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JEFF KORHAN | SATURDAY, MAY 29, 2010 Garden Center Blog Ideas - Jeff Korhan For Everyone Even if you are not a garden center owner or operator, I believe these ideas can help any small business that operates in the green industry, in a retail environment - or any other. For Everyone Even if you are not a garden center owner or operator, I believe these ideas can help any small business that operates in the green industry, in a retail environment - or any other. Indeed we are slightly behind schedule, but up until now our son's high school graduation has been the top family priority. Nice! Do you hand water or irrigate? -
WHAT SPINKS THINKS | TUESDAY, JULY 7, 2009 Why “Free” Should Still Go the Extra Mile After spending several years in retail, which I hope I never have to do again, I have seen the truth in your blog and can honestly say customer service is a very strong weapon in creating loyal customers and a positive reputation. don’t by any means think that retail can be compared to the wonderful worlds of PR or marketing. The Spinks Blog A Fresh Look Into Social Media Home About Contact Me Under 30 Professionals Why “Free Should Still Go the Extra Mile Photo cred: David a.k.a. Now what if you’re a free service. You take in no revenues, whatsoever. Check it out. -
WHAT SPINKS THINKS | THURSDAY, OCTOBER 29, 2009 Should All Customers Be Treated Equally? « The Spinks Blog Reply vince jelenic says: October 29, 2009 at 3:53 pm Hi, i’m a small guy, small biz retailer, sell antiques. The Spinks Blog A Fresh Look Into Social Media Home About Contact Me Under 30 Professionals Should All Customers Be Treated Equally? Photo cred: saxarocks I had an poor experience with a printing service recently. After speaking to their customer service, I was still very unhappy. Nutshell: They said there was nothing that they could do, and if I wanted to cancel my order, I’d have to pay a cancellation fee. They even offered a discount on my next order. Is it right? -
ATOM THOUGHT | MONDAY, JANUARY 5, 2009 eCommerce Chargebacks and Remedies According to a recent report (Oct, 2008) by CyberSource (a leading payment & risk management services company), a record USD4B were lost due to online scams by online retailers in 2008. The silver lining in the above is that retailers have managed to restrict the percentage fraud under 1.5% Another report by CyberSource states that retailers reject a further 2.9% since 2006. But with rising unemployment and recession, we might see a rise in ecommerce fraud in 2009. The impact of fraud is not just restricted to the USD4b, but it goes beyond that figure. Customer Dispute. -
ATOM THOUGHT | MONDAY, JANUARY 5, 2009 ecommerce Chargebacks and Remedies -
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PRIMARYENTREPRENEUR.COM | THURSDAY, OCTOBER 14, 2010 Curation Curation Curation and The Next Social Media Business Model Not only do museums subscribe to a curated model, but so do retail merchandisers and just about every brick and mortar personal, local, or service business I can think of. Think of the margins of your local specialty retail shop vs. those of Google. It used to be the long tail that made the internet so full of potential, but it seems information reached its peak and we can no longer search, find and make sense of it ourselves. We only need one result–maybe even just one result per day–if we’re expected to take any action. And action is the key word here. link]. -
THE WAY OF THE WEB | MONDAY, APRIL 19, 2010 Consumers pay less, and publishers starting to diversify? Is this the start of a merge between content and marketing for media owners, much as product retailers have begun to produce their own content as part of their own marketing? Web Strategy Wikinomics Rankings ← Experiencing a strange Google Reader redirect to Google Docs? Browser app success – are iPhone owners itching to break out? → Consumers pay less, and publishers starting to diversify? publisher Hearst to acquire a different type of business. But the actual amount being spent had decreased – traditional media dropped from £9.19 to £0.98. But it seems one U.S. -
GEMMA WENT | THURSDAY, DECEMBER 17, 2009 What matters now Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? like the way the man thinks and his blog is a must read for me (subscribe here ). He is a sharer, that we know. hope you enjoy it. Download it here. -
GEMMA WENT | MONDAY, DECEMBER 21, 2009 Adding social media to the mix. Should you? Could you? Would you? Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Adding social media to the mix. Should you? Could you? Would you? -
GEMMA WENT | MONDAY, DECEMBER 21, 2009 Which are the best Twitter apps … The Results « The Cube Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? My aim was to find the most useful Twitter apps as voted for by the readers of my blog and Twitter followers. Two that get a great deal of use by me. -
GEMMA WENT | WEDNESDAY, DECEMBER 30, 2009 Need help with your 2010 strategy? Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Need help with your 2010 strategy? Look forward to working with you. -
GEMMA WENT | FRIDAY, JANUARY 1, 2010 Happy first birthday to us … what a year! « The Cube Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Happy first birthday to us … what a year! Oh how wrong I was. -
GEMMA WENT | MONDAY, JANUARY 4, 2010 A look back at the top links of 2009 Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? reviewed the stats to these on Hootsuite and bit.ly and have come up with the top 14 popular links of 2009. Calling all bloggers! Well were nice like that.If -
GEMMA WENT | TUESDAY, JANUARY 5, 2010 Calling all bloggers! « The Cube Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Calling all bloggers! will, naturally, blog about the results here. -
GEMMA WENT | WEDNESDAY, JANUARY 6, 2010 Put down those shiny toys and get back to business people Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? However, I’ve also seen a worrying trend of people ‘playing’ with these new shiny toys with no clear strategy. Do you know? Thanks. -
GEMMA WENT | THURSDAY, JANUARY 14, 2010 Do Almost Anything Online in 2010 Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? love learning and am constantly on a quest to innovate and uncover new ways of doing things. Which I’m doing now. Enjoy. Well were nice like that.If -
GEMMA WENT | THURSDAY, JANUARY 14, 2010 The future of social networking Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Let’s face it, at the speed things are progressing this type of preparation is a constant. Leave a Reply Who writes this stuff? what a year! -
GEMMA WENT | WEDNESDAY, JANUARY 20, 2010 Merging offline and online : two events we're speaking at Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? The first is EMAP’s Construction Marketing. This is a two day event, the first is a workshop and the second is the conference. what a year! -
GEMMA WENT | THURSDAY, JANUARY 21, 2010 10 ideas for the new decade : David Armano Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? David is senior vice president at Edelman Digital and a leader in digital marketing and user experience design (a particular interest of mine). what a year! -
GEMMA WENT | SUNDAY, JANUARY 24, 2010 Key content marketing trends for 2010 Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? It contains insights from some of the smartest people in marketing about key content marketing trends for 2010. Leave a Reply Who writes this stuff? -
GEMMA WENT | TUESDAY, JANUARY 26, 2010 Cube Conversation: We talk social media/digital engagement with. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? For those not familiar with it, Cube Conversations is a series of ‘conversations’ I have with interesting people in the industry. Good question! -
GEMMA WENT | THURSDAY, JANUARY 28, 2010 Unlocking the value of Foursquare « The Cube Thats why we also have customers in other verticals (estate agents, tradespeople vehicles, exhibitions & conferences, restaurants, fashion retailers, etc) anywhere where you might want to remember something for checking out later online… and the easiest way to do that is to use your mobile to bookmark them. I’ve been trying out both Foursquare and Gowalla for a little while and can see great potential for brands using them in the future. Foursquare is the clear favourite for me so I will focus more on that here. Of course, as the user base grows, so will these tips. -
GEMMA WENT | MONDAY, FEBRUARY 1, 2010 Steve Rubel interviews Scott Monty on Ford's Social Media Strategy Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? There are some great soundbites here. Leave a Reply Who writes this stuff? Well were nice like that.If Top Posts Happy first birthday to us. what a year! -
GEMMA WENT | THURSDAY, FEBRUARY 4, 2010 Top 10 social media, pr and marketing links: January 2010 Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? know, it’s exciting. So, without further ado … Is social media growing up? use both hootsuite and bit.ly Leave a Reply Who writes this stuff? -
GEMMA WENT | TUESDAY, FEBRUARY 9, 2010 An introduction to blogging: Making your mark on the blogosphere Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? The presentation is here. If you have any questions, pop them in the comments and I’ll respond there. Reply Click here to cancel reply. what a year! -
GEMMA WENT | SUNDAY, FEBRUARY 14, 2010 Two great series on running a social media program and social. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Three of them I wanted to share here, but as one is not yet complete, I’m going to start with the first two (will add the other when it’s done). -
GEMMA WENT | WEDNESDAY, FEBRUARY 17, 2010 Video: The Science of Social Media Marketing from Dan Zarrella Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? I’m very much interested in the psychology of social media and he touches on this also. Did you enjoy this post? We can also chat there if you like. -
GEMMA WENT | SATURDAY, FEBRUARY 20, 2010 A little less scare mongering, a little more common sense please Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? It’s supposed to be a joke website, but with a serious message that’s got people in a bit of a tizz. But here’s the rub. Detail here. -
GEMMA WENT | MONDAY, FEBRUARY 22, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? This is based on the useful social media, pr and marketing links I unearth from the fantastic blogs I subscribe to (and a few of my own). what a year! -
GEMMA WENT | WEDNESDAY, FEBRUARY 24, 2010 New series: Tip of the week. First up, TeuxDeux Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe New series: Tip of the week. More on that in the video below. -
GEMMA WENT | FRIDAY, FEBRUARY 26, 2010 Social media is more than a numbers game. Guest post from Ben LaMothe Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Social media is more than a numbers game. get why people think that. -
GEMMA WENT | SUNDAY, FEBRUARY 28, 2010 Likeminds 2010 : A true people to people social media conference Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Readers that have been with me for a while (and for that I thank you) will remember a review of the first Likeminds event last year. really do recommend it. -
GEMMA WENT | MONDAY, MARCH 1, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? How I Made $100K With Twitter Social media and privacy issues: A little less scare mongering, a little more common sense please Tip of the week. Best wishes! -
GEMMA WENT | FRIDAY, MARCH 5, 2010 Tip of the Week: Hootsuite Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? It can be used as your only Twitter client, but as I still favour Tweetdeck for that, I primiarly use it to schedule tweets. It’s all about relevancy. -
GEMMA WENT | MONDAY, MARCH 8, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. Leave a Reply Who writes this stuff? -
GEMMA WENT | WEDNESDAY, MARCH 10, 2010 Tip of the Week: Twitter Search Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? One of the best ways of doing this is the relatively unknown tool, Twitter Search. hope you find it useful. Did you enjoy this post? what a year! -
GEMMA WENT | SUNDAY, MARCH 14, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? My top 10 social media, marketing and pr links from last week as voted for by my Twitter followers (or rather those 10 that got the most clicks). -
GEMMA WENT | TUESDAY, MARCH 16, 2010 How to get SEO analytics beyond the stone age: Presentation from. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. Leave a Reply Who writes this stuff? -
GEMMA WENT | SUNDAY, MARCH 21, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Hope you do too. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. what a year! -
GEMMA WENT | MONDAY, MARCH 22, 2010 Ian Sanders gives us the lowdown on SXSW10 Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Ian kindly agreed to do a quick video on his main takeouts from the event, which I’ve found very interesting. hope you do. Did you enjoy this post? -
GEMMA WENT | SUNDAY, MARCH 28, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Enjoy. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. Well were nice like that.If -
GEMMA WENT | TUESDAY, MARCH 30, 2010 Likeminds Presentation Round-Up Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? It was a great event with some kick ass speakers that made quite an impact and talked a lot of sense.I hope you enjoy them. Did you enjoy this post? -
GEMMA WENT | TUESDAY, APRIL 6, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Belated Happy Easter to you all. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. -
GEMMA WENT | THURSDAY, APRIL 8, 2010 Tip of the week: Tweetdeck Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? It’s about my favourite social media tool, Tweetdeck. I’ve not created a complete ‘how to’ as that would have gone on forever. -
GEMMA WENT | SUNDAY, APRIL 11, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Enjoy. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. Well were nice like that.If -
GEMMA WENT | TUESDAY, APRIL 13, 2010 More Isn't Always Merrier Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Is it fair to say that all businesses should jump onto the social media bandwagon and take advantage of as many SM tools as possible? what a year! -
GEMMA WENT | THURSDAY, APRIL 15, 2010 Tip of the week: Nutshell Mail Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? This little vid takes you through how to use it. Did you enjoy this post? Leave a Reply Who writes this stuff? Well were nice like that.If what a year! -
GEMMA WENT | MONDAY, APRIL 19, 2010 Here are the top 10 social media, marketing and pr links from last. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Hope they’re useful. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. -
GEMMA WENT | WEDNESDAY, APRIL 21, 2010 Survey: Blogging within the architecture, design and construction. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? So here they are … The Survey This wasn’t a huge survey, but we had 33 respondents through Twitter, Linked In and the blog. Professional growth. -
GEMMA WENT | THURSDAY, APRIL 22, 2010 Tips of the Week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? The guys at OneForty have created a toolkit that allows us to add all the apps we use to make using Twitter more relevant and productive. what a year! -
GEMMA WENT | MONDAY, APRIL 26, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Enjoy. Ning and Customer Betrayal 11 Signs You Are An Old School Twitter User Marketing feedback: This just looks horrible! Did you enjoy this post? -
GEMMA WENT | WEDNESDAY, MAY 5, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Happy reading. Then you might like to subscribe by email or RSS to future posts, delivered straight to you. Leave a Reply Who writes this stuff? -
GEMMA WENT | THURSDAY, MAY 6, 2010 Social Marketing Analytics: a great report from Altimeter Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? This white paper from Altimeter looks at this in detail, exploring Altimeter’s framework for measuring results in social media. what a year! -
GEMMA WENT | MONDAY, MAY 10, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Enjoy. World’s Weirdest Buildings 21 Tips for Using Twitter and Facebook for Business How ‘social’ should companies be? what a year! -
GEMMA WENT | TUESDAY, MAY 11, 2010 Social Media Revolution – A Refresh Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Well he’s now released an update, with some equally good stats that support the use of social media. Well worth a watch. Did you enjoy this post? -
GEMMA WENT | MONDAY, MAY 17, 2010 Top 10 social media, marketing and pr links from last week Clever Retailer Use Of Blogging. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Here are last week’s top 10 social media, marketing and pr links. Steps That Get Big Shots to Answer Your Email. -
GEMMA WENT | MONDAY, MAY 24, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? As promised, here are our top 10 social media, marketing and pr links from last week. Hope you find them useful. Did you enjoy this post? what a year! -
GEMMA WENT | THURSDAY, MAY 27, 2010 Tip of the week: some great advice for small businesses from Emma. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Emma impressed me to no end. This, when you consider it was held at the Albert Hall, is a talent in itself. love this. You’re only as good as your team. -
GEMMA WENT | TUESDAY, JUNE 1, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Happy reading. Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. what a year! -
GEMMA WENT | WEDNESDAY, JUNE 9, 2010 Red Chair London 2010: A recommendation « The Cube Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? My own framework for using social media, and the one I apply to clients, was very much influenced by his and I still share many of his views. what a year! -
GEMMA WENT | MONDAY, JUNE 14, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Which were your faves? Did you enjoy this post? Then you might like to subscribe by email or RSS to future posts, delivered straight to you. what a year! -
GEMMA WENT | WEDNESDAY, JUNE 16, 2010 Listen, Share, Engage: Have You Got the Balance Right? Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Listen, Share, Engage: Have You Got the Balance Right? Which are you? -
GEMMA WENT | THURSDAY, JUNE 17, 2010 Stop charging towards the future and drink in today « The Cube Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? This was a spontaneous trip brought on by the realisation that my mind and body needed to get away from it all. needed some space to think. Thanks Sophia. -
GEMMA WENT | MONDAY, JUNE 21, 2010 Top 10 social media, marketing and pr links from last week Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Here are our top 10 social media, marketing and pr links from last week. Enjoy. Did you enjoy this post? Leave a Reply Who writes this stuff? what a year! -
GEMMA WENT | TUESDAY, JUNE 22, 2010 Feedback please people Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Instead of making that decision myself, I thought I’d throw it out to you lot. What do you think? Is once a week too much? Well were nice like that.If -
GEMMA WENT | MONDAY, JULY 19, 2010 On Saturday night I was having a few drinks in a lovely Soho pub. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Bad grammar, bad spelling: Is language as we know it, changing? Innit. -
GEMMA WENT | WEDNESDAY, JULY 28, 2010 The importance of taking a break. Im off. Case Study Crunch: Retail Social Media Case Studies The social media strategy series: Identifying goals and objectives Case Study Crunch: FMCG Social Media Case Studies Contact us Which are the top tools and apps: The results Case Study Crunch: Social Media case studies in Entertainment (TV, Film, Music + More) The social media strategy series: Getting Buy In The social media strategy series: Is social media right for your business? Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe The importance of taking a break. Im off. know, ouch). what a year! -
TECHIPEDIA: TAMAR WEINBERG | MONDAY, DECEMBER 15, 2008 Make a Wish for Someone Else this Holiday Season (and the Power of. Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Personal > Contest: Make a Wish for Someone Else this Holiday Season (and the Power of Blogger Outreach) Contest: Make a Wish for Someone Else this Holiday Season (and the Power of Blogger Outreach) by Tamar Weinberg on December 15, 2008 Share This is a sponsored post by Sears but the thoughts within are mine and mine alone. As a blogger, you have the potential to reach a tremendous audience. Send them your book. Or your beanbag chair. You can do something else entirely. -
KOKA SEXTON | TUESDAY, MAY 1, 2007 How to Tell an Employee He Smells - Koka Sexton dot Com Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS How to Tell an Employee He Smells As a business owner, you’re going to have to deliver bad news every once in a while. Here’s how to approach sensitive subjects without offending people. What’s so great about good news? Simple–everyone likes it. Employers don’t dread telling a worker they’ve done a great job. They don’t fret over finding a tactful way to tell an employee that everyone in the office enjoys working with them. But we all know the news isn’t always good. David G. Check it [.] -
KOKA SEXTON | FRIDAY, JANUARY 23, 2009 Koka Sexton dot Com Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Making money online is so easy… a 15 year old can do it and they are making more money than you. or me). was looking around at some make money online sites and saw an interesting trend. Some are run by 20-30 year old entrepreneurs that are using SEO tactics and general blogging strategies. These sites about making money online are doing very well and the writers have no problems sharing how and more importantly how much they are making. His site has been around since late 2004 based on his archive. Leave a comment! Thank you. -
KOKA SEXTON | SATURDAY, AUGUST 28, 2010 Use CommentLuv for better comments - Koka Sexton dot Com Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Use CommentLuv for better comments I just finished my daily ritual of reading my favorite sites. Tay over at Super Blogging must have added a new plugin to his site. Once I left a comment I saw that it had grabbed a feed from my site of the last post and added it. saw that the plugin is called commentluv and once I saw this I had to have it. Encourage Comments Everyone that blogs knows that leaving comments is a great way to drive trafic to your site. will start to do this more often. Are you using commentluv? Leave a comment! Thanks! -
MOBILEGROOVE | MONDAY, APRIL 26, 2010 PODCAST: App Store Marketing Basics; What Options Do Developers & Operators Really Have? In brief: Building on the tremendous positive response to a recent talk on app marketing I catch up with Mike Lurye, Director of Product Marketing at Amdocs Interactive , to connect the dots in the models that will enable a developer/retailer ecosystem, pave the way for a Long Tail of app stores and allow operators to stay in the game after all. But developers can also align themselves with retailers/operators that seek differentiation through innovative business models emphasizing customer service, easy discovery or local culture. How are apps discovered and promoted? -
MOBILEGROOVE | MONDAY, APRIL 26, 2010 LAST CHANCE: MSG Offers Guest Passes To Open Mobile Summit, THE Premier Deal-Making Event MSG has 5 guest passes at just GBP850 (retail GBP1395). UPDATE: Today is the last day to register and get one of my specially discounted VIP passes. Here’s a link that will take you straight there: https://www.openmobilesummit.com/lon/register/step1.aspx?dc=MSEARCHVIP. MSEARCHVIP. * * *. Now in its second year the Open Mobile Summit (May 26-27, London) covers all the bases to again set the bar. Doing business (and making money) in an Open Mobile world will require new thinking and business models. If you’d like one, register here with VIP code MSEARCHVIP. WHY ATTEND. MSEARCHVIP. -
MOBILEGROOVE | WEDNESDAY, APRIL 28, 2010 GUEST COLUMN:Tapping New Messaging Approaches For New Revenues He has over 25 years experience as a senior manager in branded goods, retail and wholesale, TV& film and advertising industries. EDITOR’S NOTE: This special series of thought leadership columns, which examines the pivotal role of messaging in advertising, promotion and all the ways companies connect and engage with their customers, continues with a look at exciting opportunities brands – and mobile operators – could be missing. * * *. Mobile phones – and specifically text messaging – are central to the lives of everyone everywhere on this planet. SPEAK TO US. -
MOBILEGROOVE | MONDAY, MAY 24, 2010 EXCLUSIVE: AdMob Fine-Tunes Geo-Targeting; Will Sharper Focus On Location-Linked Mobile Advertising Deliver? You can take that to any participating retailer and use their chip and pin machine – just put in the chip and PIN, and it will automatically deduct the money from the cost of the purchase. In brief: Loads going on at AdMob. On Friday the Federal Trade Commission gives the Google-AdMob deal the green light ; earlier this month AdMob marks a new milestone ( 200 billion ads served);and we learn AdMob’s testing geo-targeted ad serving technology with a U.K. dating service. More in an exclusive interview with KF Lai, BuzzCity CEO, in June.). ANDROID’S AWESOME GROWTH. Cupcake, 1.6 -
MOBILEGROOVE | FRIDAY, MAY 28, 2010 M-PUBLISHING PODCAST: Handmark CEO Tells Why ‘Good Brands & Great Apps’ May Not Cut It “ Amazon established buying habits online years ago and it was very hard for existing retailers to come in later and displace the space that Amazon had taken. In-brief: In the countdown to M-PUBLISHING (June1, London) MSG catches up with keynote speaker Paul Reddick, CEO of Handmark, to discuss opportunities and threats facing media companies everywhere. Is it all about iPhone? How can publishers cope with a plethora of devices and platforms? This in-dept podcast has some surprising answers. Does the iPad represent an opportunity or a threat to content companies? OPINION POLLS. -
MOBILEGROOVE | TUESDAY, JUNE 1, 2010 Apple App Store Model Is Not The Blueprint For Success; App Store Providers Will Need To Offer More Billing Mechanisms, More Choice Put simply, the report confirms that the tenets of Retail 101 hold for app stores everywhere. Retailers (providers and developers) must embrace a variety of business models and payment methods to reach their target audience. It sure looks that way if we add up the numbers (75+ app stores) and note their niche focus on vertical markets (such as retail, enterprise, and even cars.). In brief: App Store Billing, a new report from Netsize, draws from survey to identify business models that will likely bring app store providers and developers mass-market success. billion by 2012. -
MOBILEGROOVE | WEDNESDAY, JUNE 2, 2010 PODCAST: Right Here, Right Now; Will Mobile Personalization & Mash-Ups Deliver Us ‘Digital Sixth Sense’? In part two of this series (June 16th) Colm and I explore the cloud, fragmentation and what all this means to developers, retailers and companies trying to make money on the mobile Web. In brief: Will recommendations from our significant others help us navigate the content deluge? Regular readers will recall that I have been tracking personalization and recommendation in mobile since the start. It began with my industry-first report on the topic and continues in my current projects for GigaOM PRO. CONNECTED INTELLIGENCE. Put another way, it’s not about communications. MY TAKE. -
MOBILEGROOVE | THURSDAY, JUNE 3, 2010 PODCAST: Driving Real Results; MMA Forum NY Features How-To Sessions & Cool Ways To Connect With Consumers Among the highlights: The Agency, Brand & Retailer Roundtable (sponsored by Neustar and Hipcricket). Qualified agencies, brands & retailers are invited to register by emailing their complete contact info to the MMA at forum@mmaglobal.com. Under this program, agencies, brands and retailers interested in attending the MMA Forum may join the waitlist to be matched and adopted by a vendor, who will pay the reduced event entrance fee of $500 on behalf of the agency, brand or retailer. Mobile marketing has moved on. There is no cost for them to attend. -
MOBILEGROOVE | WEDNESDAY, JUNE 16, 2010 PODCAST: Winning “Apps Arms Race” With Personalization; Qualcomm VP Argues Why Discovery Trumps Mobile Search RETAIL & ADVERTISING: Personalization sits at the heart of a good mobile retail experience. It matches people with apps they want and oils the whole retail experience. “This whole nuclear arms race will come to a bit of an end and it will become much more about how engaged are users with the particular retail experience. In brief: Back with Part 2 in this three-part podcast series looking at the business value of recommendation and personalization. Fragmentation, distribution, monetization. These are the headaches that plague developers everywhere. -
MOBILEGROOVE | FRIDAY, JUNE 18, 2010 MLOVE PODCAST: Using the Phone To Promote Brand & Commerce; Sagem Wireless Reveals Puma Phone They’ve spanned from retail to e-tail and have really been extremely effective in the digital below-the-line gorilla viral space….They In brief: What’s the next big thing? This interview with Jerome Nadel, Executive Vice President of Marketing & User Experience at Sagem Wireless, gives us some answers. His radical and revolutionary thinking about devices, services and the role of the brand in the scheme of things points to a mega-opportunity in mobile brands really shouldn’t miss. Mobile isn’t about just mobile anymore! Register at www.mlove.com/register. MY TAKE. -
MOBILEGROOVE | TUESDAY, JUNE 29, 2010 MSG Media Partnership With Mobile Future Forward; Special Rate Expires June 30th In brief: Learn what’s next in mobile NOW. Mobile Future Forward , a high-caliber Executive Summit organized by Chetan Sharma and his team, brings some of the industry’s most influential minds together in Seattle on September 8 to explore the future of the mobile industry. Get thinking about the big-picture issues that define what mobile is (and will be), and network with a “Who’s Who of the mobile industry. What are the user experiences and use cases that will drive positive results? What are the challenges and opportunities that face us as we seek answers and solutions? -
MOBILEGROOVE | TUESDAY, JULY 13, 2010 PODCAST: Mobile Entertainment Forum On Meffy Awards, Mobile Media Megatrends & How Smart Service Enablers Can Pay Here a personalization engine (powered by Xiam, a Qualcomm company), which provides recommendations based on user behavior, was at the center of the mobile operator’s strategy to deliver a richer retailing experience. In brief: The Meffy awards , the 10th annual MEM Conference (the Mobile Entertainment Market), and the release of a new must-read Smart Enablers Guide outlining how everyone can/must work together to deliver a good consumer experience and streamline payment. discuss the key takeaways and progress made with Rimma Perelmuter, MEF Executive Director. Consumer Experience. -
MOBILEGROOVE | FRIDAY, JULY 16, 2010 UPDATE: Mapping Out Massive Mobile Industry Book; Pitch Ideas NOW For Inclusion In Netsize Guide The tremendous success of recent conferences focused on mobile learning, mobile retail and even mobile insurance are signposts that mobile has arrived full-force. In brief: Wrapping up two-days of meetings in Paris today and leaving with a blueprint for the next Netsize Guide. The annual mobile industry analysis and almanac is written by MSG on behalf of Netsize, a mobile commerce and communications company belonging to Gemalto. It’s that time of year again! MOBILE IS THE REMOTE CONTROL OF OUR LIVES. And the list goes on…. PITCH NOW TO MSG. Peggy@msearchgroove.com or @peggyanne). -
MOBILEGROOVE | TUESDAY, AUGUST 3, 2010 GUEST COLUMN: Social Augmented Reality; Connecting People, Content & Context In New Worlds It was the first sign that retail and AR were coming together to impact our lives. The Layar browser provides information in the video camera field of view, organized into various “layers such as entertainment, eating out, games, real estate, retail, social networks, tourism, transportation and weather. In the coming months, with the improvement of visual recognition algorithms, we can expect new mobile AR applications to support and super-charge retail, making good on the user experiences IBM promised and prototyped several years ago. TECTONIC SHIFTS. -
MOBILEGROOVE | THURSDAY, SEPTEMBER 2, 2010 EXCLUSIVE: Sidebar CEO Takes Wraps Off Participation Mobile Merchandising & Marketing Sidebar encourages this exchange, inviting people to participate and actually tell retailers what they like. In-brief: An in-depth look at the pivotal role of personalization and some excerpts from a recent briefing with Sidebar , a company that combines conversation (via text), personalization (via algorithms and recommendations) and exposes the results to us (via smart menus) to help operators, content owners and media companies get the right stuff (apps, content, marketing) in front of the right people. Granted, people can use mobile search to find what they want. PERSONAL SHORTCUT. -
STEPHEN P SMITH | TUESDAY, JULY 20, 2010 Beware the Spin on Economic Recovery June turned out to be a sobering month for anyone hoping for more signs of an economic recovery, and online retailers are definitely among the underwhelmed. Probably the only bright spot to the International Council of Shopping Centers’ index of retail sales was that the numbers were still considerably better than a year ago. But the upward trend in consumer spending we’d been seeing the past few months all but halted as retail sales gained a meager 3 percent, despite the inclusion of the Memorial Day weekend in the month’s overall data [emphasis mine, Ed.]. -
STEPHEN P SMITH | TUESDAY, AUGUST 17, 2010 Foundation Elements of Modern Businesses For example, the Scotch tape people at 3M can’t do #5, because of the structure of retail distribution and the way they mass produce and can’t track who is buying what. Seth Godin is an amazing thinker. In a recent post he outlines some of the foundation elements for modern businesses. When you sit down to dream up a new business, you can imagine a world without constraints. Or you can choose to build in fundamental pieces that will make it more likely your idea will pay off. Here are some fundamental pieces of most new successful businesses. Build in virality. -
JUSTIN LEVY | WEDNESDAY, JANUARY 13, 2010 Email or RSS: Which Do You Prefer But, I can understand the hesitance to provide your email address especially since every big box retailer, restaurant chain or other business asks for your email address. Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Email or RSS: Which Do You Prefer Written on January 13, 2010 by Justin Levy in email , hubspot , rss , social media 40 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! Where do you fall? link]. -
SAYING IT SOCIAL | MONDAY, FEBRUARY 8, 2010 Are You Seeing ALL of Your Facebook Friends', Groups' and Pages. eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Are You Seeing ALL of Your Facebook Friends’, Groups’ and Pages’ Statuses on Your Updated Facebook Home Page? Are You Sure? I thought this was peculiar because I have almost 900 “friends , so surely someone has had something to say in the last few minutes. Hope this helps! Thanks! Are You Seeing ALL of Your Facebook Friends', Groups' and Pages … [.] Thanks! -
SAYING IT SOCIAL | WEDNESDAY, FEBRUARY 17, 2010 What AK Knows About Social Media Marketing « Saying It Social eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you. This list is in no particular order because I think each point is as valuable as the next. social media marketing campaign does not produce results over night. Do not be afraid! -
SAYING IT SOCIAL | THURSDAY, FEBRUARY 25, 2010 Organic Marketing Vs. Pay Per Click (PPC) eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Organic Marketing Vs. Pay Per Click (PPC) Where do you click?? No matter how much paid advertising you have done or how much you have spent, it NEVER helps your organic search engine rankings. No matter how much money you’ve spent on advertising in the past, there are never any future freebies. When you stop paying, the ads stop. Period. And this can equate to 3-8 times more traffic in the top spot. -
SAYING IT SOCIAL | THURSDAY, MARCH 11, 2010 Free Tools for Social SEO eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Free Tools for Social SEO Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization. Keyword optimized social content and channels of promotion provide abundant signals to search engines for improved visibility on standard, social and real-time search. I’ve bookmarked you so I can come back and see what else your giving away! if yes, please explain. -
SAYING IT SOCIAL | TUESDAY, MARCH 16, 2010 Do you carefully read every article before you re-post/share. eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Do you carefully read every article before you re-post/share? Here’s why you must. short, to the point, post today, folks. WORD OF CAUTION! Before you re-post or share an article, especially one that talks about YOUR business’ industry, do yourself and your business a favor and please READ THE ENTIRE ARTICLE before you post. Leave a comment Click here to cancel reply. if yes, please explain. -
SAYING IT SOCIAL | MONDAY, MARCH 22, 2010 Getting Started with Integrating Search and Social Media eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials It’s Time to Think about Integrating Search & Social Media Google and Microsoft’s Bing recently struck deals to incorporate social media into their real-time search results. Google signed a deal with Twitter that will add tweets to search results. Microsoft signed deals with both Twitter and Facebook to incorporate tweets and status updates into Bing. Have you integrated search with your social media? -
SAYING IT SOCIAL | MONDAY, MARCH 22, 2010 Proceed with Caution When Being Active on Social Media Sites eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Proceed with Caution When Being Active on Social Media Sites Being active on social media networking sites such as Facebook and Twitter is a great way to build business relationships. If you are using these mediums to cultivate your professional contacts, though, you need to be cautious of what you are saying. Here are three trigger topics you may want to avoid. Politics. Religion. Gossip. Just became a fan! -
SAYING IT SOCIAL | THURSDAY, MARCH 25, 2010 Google To Introduce Opt Out Browser Plug In For Analytics eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Google To Introduce Opt Out Browser Plug In For Analytics Up until just a few minutes ago when I started reading some reports about what I’m about to tell you, I’ve been a huge Google “junkie. start off my morning standing at Starbucks waiting for my latte while reading my latest Google Reader feed on my Android powered PDA. What does that mean for us Google Analytics junkies?? -
SAYING IT SOCIAL | MONDAY, MARCH 29, 2010 Saying It Social is Now Accepting Client Sign-Ups for April! eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Saying It Social is Now Accepting Client Sign-Ups for April! Calling all franchise owners, small business owners, medium sized business owners & big business owners (heck, we don’t discriminate!) Saying It Social, LLC is now accepting new clients for April!! Hop on board quickly as we are going to limit the number of new clients that we accept initially to avoid back up!! Questions about our services? -
SAYING IT SOCIAL | THURSDAY, APRIL 8, 2010 How To Leverage Your Social Networking Sites When Visiting. eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on! Are you using the Senior Helpers social networking sites to your benefit when you visit with Influence Centers (others may know these as Referral Sources)? if yes, please explain. -
SAYING IT SOCIAL | WEDNESDAY, APRIL 21, 2010 Connect with Your Friends on Your Favorite Websites: Learn About. eMarketer reports that consumers force retailers to adopt social strategy. Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Connect with Your Friends on Your Favorite Websites: Learn About the Different Ways You’ll See Facebook Across The Web Like Anything, Anywhere Look for the Facebook Like button across the web to connect with the things you care about and share them with your friends. The Like Button When you click the Like button, a link to that page is added to your Facebook profile and a story is shared with your friends. Thanks! | |