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Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

9% of US users visit the site multiple times a day. 12% of US users visit the site daily. 30+ million companies use LinkedIn. 2+ new members join LinkedIn per second. In fact, US Internet users over the age of 35 are more likely to use the platform than younger users. Globally it’s a different story.

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How Brands Can Be Nimble and Authentic with Every Day Crisis

Social Media Strategies Summit

If there were ever doubts about the importance of agility in the fast-paced world of social media, the last 18 months have surely laid them to rest. But, easy though it might be to forget, coronavirus isn’t the first global crisis of the digital age –– and it certainly won’t be the last! COVID-19 forced marketers to be highly flexible.

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Social media moderation: How to respond to world events

Sprout Social

Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. In this guide, we will define social media moderation and how to leverage it to communicate during global movements. Social and world events impact your presence and community.

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PR and Social Media Measurement: A Bright Outlook

Waxing UnLyrical

So it’s great news that this week the same membership has reported a 14% growth in revenues during the previous 12 months. And the good news didn’t stop there. Moving back to the industry’s desire to link business objectives to PR metrics brings us to social media evaluation. Will you help us?

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A Social Media Status Quo Pt.1-Japan

Mindjumpers

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. What Facebook’s News Feed Algorithm Means To Your Reach.

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9 YouTube trends for your content strategy in 2022

Sprout Social

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. It’s also the second-most visited website globally , behind Google. This list will help. Short-form video. If you yourself are not binging TikTok videos daily, you likely know a Gen Zer who is.

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Adapting to More Digital and Social Ways of Being in a Time of Crisis

Hootsuite

In particular, global consumers are turning to each other with voice calling and 1:1 messaging. Community-focused uses of social media have increased on Facebook, with 300 local coronavirus support groups forming in the last few months with a combined membership of more than a million people. Use social to mitigate business disruption.