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Five Upcoming Social Networks To Look Out For In 2021

Ignite Social Media

This article was previously published on Forbes on February 19, 2021. Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. Still, these five upcoming social media networks look like platforms worth watching.

Upcoming 212
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Targeting Ottawa’s boomers

Sherrilynne Starkie

According to the Pew Internet & American Life Project , for the first time ever, more than 50% of older people are internet users and an even higher share have mobile phones. In addition, approximately half of boomers and a quarter of over 65s use social networking sites, mostly Facebook but some use Twitter too.

Travel 295
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How to Get Your First 1,000 Followers on Every Major Social Network

Buffer Social

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind.

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Is Clubhouse On Its Way Out?

Ignite Social Media

This post was originally published by Forbes on May 5, 2021. It’s hard to scroll through social feeds or the news today without being hit with more information on Clubhouse, the hot new app (now also available on Android devices as of this month) that features audio-only rooms that allow people to chat about shared interests.

LinkedIn 172
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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

The exponential growth of smartphones and other mobile devices is real. More people are using mobile devices to view Web pages. A recent Skava Consumer Mobile Shopping Survey found that 71 percent of smartphone owners shop using their mobile device. Remember to check how emails display on mobile.

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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

How else can you properly measure success, especially on a network that’s consistently evolving to accommodate its growing audiences. While the global COVID-19 pandemic may have attributed to the spikes in downloads and usage in 2020, the social network itself has done a good job of keeping users coming back for more.

Analytics 154
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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Pinterest Tab on Facebook: Lowe’s Sees 32% Increase in Followers (Mar 19): As Pinterest began to see serious growth, Lowe’s used its existing presence on Facebook to help drive traffic and fans to the newer, smaller social networking site.