020

We need to translate the raw data, which lacks context, to a holistic vision that helps everyone understand the impact social has on an organization. As the name implies, social media relies on human networks, open communication and connections. What better way to express its impact than with one of our most social practices?

Analysis 126

Analysis Data Report Buy 126

Waxing UnLyrical

NOVEMBER 18, 2010

collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Integrating media and web metrics : matching specific posts to web metrics (e.g.,

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Bill Hartzer

NOVEMBER 2, 2021

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

Telecommunications 218

Telecommunications Wireless Software Applications 218

Oktopost

JUNE 9, 2020

By sharing company-related content to their personal social media profiles, employees amplify a company’s message. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Social Selling. What is Employee Advocacy.

B2B 144

B2B Survey ROI Metrics 144

Social Media Strategies Summit

AUGUST 1, 2019

Founder Emily Weiss believes that everyone, no matter how many followers they have on social media, has the ability to be a walking, talking ambassador for a product or idea. Weiss has let this sentiment be the guiding light for Glossier’s marketing since the company’s founding in 2015. Source: Glossier.

Influencer 114

Influencer Examples Brands Fashion 114

Laurel Papworth

FEBRUARY 22, 2015

Do you have to write a social media strategy for a client? Videos Covers Course Content: Client Brief x 4 and Social Media Strategy Steps x 9 . Students in 9 Step Social Media Strategy online course : Please go to the Client Brief area and choose one of four – B2B, Social Good, B2C and Gov.

Avatar 40

Avatar Strategy Social Media How To 40

Sprout Social

JULY 14, 2022

The internet we know and love today—social media, apps, live streams, e-commerce—is known as web2. It’s like the early days of the internet and social media—we knew they were impressive innovations, but we didn’t know they would become an integral part of culture and business. nakawunde. A day at afrotech.

Brands 111

Brands Avatar Fashion Virtual World 111

Laurel Papworth

MARCH 10, 2011

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. How deep is the rabbit hole of social media? It’s probably worth noting that every baby steps stage in social media engagement is valid – from little acorns big ol’ oak trees grow.

Engagement 111

Engagement Social Media Diagrams Yammer 111

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Laurel Papworth

SEPTEMBER 18, 2014

Rarely searched for directly, more a descriptor the social object (status update or tweet) with an attached sentiment. Also check key influencers in your social media monitoring panel to see what hashtags are perennial and which one's are current. Often emotional hashtags are used to quickly note how one is feeling.

Hashtag 111

Hashtag Tips Meme Folksonomy 111

Waxing UnLyrical

NOVEMBER 24, 2010

With 10 years of operations already behind them (I’m told they were doing WOM before “social media&# even existed), offices in London, Oxford, New York and Sydney, they have an impressive client list that includes Nokia, Universal, Procter & Gamble, Canon, SKINS and STA Travel. What I didn’t know, was exactly what he did.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Laurel Papworth

APRIL 9, 2010

Or is this just “acceptable&# competitive behaviour by someone who see’s himself as my competitor in the social media space? One of Australia’s best known social media commentators has seen a dramatic decline in the popularity of her blog, according to a new ranking published today. What is Cyberstalking.

Case Study 104

Case Study Study Blogger Communities 104

Buzz Marketing for Technology

JUNE 27, 2008

Covering social media business strategy and personal power. 100 Personal Branding Tactics Using Social Media. Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Passports are accounts on other social networks and social media platforms.

Social Media 280

Social Media Brands Technorati RSS 280

Writtent Blog

MARCH 23, 2016

A book you’ve read, a pizza delivery service or a social media network you’re using – get your story out with your particular experience and your thoughts on it. This idea is fantastic if you feel like getting sentimental or diving into flashbacks of laughter and carelessness. Visit a Workshop. Review Post. Run a Webinar.

List 40

List Eventful Questions Industry 40

Convince & Convert

SEPTEMBER 21, 2010

There seems to be a distinct collection of sessions, parties, and hang-outs for the social media crowd, and then a completely separate collection for developers, entrepreneurs (and of course film attendees). More so than any other event I attend, SXSW is conference roulette. I’ll write about that soon.

Social Media 128

Social Media Strategy Conference Eventful 128