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  • STEPHEN P SMITH  |  MONDAY, FEBRUARY 13, 2012
    [Marketing] Weekly Letter – Three Levels of Knowing
    As a businessperson you need to be able to know your customer base and your target market. 14 February 02012. Volume 1, Number 10. From Stephen P Smith at In Context MultiMedia. Social Media + Your Business = More Profits. This week’s letter features another bit of inspiration from 101 Things I Learned in Architecture School. Simplicity is the world view of the child or uninformed adult, fully engaged in his own experience and happily unaware of what lies beneath the surface of immediate reality. Complexity characterizes the ordinary adult world view.
  • STEPHEN P SMITH  |  TUESDAY, JANUARY 4, 2011
    [Marketing] Business Forecast for 2011
    The plans, confirmed to The Independent by both Gulf Arab and Chinese banking sources in Hong Kong, may help to explain the sudden rise in gold prices, but it also augurs an extraordinary transition from dollar markets within nine years. From the Market Oracle : A “Bottom-Line&# Outlook for the U.S. housing market – will spawn a new (actually, a renewed) banking crisis. I am very concerned about what is going to happen to the US economy in 2011. From the Raleigh, NC business forecast ( via WRAL.com ): RALEIGH, N.C. If no action is taken, he predicted, the U.S.
  • THE RELATIONSHIP ECONOMY  |  SUNDAY, AUGUST 29, 2010
    [Marketing] Warning: Information Armageddon
    Likewise, billions of people who use Social Media are dismally unaware that nobody else needs to posess any of their personal information to execute a knowledge transaction – seriously, noone.  In fact, not only is relative anonymity a possibility, it is an imperative to market efficiency in Social Capitalism. In an  interview with the Wall Street Journal , Google CEO Eric Schmidt warns of the future consequences of social media and networks, and the vast amount of personal data that users put out there on the Web. Schmidt insists that information is social currency.
  • STEPHEN P SMITH  |  FRIDAY, SEPTEMBER 7, 2012
    [Marketing] One Year Ago Today
    I did a guest post at The Marketing Spot: I quit my job this week. Well, that’s not exactly true, I gave two-weeks-notice a couple of weeks back and worked out my 12-day stretch. That’s right, 12 days out of 14. Because I was a salaried manager of a restaurant and banquet department for a small boutique hotel in the boonies of New Hampshire. And that is the kind of thing that a salaried food & beverage guy (or gal) does in the Tourist Season in “ America’s Oldest Resort Community ” This summer was a doozy. In economic terms, a little behind last year.
  • STEPHEN P SMITH  |  THURSDAY, AUGUST 30, 2012
    [Marketing] Work.Smarter! Volume Two is Here
    Get better at marketing your business. I want to help you help yourself. Get better at doing your work. Get better at understanding your work. Get better at managing your work. These topics are all covered in my new book and I can’t wait to share it with you. Note: Amazon Prime members can borrow the book for free from the Kindle Lending Library ! Special Offer! Volume One is free for all Kindle owners (or Kindle for PC) from Thursday, 30 August through Saturday, 1 Sept! Click the link below to get an instant download, and click Volume two for the new low price of $4.99.
  • SOCIALFISH  |  TUESDAY, MARCH 8, 2011
    [Marketing] Young Association Professionals take over ASAE’s Acronym Blog
    Create a Virtual Learning Conversation for Members – Lauren Wolfe, marketing and communications manager for Higher Logic on how to make webinars not suck. Really really loved last week’s series of blog posts by “Young Association Professionals&# on Acronym. Great perspectives!   If you’re worrying about how to get more content for your association blog, getting a regular post from one of the YP’s  in your office could be a great place to start. In case you missed it, here’s the list of posts. Enjoy! Want to achieve something great? Get on Board!
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, APRIL 3, 2009
    [Marketing] Email and Mobile - what blasts better?
    Social Media Network - Marketing Social Media, Social Media Network, SMN, Social Media Network Online, Online Reputation Management, ORM, Digital Space, Interactive, Web, Blog Advertising Marketing, Buzz, Affiliate Marketing Program, Freelance, Mobile, Data Understanding, Business, Technology, CRM, Consumer, Direct Marketing, Mass Communication, Sell Online, Sell Products Online, Money, Home Jobs, Shopping, LifeStyle And More creativecommons.org Social Media Network - Marketing by Pervara Kapadia is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0
  • SOCIAL MEDIA CITIZENS  |  WEDNESDAY, JANUARY 27, 2010
    [Marketing] Challenging the old media business models (Part 2) | Social Media.
    Also, this model could work really great in B2B environment as the parties are much more aware about mutual benefits of marketing and social interaction. It’s the technology in the hands of almost ALWAYS CONNECTED PEOPLE that make it so powerful.” by Harvey Blume Find On Facebook Fan Page SMC Co-Founders Of: Visit SOCIAL MARKETING FORUM   SMC support: Lifestream #Wall Street : Money Never Sleeps - has anyone seen it yet? Actually it is often dismissed as very mystified and unclear , because social value is quite difficult to measure. But the times are changing. Madness?
  • THE RELATIONSHIP ECONOMY  |  TUESDAY, JUNE 1, 2010
    [Marketing] What Kills Social Media?
    Money is an end result obtained from the creation and distribution of value that satisfies a markets need. Chasing money without understanding how to create and distribute value that your market wants and needs indicates a lack of purpose and understanding. The best organizations focus on aligning the organizations strategic intent with the current and future needs of a market. Social media reveals these intents based on whether the creation and distribution of value satisfies or exceeds the markets expectations. Is social media just a marketing fad?
  • VIPER CHILL  |  THURSDAY, APRIL 15, 2010
    [Marketing] Six Figure Writing: My Journey from English Failure to Blogging.
    Bum Marketing Bum Marketing is a phrase coined by Travis Sago for his free course that burst onto the scene a few years ago which taught people how to make money through article marketing. As I said with Bum marketing, I don’t think this is a great long-term strategy if you’re looking to make a serious amount of cash. Home What the F ? Cloud Living Say "Hi!" The one who openly told me in front of 28 other students that “writing is not for you.&# Read, and Then Read Some More Many copywriters say that writing is the best way to improve your writing.
  • TWIST IMAGE  |  MONDAY, MARCH 7, 2016
    [Marketing] Video Content Eats All
    That's a "wow!" To make this happen, Instagram opened its ads to 200 markets, established dozens of marketing-vendor partnerships, introduced longer-form video ads and carousel ads, and expanded its action-based ad options such as app-install ads, "Shop Now" and "Learn More" buttons. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. morning show. You bet! It's not.
  • SOCIALNOMICS  |  THURSDAY, MAY 28, 2015
    [Marketing] Electronics Supply Companies: Growth and Decline
    According a recent IHS iSuppli Industrial Electronics Market Tracker report , eight of the leading industry suppliers all suffered from declining revenues in 2012, for example. Thanks to the pedigree scoring system, Verical is addressing the challenges of the secondary market head on by providing insight into the true source of electronics components, the warranty of these parts, the general authenticity and more. Generally speaking, the electronics supply industry has been experiencing something of a significant decline for the last several years. Image source: pixabay.com.
  • DIRECT MARKETING OBSERVATIONS  |  THURSDAY, APRIL 12, 2012
    [Marketing] On Social Media Tools, Noise, and Experience
    friend of mine, Mack Collier, earlier this month wrote a blog post on whether  marketers should use social media personally before they use it professionally ? I was driving through the Florida Everglades last week when I thought, “How in the hell does someone survive and get around out here in this vast expanse of nothingness?” Did social media create the noise ?” ”  Is social responsible for this? The short answer is yes. Remember Dr. Seuss’s, “Horton Hears a Who?” Social media is like that. You have to have an experienced navigator.
  • DIRECT MARKETING OBSERVATIONS  |  FRIDAY, JULY 15, 2011
    [Marketing] Who’s making the rules in social media?
    The biggest mystery however lies with marketers trying to get inside the heads of the users to determine how they can turn them into loyal brand advocates. I know it sounds like I’m bucking the system right? Or I’m challenging authority. Or I’m that guy who says, why are we doing it this way on his first day on the job…  But here is where my head is at. Back in the Oh so heady dot com bubble  days I became part of a very large team working on a startup. remember thinking I had died and gone to heaven-I mean it was a dot com, I was going to be able to retire by the time I was 35.
  • DIRECT MARKETING OBSERVATIONS  |  TUESDAY, JUNE 15, 2010
    [Marketing] The “other” types of social media users
    Still others leap and never land-To me those people are not really into it for the right reasons; they are the marketers, agencies, advertisers and companies that are trying to capitalize on all the buzz that they’re hearing. This is such a transcendent time isn’t it? I’ve been thinking a lot about how people use social networks and why. We have talked a lot about digital natives, immigrants, early adopters, lurkers and what not, but there is another group I’ve been tinkering with that I can easily add to the mix. Joiners. Blindfliers. They’re excited.
  • TWIST IMAGE  |  SATURDAY, MAY 11, 2013
    [Marketing] Six Links Worthy Of Your Attention #151
    "One of the most challenging things in marketing and product design is cognitive overhead, which Bump ''s Davie Lieb has written eloquently about recently. Each of us approaches something with a lot of context, and when we try to market it to others, we fail to see the world as our customers do when they lack that context. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Some of these were spot on (the EPA, robotics); others were just plain weird or evil (eugenics, forced sterilization.) bitcurrent.
  • SOCIALNOMICS  |  THURSDAY, FEBRUARY 11, 2016
    [Marketing] 5 Reasons VC Funding Still Beats Crowdfunding
    This article helps to provide some arguments for why you should consider remaining loyal to venture capital rather than being quick to pursue seemingly cheap equity by appealing to the crowdfunding market. 1.     Venture capital firms offer more than just capital. Even if your backers just expect a product, there have been cases of a company receiving a poor reputation before it has the opportunity to scale in the market. 3.     Crowdfunding can cause premature product releases. Many crowdfunding campaigns are backed by products that they intend to release onto the market.
  • SCOTT GOULD  |  MONDAY, DECEMBER 13, 2010
    [Marketing] This Year’s Anti-X-Factor Campaign. Will It Work?
    Every marketeer knows you need a mantra, a slogan, a vision statment, a raison d’être. Perhaps the most fundamental event that marked the power of social media last year was the dethroning of Sim Cowell’s X-Factor by a Facebook campaign that put Rage Against The Machine in the Christmas No. slot and beat the single released by the winner of the competition, Joe McElderry. The headline numbers were astounding: Reach of an average 13.9 million (peak 19 million) viewers, with over 50 hours of X-Factor programme consumption, purchased 450,000 copies of Joe McElderry’s single.
  • SCOTT GOULD  |  WEDNESDAY, AUGUST 18, 2010
    [Marketing] The Key To Creating A Compelling Experience
     Branding used to be all about market differentiation. When I saw your logo, read your brand promise, and used your products, the idea was that I felt different about your offering than I about your competitors offering. That’s the way it used to be. Today, we switch on the TV, and it’s often a hard job remembering what goes with what. That car advert that was great, but was it Ford or Citroen? Look online and place two recruitment companies next to each other, and what’s the difference between them, other than the logo? Creating An Alternate Reality. More examples.
  • KIKOLANI  |  MONDAY, MARCH 8, 2010
    [Marketing] Valuable Commenters vs. Comment Spammers
    The blog owner doesn’t approve comments from someone they deem a spammer simply because the comment came with a link to a search engine marketing company or real estate agency. Comment spam. Everyone has encountered it. Even the typical blog reader who just stumbled upon an article for something they searched in Google has probably seen their fair share of comments from people by the name of Loan Modification that think that article is a “great post&# and would also like to drop in the fact that they offer incredible deals. Blog Owners Perspective. Do I ask for comment spam?
  • JUSTIN LEVY  |  SATURDAY, JANUARY 1, 2011
    [Marketing] My 3 Words for 2011
    With the growth of New Marketing Labs and Caminito Argentinean Steakhouse , remaining consistent has been a challenge. Over the past week I have been working on my goals for 2011. These goals include a mix of personal and professional challenges , including financial, fitness, blogging, and project goals. For each of these goals I have defined the steps to achieve that goal (e.g. to pay off a debt during 2011, I must make a specific payment each month) and then what the next action is to achieve that goal (e.g. set up an automatic payment so it is “set it and forget it”).
  • JUSTIN LEVY  |  WEDNESDAY, JANUARY 13, 2010
    [Marketing] Email or RSS: Which Do You Prefer
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Email or RSS: Which Do You Prefer Written on January 13, 2010 by Justin Levy in email , hubspot , rss , social media 40 Comments - Leave a comment! Those of us that live and breath technology and digital marketing channels such as social media tend to take for granted that we integrate technologies into our lives well before mainstream society. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Only 5% of you choose to subscribe via email.  link].
  • BARE FEET STUDIOS  |  MONDAY, FEBRUARY 2, 2009
    [Marketing] Going From to Free to Fee, Consciously: Yes We Can?
    Part of your model you allude to above, needs to include, getting fair market value. Fact: This nation was built and made great on the foundation of capitalism and free market enterprise implemented with integrity. Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > Money Matters , Strategy > Going From to Free to Fee, Consciously: Yes We Can? Going From to Free to Fee, Consciously: Yes We Can? Hawai?i
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JULY 9, 2008
    [Marketing] A reading list for aspiring knowledge workers. Future Tense:
    GOYAMI: search engine marketing. Emergence Marketing. Elizabeth Albrycht is a 16-year veteran of high technology public relations practice and co-founder of the New Communications Forum , a conference series designed to bring journalists and marketing and PR professionals together to learn how to use participatory communications tools. Today, he is a principal at Eastwick Communications, a Silicon Valley PR agency, where he advises both emerging companies and market leaders on executive leadership, public speaking, marketing strategy and media relations.
  • JEFF ESPOSITO  |  THURSDAY, DECEMBER 16, 2010
    [Marketing] This Tweet made my week
    We’re very happy that you’ve chosen our company for your marketing materials and the Tweet made our week. People I interact with often ask me what the benefits of social media are. They range from ROI and measurement to “why bother” and “is it worth it?”. Many of these people are not familiar with the space and question metrics that they cannot understand. It’s often hard to satisfy their question as to how do you know you are doing things the right way. December 15, 2010 3:08 am via web artsylady Marie Wise, APR. Company Random Twitter Marie Wise Tweet Vistaprint
  • SOCIALNOMICS  |  FRIDAY, MARCH 11, 2016
    [Marketing] 6 Innovations For Visually Challenged People The World Was Unaware About
    Last year, an invention with the name ‘Dot’ had caused a loud buzz in the startup market. The smart device may hit the market in the later part of the year. With so many haptic feedback devices filling up the market, haptic shoes seems to be the most efficient one, as far as the accessibility for visually impaired people is concerned. ‘Le-chal’ (Hindi for lead me) is the first ever designed prototype of the device. Some of the skilled people have dedicated their life to the betterment of our lesser privileged fellows. Blind people are just like seeing people in the dark.
  • PROBLOGGER  |  FRIDAY, MARCH 9, 2012
    [Marketing] 5 Things to Email Your Subscribers About Today
    It also shows that your email list isn’t just a marketing exercise. 3. I’m a big advocate for building a list around your blog, then making the most of it. current list of email subscribers is an advantage to any blogger who wants to build their presence, whether you’re monetizing your blog or not. Often, new bloggers tell me they want to find readers, and more experienced bloggers are always wanting to continue growing their blogs, rather than see readership plateau over time. Your email list can help you meet both these challenges. Give them something.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JULY 28, 2008
    [Marketing] Managing in the Virtual or Network(ed) Organization: News, views, and reviews of Work 2.0 tools, apps and practices
    All that is well and good, and I am sure that they will find and create maps and models and diagnostics and workshops and full-blown strategies, and will capture their markets with prescriptive approaches … that’s what their  business models demand. He also wrote " Blogging The Market - How weblogs are turning corporate machines into real conversations " several years ago, more of a cri du coeur at a time when blogging was still fresh and (perhaps) innocent. Innovation Through Market Games. Innovation Through Market Games. Prediction markets.
  • PROBLOGGER  |  TUESDAY, SEPTEMBER 27, 2011
    [Marketing] 6 Tips to Help You Survive Your First 3 Months of Pro Blogging
    My first blogs were built through a free blog platform, on which I learned HTML, SEO techniques, and a little online marketing. I had enough experience and I was quite ready to do blogging full-time before I decided to quit my job. This guest post is by Glee of Creative Fashion. I was a high-school Maths teacher for eight years and for all those years, my life evolved in writing lesson plans, producing teaching materials and worksheets, dealing with parents, teaching some well-behaved and some rude students, and pleasing demanding bosses. Balance your freedom with a solid schedule.
  • PROBLOGGER  |  MONDAY, APRIL 11, 2011
    [Marketing] The Four Os: a Four-Step Guide to Successful Blogging
    Everybody is involved in the same rat race to be first to get to the same story, the same video, the same meme, and then be first to market that post. This guest post is by Adam Best of FanSided. spent the previous decade figuring out how to “make it” online as a writer. Led Zeppelin’s “Ten Years Gone” comes to mind. Eventually, with the help of my brother, I made a bit of a splash on a Kansas City Chiefs blog called Arrowhead Addict. That effort went so well we decided to make a business out of sports blogging and started the FanSided Network. As FanSided’s Editor, that’s my job. Elvis.
  • SOCIALNOMICS  |  TUESDAY, MAY 29, 2012
    [Marketing] Yelp! I’ve Fallen! And, I Can’t Get Up!
    In fact, a recent eMarketer study found that people trust peer reviews roughly 14 to 1 over traditional marketing. “I’ve fallen, and I can’t get up.”. Famous–and incessantly mocked–line from Lifeline Medical Alert TV spot. IF YOU’RE A BUSINESS OWNER, the pain of getting “Yelped” falls somewhere between a moderate migraine and a worm burrowing in your brain. There you are: cheerfully flitting about, running a beautiful business–and BLAMO! rageaholic on a bad day (or rather, a bad life) spends an inordinate amount of time churning out pure vitriol about your brand. Frightful, I know.
  • PROBLOGGER  |  MONDAY, JANUARY 17, 2011
    [Marketing] Secrets to Making Money Online
    You can look at the variety of Internet marketers and see a whole heap of different methods to do it and approaches to do it. As you do affiliate marketing, you need to build systems that will continue to promote things to your readers using, say, an autoresponder. Don’t just rely upon advertising revenue, or marketing other people’s products. I recently had a conversation with a friend who has just started out with making money from blogging. In this video, I summarize what I said. He’s been going for a couple of months now, and he’s a little bit frustrated.
  • JASON YORMARK  |  FRIDAY, AUGUST 13, 2010
    [Marketing] Dropbox It Like It's Hot
    Related posts: 9 Great Social Media, Digital Marketing & Productivity Tools This entry was posted on Friday, August 13th, 2010 at 11:25 am and is filed under Software. jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Software / Dropbox It Like It’s Hot | Subcribe via RSS Dropbox It Like It’s Hot August 13th, 2010 Posted in Software Tweet Share I love it when a company does one thing, and does it extremely well. Cloud storage is definitely a growing technology, but for the most part, too complicated for the masses to adopt. And it’s free!!
  • TAYLOR MAREK  |  SATURDAY, FEBRUARY 21, 2009
    [Marketing] The Best Stimulus is no Stimulus
    In my previous post , I said, “ The best stimulus to our economy is no stimulus at all.”. I am a free market capitalist, meaning that I prefer complete government absence from the economy. Markets and businesses can take care of themselves best if left alone. They might be bought out by another company, thus merging into that company and growing it bigger, or they will control a majority of the market, thus becoming a monopoly. If you are able to understand well enough, you will come to notice that this is prolonging the suffering to the market as a whole.
  • PUSHING SOCIAL  |  THURSDAY, JULY 15, 2010
    [Marketing] A Response to Social Media is Not A Vocation
    Social Media doesn’t clear this bar…yet. #3: Social Media is a Subset of Marketing Marketing is still the Vocation we are engaged in.  It’s still our vocation.  We are defining an audience, studying it’s media consumption habits, designing messages, and placing those messages efficiently in front of the target audience. Although social media has helped us take a quantum leap in our ability to build rapport, engagement, and positive opinion – we are still marketing. It’s vintage Brogan.In it, he makes the point that Social Media is not a vocation, a specific job. You too!
  • KIKOLANI  |  MONDAY, FEBRUARY 11, 2013
    [Marketing] WebMeUp SEO Dashboard Review
    Benefits of Blogging – Developing SEO & Internet Marketing Skills. WebMeUp is a promising new tool for SEO’s and those who would like to learn more about how their website is doing in search. Although it is in its infancy, it has a lot of great features to choose from and even more coming up. In this post, we’re going to look at how easy it is to set up your websites in the WebMeUp SEO Dashboard and learn about your rankings, backlinks, social mentions, and competitors. Adding Your Websites. First, you will click + Add Project and enter your website’s URL.
  • SOCIALNOMICS  |  MONDAY, AUGUST 9, 2010
    [Marketing] 3 Reasons Why CEOs Hate Social Media
    PLUS, it takes your marketing posture from a one-way, blanketing, bullhorn approach to a more intimate, just-in-time interaction; offering the opportunity for a more detailed, valuable and more PROFITABLE conversation and connection with your audience (and you don’t need a Black Belt to do it). By Erik Qualman. Allan Mulally [ Ford ], Tony Hsieh [ Zappos ], and Howard Shultz [ Starbucks ] embrace social media and their companies have benefited. However, many CEOs despise social media. The first may be more fun [name calling], but the later is more productive and beneficial.
  • WEB METRICS GURU  |  FRIDAY, AUGUST 17, 2012
    [Marketing] Hosting & Speaking @Netbase Social Smarts on Sept 19th, 2012
    NetBase: 5 Reasons Why Marketing Needs #Analytics – check out the next webinar in our Social Smarts Series w/ @webmetricsguru [link]. Honored to be the guest next month at Netbase Social Smarts series, where I will speak on the integration of Social Media Analytics and Web Analytics. Here’s a link with my mug shot on it! I am always surprised, a bit like a dear staring at car headlights, seeing my own image on promotion for what is sure to be a very well attended session. Sounds like, soon it’ll be my face I’ll be seeing. Web Analytics NetBase social smarts
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, JULY 22, 2008
    [Marketing] StartupNation Blog " Blog Archive " Learn how to draw out your vision
    How do companies like Apple, Starbucks, Google and Southwest Airlines create raving fans, attract endless clients and become market leaders? Home > Blog > Running a Business > Blog article: Learn how to draw out your vision. StartupNation Blogs. Previous: I Will Choke One-out-of-Ten Advice-Givers. Learn how to draw out your vision. Written by: Rich Sloan. July 8th, 2008. votes. The older we get, and the more responsibilities we take on, there’s a tendancy for life to become increasingly “routine.&# This can lead to boredom and a loss of spirit. make the live call?
  • PROBLOGGER  |  TUESDAY, AUGUST 28, 2012
    [Marketing] The Secret to Crazy-Happy Blogging
    Look outside blogging platforms for original ideas. I’ve shared before that it is amazing to follow blogs like Problogger, CopyBlogger, Firpole Marketing and others. This guest post is by Lisa Cash Hanson of Mompreneuer Mogul. “Try to discover. The road to success. And you’ll seek but never find, But blaze your own path. And the road to success. Will trail right behind.” would study movements, accents, costumes and then replicate, much the same as an actor would when studying for a film role. I was a Las Vegas Impersonator. The They-may-not-like-me Syndrome.
  • PROBLOGGER  |  THURSDAY, AUGUST 11, 2011
    [Marketing] How My Family and Friends Help Me Blog Better
    Unless you write about internet marketing, you should seek the advice of people who are not marketers. This guest post is by Jonathan Dunsky of WorldofDiets.com. A lot of bloggers work alone. started out the same way. hardly talked about what I was doing and never got into details with the people closest to me. Today, however, I feel that this approach can limit the success of your blog and that you must reach out to those closest to you to help you build your blog to its fullest potential. You can use all this to make your blog more appealing, interesting, and popular.
  • WWW.MASTERNEWMEDIA.ORG  |  THURSDAY, SEPTEMBER 23, 2010
    [Marketing] Guide To Online Content Syndication
    For example, the average, quality blogger would have a very difficult time signing an individual distribution deal with LexisNexis (a leading global provider of information solutions to professionals in the legal, risk, corporate, government, law enforcement, accounting and academic markets). About Susan Gunelius With nearly 20 years of marketing, branding and copywriting experience, Susan Gunelius , President & CEO of KeySplash Creative, Inc. Susan is also a featured columnist for Entrepreneur.com where she writes about copywriting and marketing communications.
  • TREY PENNINGTON  |  MONDAY, DECEMBER 7, 2009
    [Marketing] Launching Social Media Club Greenville
    Here’s the original caption for the video: The inaugural meeting of the Greenville Social Media Club, headed up by Trey Pennington of ShowCase Marketing, was held on January 11, 2009 at Soby’s on South Main Street in Downtown Greenville. The guest speaker was Geno Church, a word-of-mouth-marketing trailblazer and creative genius. Meeting held on January 9, 2009, less than one month after our first “are you interested in forming a club&# gathering at Liquid Highway. Business Black Box sponsored the event, www.InsideBlackBox.com. Main Street, Ste.
  • TREY PENNINGTON  |  TUESDAY, FEBRUARY 16, 2010
    [Marketing] How to be un-boring: interview with Scott Stratten, Mr. Unmarketing
    If you want to do something even more memorable, check out Scott’s contrarian marketing philosophy and tactics on his blog and Twitter stream (but please don’t post teddy bears, hearts, or even blessings on his wall). Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to be un-boring: interview with Scott Stratten, Mr. Unmarketing by trey on February 16, 2010 Talk about cutting through the clutter! Want to make a point about pointless wall posts? Check out the Unmarketing hit song and video.
  • SOCIAL MEDIA STRATEGERY  |  WEDNESDAY, MAY 26, 2010
    [Marketing] At the Gov 2.0 Expo – Who's Making You Successful?
    As Shedd mentions in his post, “In much the same way as you need to train yourself to recognize the market ‘pains’ that product opportunities create, you need to train yourself to note who you work best with, what personalities are most compatible.&# For me, any and all success that I or my firm has had can be traced back to the work of my team.  Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 Miscellaneous Personal Prof. Heroes At the Gov 2.0
  • PROBLOGGER  |  THURSDAY, JANUARY 3, 2013
    [Marketing] Blitz Your Next Blogger’s Conference: The Ultimate Guide to Getting More Bang for Your Buck
    These are my tips, from going to numerous blogger conferences, and speaking at a couple of digital marketing conferences. Ben Liau is a veteran digital marketing strategist and is a regular speaker at online marketing conferences. He He regularly blogs about all digital marketing channels including seo, sem, email, social media marketing, and web analytics at Digital Online Strategy. This guest post is by Ben Liau of Digital Online Strategy. Blogger conferences are a great way to find out more about how to become a better blogger. Do your research.
  • JEFF ESPOSITO  |  FRIDAY, OCTOBER 18, 2013
    [Marketing] The Importance of Company Personas in Social Media
    marketing persona is simply an invented version of your business, consumers and products that work as a marketing tool for your overall business. For example, Flo from Progressive Insurance and Doug from Ford are both marketing personas but so are the hundreds of buyer personas created during the research phase of almost all campaigns. This is a guest post from Alicia Lawrence. . Company personas – a phrase that holds much controversy and confusion definitely has an impact on your purchasing decisions. The Three Types of Personas. Creating Your Personas. How old are they?
  • SOCIALNOMICS  |  WEDNESDAY, AUGUST 26, 2015
    [Marketing] Rent More Tenants with Social Media
    For example, you can take advantage of local awareness ads on Facebook, which allow you to market your properties to social audiences in your area. As a property manager, it’s your job to not only keep current tenants informed on their community, but also attract new tenants to your properties. This is exactly where social media comes into play. Here are just a few ways you can use social media to effectively manage your properties and keep tenants informed: Increase Tenant Outreach. With social media, the tenant outreach possibilities are endless. Post Updates and Upcoming Events.
  • PROBLOGGER  |  SUNDAY, DECEMBER 11, 2011
    [Marketing] What Blogging for Fun Taught Me About Blogging for Profit
    well done blog can bring in new customers, establish yourself as an expert in your field, open up communication with your clients, and support your SEO and marketing. This guest post is by Becky Canary-King of Direct Incorporation. There’s really too much to say about the benefit of a good blog for your business. Recently I discovered that the blog I write for fun about body image issues has a higher Google page rank than my company’s blog! Now that I’m writing for my company’s blog, here are the lessons I’m taking with me: Pick a specific topic. Be specific. Great. Comment and share.
  • SOCIALNOMICS  |  FRIDAY, FEBRUARY 13, 2015
    [Marketing] Social Media Loans You Some Options
    As the following article shows, because auto loans in a changing market are difficult to track, following lenders and dealerships on social media takes the headache out of the equation. If you’re in search of a home, car, or small business loan, social media can help you during the financial hunt. Many loan providers use social media to inform current and potential customers on the lending process, which makes it a valuable and informative resource. Here are just a few ways you can use social media to lock down the right loan for your needs: Finding a Mortgage Using Social Media.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JULY 23, 2008
    [Marketing] Martin De Saulles " SMEs and the Web - Executive Summary
    Market News. Voters and Public Library Funding: An OCLC Market Research Report Cuadra Joins SydneyPLUS Group of Companies Peer-to-Patent Project Extended and Expanded Digital Bookmobile to Launch National Tour Come to the World eBook Fair! Over the last few weeks I have been conducting an online survey of UK SMEs and how they use the Internet/Web to communicate, share information and market themselves. Martin De Saulles thoughts on the changing information landscape. About. Contact. Categories. Companies. Information Users. Innovation. Search. Uncategorized. Archives.
  • SOCIALFISH  |  MONDAY, OCTOBER 25, 2010
    [Marketing] Hiring for Social Media: Talkers and Listeners
    She says “A talker will engage your audience and spread new initiatives, and bring your brand your market…The listener will protect your leading edge and inform you of your opportunities because they see it before anyone else.&# For the most part, associations aren’t hiring for social media at all, which makes this advice all the more relevant because they’re looking to allocate existing staff to social media. In this post, Amy Phillips talks about there being two kinds of social media practitioners: talkers and listeners. What do you think? Do tell!
  • JEFF ESPOSITO  |  FRIDAY, JANUARY 21, 2011
    [Marketing] Five for Friday
    That was followed up by some real awesomeness as I sat in on a panel for #PRStudchat to discuss social media policies and then yesterday evening, Vistaprint hosted their first ever event for local micro businesses to discuss marketing and I was able to give a crash course on social media. This was one busy week. For starters we had yet another awesome winter storm that made driving to rehab a boat ton of fun. How was your week, any big weekend plans? Have a safe one and enjoy this week’s edition of Five for Frida y.
  • PROBLOGGER  |  WEDNESDAY, NOVEMBER 14, 2012
    [Marketing] The Shocking Truth about Consistent Blogging Success: How to Find Your Voice
    once accepted the position of General Manager at a radio station that was dead last in ratings for its market. Within a year we had moved into third place in the ratings, and in two years we were competing for first place in our demographic with a country music station that had dominated the market for decades. This guest post is by Bill Zipp of billzipponbusiness.com/. It’s one of the greatest feelings in the world! You write something on your blog that goes viral. Likes explode, comments go crazy, tweets multiply, and open rates are off the charts. You’re journaling.
  • CONVINCE & CONVERT  |  SATURDAY, APRIL 27, 2013
    [Marketing] Last Chance to Get on Special Pre-Order List for My New Book
    My new book is called Youtility: Why Smart Marketing is About Help, not Hype. It’s marketing that is so useful, people would pay you for it. Access to a special “Making of Youtility” guide I’ll be creating about the writing and marketing of the book. Youtility is all about the marketing of helpfulness. I’m helping you by giving away all of this exclusive free content. Last Chance to Get on Special Pre-Order List for My New Book is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. image from bigstock.com.
  • ENGAGING BRAND  |  TUESDAY, FEBRUARY 9, 2010
    [Marketing] Why you should be lazy!
    Ed Hardy Shirts on Show 300 - Facebook Marketing spyseo on Show 300 - Facebook Marketing Small Business Answering service on Putting the Wow into Customer Service Small Business Answering service on Customer Service and the Fred Factor Krishna De on Show 300 - Facebook Marketing LOGO DESIGN on Whats Missing in Your Logo? Show 301 - How Risky is Risk Show 300 - Facebook Marketing Show 299 - The 24 Hour Customer Do we need a new style of citizenship? said "Think and be lazy!" " "What, why be lazy?" Comments Why you should be lazy!
  • ENGAGING BRAND  |  SUNDAY, MARCH 28, 2010
    [Marketing] Are you emotional enough?
    Ed Hardy Shirts on Show 300 - Facebook Marketing spyseo on Show 300 - Facebook Marketing Small Business Answering service on Putting the Wow into Customer Service Small Business Answering service on Customer Service and the Fred Factor Krishna De on Show 300 - Facebook Marketing LOGO DESIGN on Whats Missing in Your Logo? Show 301 - How Risky is Risk Show 300 - Facebook Marketing Show 299 - The 24 Hour Customer Do we need a new style of citizenship? Main | Hasnt communication always been two way?? » Are you emotional enough? selling emotion Be emotional.by
  • PROBLOGGER  |  TUESDAY, SEPTEMBER 14, 2010
    [Marketing] How to Use the Ansoff Matrix to Develop New Products for Your Blog
    The Ansoff Matrix consists of four quadrants: Market Penetration. Market Development. Market Penetration is all about selling more of your current products to your existing markets while Market Development looks at selling current products to new markets. Product Development is concerned with selling new products to existing markets while Diversification is about selling new products to totally new markets. Market Penetration – Current Products / Existing Markets. Market Development – Existing Products / New Markets.
  • FIREBELLY  |  FRIDAY, NOVEMBER 5, 2010
    [Marketing] 5 Stories and a video to help make sense of Facebook Deals
    Facebook Deals also provides merchants that have a Facebook presence with a valuable marketing tool to drive traffic and bring in customers. Chad Richards is Social Marketing Manager at Firebelly, a social media marketing agency Facebook announced Facebook Deals for Places during the Facebook Mobile Event earlier this week. Here is a quick video explaining how the new Deals program works for businesses. Below that are 5 articles that should help you better understand the latest round of Facebook changes.  . Video URL: [link] ].
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, MARCH 13, 2009
    [Marketing] Costa Rica your land of peace of mind
    You will have people of the place who know and understand people there, the culture there, the financial market there and who will understand what exactly you seek. Coldwell Banker Peninsula Trading Company Costa Rica - Foreclosure Consulting: The Spanish market has its own heritage and legend. Coldwell Banker Peninsula Trading Company Costa Rica - Trading Analysis: It is best to have local professionals who understand market dynamics to help you along. Hello and welcome to a world of peace and wellness. have found this website that actually takes you off into paradise.
  • SOCIAL MEDIA NETWORK MARKETING  |  TUESDAY, JULY 21, 2009
    [Marketing] Economical methods to touch your customer
    If you can't get to the top of the results that way, consider spending a portion of your limited marketing funds on carefully targeted pay-per-click ads. Soon you'll know more about social media marketing than most. And even if it doesn't get you lots of leads, it will keep you from twiddling your thumbs because you have no budget to do marketing Start with e-mail If you can get your e-mail through and read, it can be a quick and cost effective way to generate responses and identify qualified leads.
  • SOCIAL MEDIA NETWORK MARKETING  |  MONDAY, MARCH 24, 2008
    [Marketing] works for Freelace Writers! Sell your product / service - simply join here for FREE and make your sales!
    Affiliate Marketing , Affiliate Program , blog advertising , blog marketing , buzz , Earn , Earn Money , freelance , home , Internet Marketing , lifestyle , Sell Online , Sell Products Online This is not a scam. I got this so passing it on to you…you are really lucky to have found this. You have to invest absolutely NOTHING. No money to be put into this ever! And still you earn! … and so even you may want to do this.utilise and register here and also get your friends, relatives and loved ones to join in… These sites need you to first register. So go on. Guaranteed Payments.
  • TECHIPEDIA: TAMAR WEINBERG  |  MONDAY, DECEMBER 31, 2007
    [Marketing] Social Class Distinction Between MySpace and Facebook » Techipedia.
    She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > MySpace and Facebook: A Social Class Divide? MySpace and Facebook: A Social Class Divide? by Tamar Weinberg on June 26, 2007 Share A recent study performed by Ph.D. student Danah Boyd and covered by BBC News has determined that there is a “sharp division along class lines among the American teenagers flocking to the social network sites.&# Initial audience.
  • THE ANTI-SOCIAL MEDIA  |  TUESDAY, SEPTEMBER 7, 2010
    [Marketing] We Can Make Social Media Better
    For marketers, advertisers, and PR people, social media is the wild west of modern communication. Here’s the problem with the social media marketing. This is where social marketing currently fails. But marketing needs to take a step back away from the case studies of Zappos and Dell and rethink the actual relationships they are building, if any. meta 1 month ago Notes social media marketing Tweet Copyright Jay Dolan 2010 & The Anti-Social Media RSS Archive Mobile Breaking connections between friends since 2010.
  • PROBLOGGER  |  WEDNESDAY, NOVEMBER 16, 2011
    [Marketing] Why Similar Blogs Sell for Different Prices
    The market has a strong opinion on what a site is worth. Unfortunately, the market doesn’t look at your site as a sum of all its parts. This guest post is by Jock Purtle of brokercorp.com. If you are selling your blog, the first thing you will want to know is how much it is worth. You type into Google is something like “what is my website worth?” What you will get is a whole lot of free website valuation tools. If you use something like www.mywebsiteworth.com and type in “google.com” you get an arbitrary value of 1 billion dollars. How values can differ.  . Company A.
  • WWW.MARKETLIKEACHICK.COM  |  SUNDAY, OCTOBER 31, 2010
    [Marketing] Branding With Blogger Outreach
    Home Contact About Advertise Professional Event Representation Services Be Featured Market Like A Chick Marketing From A Woman's Point of View Branding With Blogger Outreach by Coree on February 12th, 2010 A marketing or PR employee may ask, “why blogs?”, Even with  social media becoming more widely accepted as a viable marketing tool there are still those that are skeptical of the results a blog can bring. Creating Marketing Cycles With Blogs Marketing plans generally go in cycles.  Your target market is out there reading blogs.  link].
  • CONVINCE & CONVERT  |  THURSDAY, MARCH 15, 2012
    [Marketing] Social Pros 7 – Cindy Kim, JDA Software
    This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. some sort of in-depth market research on consumer demand that. Eric : VP of Marketing at Edison Research. And this type of content is classic Tom Webster and… Jay : And that kind of study is classic modern marketing. desire to get clicks and win the content marketing game tends to. journalism major, or legitimate market research. company. A lot of our marketing… Jay : You’re part of the problem, not part of the solution, honestly.
  • BILL HARTZER  |  SATURDAY, MARCH 8, 2014
    [Marketing] Domain Names, Developed Domains, and Expired Domains
    When it comes to search engine marketing, one issue that many people struggle with is the domain name. Every day, there are thousands of domain names that aren’t renewed at certain domain registrars–and the registrars have found that there’s a market for domain names. There’s some confusion out there regarding domain names and how they effect a site’s ability (or inability) to rank well in the search engines. Looking right now for expired domains to register? Domain Names in General. Anchor text still is a big factor. Domain Names and Rankings.
  • WHAT SPINKS THINKS  |  MONDAY, APRIL 6, 2009
    [Marketing] Twitter IS NOT the Same As Facebook Status Updates « The Spinks Blog
    The Spinks Blog A Fresh Look Into Social Media Home About Contact Me Under 30 Professionals Twitter IS NOT the Same As Facebook Status Updates Isn’t Twitter just like Facebook updates?  I can’t tell you how many times I’ve heard this misconception. think this issue can be attributed to the Twitter homepage’s question “ What are you doing? “  This was always the main purpose of Facebook updates, to let your friends now what you’re doing.  While this may be an aspect of how people use twitter, it is a small one.  Still not convinced? Care To Connect?
  • MINDJUMPERS  |  WEDNESDAY, NOVEMBER 24, 2010
    [Marketing] Top 10 Tips on Planning a Blogger Event
    Technorati Tags: blogger event , bloggers , Blogging , communication , Marketing , mommy bloggers , Networking , Social Media. Tags: Social Media blogger event bloggers Blogging communication Marketing mommy bloggers Networking Tweet Blog post written by Georgina Coates who is Senior Digital Strategist at UK based, integrated communications agency Kindred. Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? Working in both PR and digital comms I have been involved with a number of blogger relations campaigns throughout the years.
  • MINDJUMPERS  |  MONDAY, JUNE 28, 2010
    [Marketing] Choosing a blogging service: Blogger, Tumblr or Wordpress
    Social Media Marketing Goals & Tools An Interactive YouTube Campaign By Tipp-Ex Subscribe to Blog Subscribe to Danish Newsletter TOPICS Best Practise Cases (46) Facebook (53) Linkedin (5) Marketing & Communication (104) Mindjumpers (32) Social Media (219) Social Network (128) Social Responsibility (43) Tech Development (51) Tips (25) TribeSourcing (15) Twitter (23) FLATTR MINDJUMPERS Mindjumpers © 2010 All Rights Reserved In this blog post I will quickly go through some of the most popular blogging services. will go through to most widely used blogging services.
  • SOCIALNOMICS  |  WEDNESDAY, AUGUST 20, 2014
    [Marketing] Web Design: Style vs Substance
    Fundamentally, a website should be positioned in the centre of your internet marketing strategy, and a lot of businesses are aware of this- but use this responsibility negligently. In today’s market, the internet means the consumer is confronted with an abundance of choice from entering a simple search term – and your business only has a few seconds to make a good first impression. Professionals understand the market and should be able to easily communicate your brand– they do it every day, you may know your business but they know design. Happy web designing!
  • PROBLOGGER  |  THURSDAY, MAY 3, 2012
    [Marketing] Physical and Free: How to Use Real-World Gifts to Inexpensively Drive Online Traffic
    This guest post is by Danny Iny of Firepole Marketing. Which leads to a big problem that many bloggers and online marketers face when it comes to getting attention… Forgetfulness, inattention, and digital overload. the “Freddy Krueger of Blogging”, teaches marketing that works at Firepole Marketing. If you’re reading this, you probably want traffic. And when it comes to traffic, there’s a lineup of “usual suspects” to consider; there’s SEO, PPC, blog commenting, Facebook, Twitter, and the list goes on and on. Been there, done that, seen it already. Lots, right?
  • PAMORAMA  |  THURSDAY, JANUARY 7, 2010
    [Marketing] Social Media Monitoring Tools: An Overview
    pamorama marketing, life, social media Home About Bookshelf Links Contact Social Media Monitoring Tools: An Overview by Pam Dyer on January 7, 2010 Share This terrific SlideShare presentation was created by Stefan Betzold, a partner at pier314 , a digital media consulting company in Hamburg, Germany. It provides a comprehensive overview of social media monitoring tools, covering a variety of free tools and a selection of the best professional paid tools. Key elements and features of each are shown, along with test cases, examples, and advantages/limitations. Please leave a comment!
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Marketing] How To Create A Know-It-All Company - CIO.com - Business Technology Leadership
    Marketing IT. To combat this, Brad DeLong, CIO for Orix Capital Markets (a division of Orix USA), seeks out the people he calls the groups "emotional leaders.". IBM Using Chocolate to Capture African Market. Search Engine Marketing. Explore the interactive whitepaper: Rightsizing Blades for the mid-market. ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. White Papers |. Blogs |. Video |. Webcasts |. Podcasts |. Events |. Solution Centers |. Newsletters |. RSS Feeds. How-To. Careers.
  • IDACONCPTS  |  TUESDAY, NOVEMBER 2, 2010
    [Marketing] Score $5 Movie Tickets TODAY ONLY
    Since this is technically a local deal, the landing page has been primarily designed for the local market who gets the daily email, but these tickets are redeemable nationwide! Dear readers of idaconcpts.com, I just got a tip from Groupon that they have a $30 for 6 movie tickets offer (that’s  just $5/ticket!). But wait…it gets better. These are premium movie tickets, which means they’re good for IMAX, first runs, etc. Note: IMAX tickets in some cities cost more than the $10 voucher, so you’ll have to pay the difference. Email this to a friend? Tweet This!
  • NET-SAVVY EXECUTIVE  |  MONDAY, NOVEMBER 25, 2013
    [Marketing] This Chart Raises an Important Question
    The adjacent markets and competitors from the future; the people who are near—but not in—an organization. Everyone loves a chart that answers a key question, but I particularly like the ones that make you think: Why did that happen? What changed? What are we missing? What happens next? spike on a chart is a big ol'' why, waiting to be asked. — me , 2010. It''s an old point, but a few examples came to me last week. Beyond the immediate interpretation of the numbers (e.g., Spike in a trend A sudden change means something happened. Intelligence Measurement Strategy
  • TWIST IMAGE  |  MONDAY, AUGUST 17, 2015
    [Marketing] Is Technology Killing Work Life Balance?
    How about this: WeWork has over $10 billion in market capitilization. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. The idea? Yes, in the same building. in his dorm.
  • PROBLOGGER  |  FRIDAY, OCTOBER 14, 2011
    [Marketing] 6 Lessons I Learned Selling a $50,000 Website
    Whether you use email marketing or advertise products on your sidebar, you need to have some method for determining how much money you can make per new subscriber to your site. This guest post is by Chris The Traffic Blogger. My hands were shaking like crazy and I had to focus very hard on entering my bank account information correctly. Just minutes prior a buyer had been approved for my website on Flippa (see the actual auction page here ), and I had to somehow manage to calm down to fill out my escrow payment options. The bid was an astonishing $50,000! It just wouldn’t have worked.
  • DIVA MARKETING BLOG  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Marketing] B2B & Social Media - A Match Made In Virtual Heaven
     For the 999,798th time a VIP Marketing Person said to me, "Toby I sort of get how social media can fit into a B2C company but I don't think it's really right for my B2B company." I told him this story - A long time ago, before tweets or status updates on social networks, a smart man said to me, " You don't do business with a company, you do business with the people who work for the company."  One of the best examples of social media B2B success is being led by Rick Short, director marketing communication of the global manufacturing company Indium.
  • TWIST IMAGE  |  SUNDAY, AUGUST 2, 2015
    [Marketing] Extraordinary Workplaces
    digital marketing. marketing blog. marketing podcast. Episode #473 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Where is the best place to work? It's easy to rattle off some of the hottest companies coming out of Silicon Valley or by just looking at the cover of Fast Company. Don't confuse a great product or service with its work environment. And, we're not just talking about the brands that offer up free food and massages to their employees. Well, social psychologist, Ron Friedman , is here to fix that. audio. blogging. brand.
  • TWIST IMAGE  |  TUESDAY, MAY 19, 2015
    [Marketing] Six Links Worthy Of Your Attention #256
    Dan Lovallo Olivier Sibony did an analysis of 1,000 business decisions made over 5 years, and rated the decisions as positive or negative, based on outcomes of revenue, profitability, market share and productivity. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? Check out these six links that we're recommending to one another: The Crazy Connection Between Color And The Existence of Life - Mitch Kirby. The colors we see were driven by natural selection. Which has to be certain colors to turn sun into sugars. amazon.
  • PWB MARKETING BLOG  |  MONDAY, NOVEMBER 28, 2011
    [Marketing] 5 Tips to Manage Your Social Media Streams
    While at the Search Marketing Workshop the other day, I was asked by an attendee “How do you effectively manage your social media outlets?” According to a recent ExactTarget social marketing study, 38% of Fans will UNLIKE you because your posts are boring or repetitive while 24% of Fans will UNLIKE you because your posts are too self-promotional. ” The individual lamented over feeling overwhelmed, not knowing how to make best use of their time and energies. Many businesses out there are challenged by this juggling act! Yes, time is money. Once a week?
  • JANET FOUTS  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Marketing] Social Media Efficiency
    No, not sending auto DM’s (send me one and you’re Ota here), but automating day to day tasks. I use Objective Marketer extensively for clients to automate posts related to contests, speaking engagements, book signings, event announcements etc. If you are using social media for marketing then you don’t want to bury people with information all at once but feed it little by little in useful quantities. The number one question I get about social media is: “How can I do all this social media stuff and still get my work done?&#. Great question isn’t it?
  • SOCIALNOMICS  |  TUESDAY, OCTOBER 21, 2014
    [Marketing] Socializing Annuities to Make More Income
    From new customers to those experienced in annuities, social media is hotspot for those in the market for annuities. One way annuity providers and marketers are increasing awareness is through National Annuity Awareness Month. Millions of Americans are taking advantage of everything annuities have to offer and social media is helping to spread the word. As with any financial decision, it’s important to get as much information on the subject as possible, which is something that the social arena provides. Interactive Social Resources. Questions and Comments. Annuity Awareness.
  • PROBLOGGER  |  FRIDAY, AUGUST 16, 2013
    [Marketing] Attend the ProBlogger Training Event Virtually
    Facebook Marketing. Affiliate Marketing. Are you looking for a little inspiration and guidance in your blogging as you head into the rest of 2013? The Problogger Training Event Virtual Pass could be just what you need. In March this year when I announced the 2013 ProBlogger Event I did so quite nervously because we’d book a venue with 450 seats (up from 300 the previous year) in a new location. need not have been nervous – we sold 200 early bird seats in a matter of minutes and the remaining tickets to the Gold Coast (Australia) event sold out two months ago.
  • TWIST IMAGE  |  FRIDAY, SEPTEMBER 26, 2014
    [Marketing] Be Like Apple
    watched this conversation while thinking about corporate culture, how to adapt in an ever-evolving times, how is marketing still relevant, and what it takes for a company like that to "win"? Don''t be like Apple. Apple is always the worst case study to demonstrate anything to any other business. Apple is always the best case study to demonstrate anything to any other business. You could say that Apple is an anomaly. You could also say that Apple is an inspiration and aspiration for all businesses. Apple is like that. It is how they conduct business. advertising slogan. apple.
  • DIVA MARKETING BLOG  |  FRIDAY, MAY 22, 2009
    [Marketing] Friday Fun: #BringBackTheBlog
    Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. Mary Schmidt's posts on Marketing Troubleshooter always make me think. In her post The price is a surprising happiness to you Mary combines two complex marketing topics - price and email marketing. It has always amused me and confused me that marketers think no Believe that marketing is vastly different from business-to-business, business-to-consumer, products and services.  thought a great mom blog will often be home to a women who is sought after by marketers.
  • PUSHING SOCIAL  |  MONDAY, APRIL 19, 2010
    [Marketing] Why Yahoo is Bad For Foursquare
    Tagged as: foursquare , social media marketing , social media strategy , yahoo Written by Stanford Im Stanford and I want to help you stoke your passion, spread your message, and help your blog get noticed and promoted. Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social Why Yahoo is Bad For Foursquare by Stanford on April 19, 2010 Spread it! Share Email This TechCrunch posted an interesting tidbit this morning about Foursquare looking to get hitched with Yahoo.    At first, I thought this was a horrible idea.  Where’s the Hardware?
  • PUSHING SOCIAL  |  SATURDAY, AUGUST 14, 2010
    [Marketing] How To Participate in #Blogchat Like a Pro
    Thanks Stanford My recent post Small Business Owners Beware of Fake SEO Specialists Reply Cancel reply Leave a Comment { 3 trackbacks } Some Practical Tips for Participating in a Popular Tweetchat | Sue Anne Reed Notes From #blogchat – Guest Host Chris Brogan | Ian M Rountree - Internet Marketing, Blogging, Language and Communication How #Blogchat Helped Get My Groove Back! Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social How To Rock #Blogchat Like a Pro by Stanford on August 14, 2010 Spread it! Hopefully others will too. Thanks!
  • BILL HARTZER  |  THURSDAY, JANUARY 6, 2011
    [Marketing] Is Quora the Next Social Media Star?
    Honestly, I have not seen so many social media experts flock to a social media web site since all of my social media and search engine marketing buddies flocked to Twitter. For questions that are borderline between serious and not so serious (like social gaming), there was a mix of questions asking how to better market a social game along with questions pertaining to favorite social games, and top scores. Recently, I have had an influx of Quora friend requests in my inbox. So, I started my quest to find out exactly if Quora.com is the next social media web site to go mainstream.
  • PROBLOGGER  |  SUNDAY, JANUARY 22, 2012
    [Marketing] Feeling Lost? Let a Blogging Roadmap Lead You to Success
    For example, if you want an ebook ready to be published by Q3 of this year, you’d better start the final draft by the end of Q2, and the pre-marketing campaign sometime in early Q3. This guest post is by John Davenport of Phogropathy.com. It’s been said countless times in the blogging world that in order to be successful we need a plan. But how do we create this plan in a way that will help us reach our goals? Do we scratch it onto a piece of loose paper? Do we grab a crayon and write it on a napkin? We create a roadmap. So I created a roadmap to get there. You should too!
  • THE RELATIONSHIP ECONOMY  |  MONDAY, APRIL 18, 2011
    [Marketing] How To Kill A Debt Monster
    However, such value acts against the very system that is required to bring them to wide scale markets.  In fact, the act of “going to market” can often negate the value that these innovations create. The quickest way to kill the debt monster would be to create a source of “New Value” and inject the antigen into the monster’s head. Let me explain: Suppose someone discovers a new form of energy that is free for all to use with no negative environmental impact. Suppose that another person creates a device that allows people to communicate telepathically. The New Value Movement.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, JANUARY 24, 2014
    [Marketing] Calls To Action Are Good — Except On Facebook
    These include: Marketers should focus on engagement. If you’ve been taught to write strong calls to action and you’ve put that training to good use, good for you! Except, you shouldn’t expect that training to pay off on Facebook. Not if a case study published by Chad Wittman at Moz is any indication. Wittman concluded that an algorithm change made by Facebook just before Christmas has resulted in 7 new insights. It’s important to understand why fans click the Like button. Don’t use strong calls to action. Likewise, avoid memes. Post more frequently.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, JULY 2, 2013
    [Marketing] How To Use Google Trends For Local Keyword Research
    Keyword research is a very important part of your local search marketing process. You can’t do local keyword research through Google AdWords’ External Keyword Research Tool. However, Google does have other tools you can use for local keyword research. The one I like is Google Trends. So how do you conduct keyword research for your local search terms through Google Trends? When you get to Google Trends , click on “Explore.” Enter your keyword but not your geographic search term in the text box. If you want to compare multiple keywords, you can add up to five.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, FEBRUARY 27, 2013
    [Marketing] Google+ Improves Social Sharing
    Cynthia Boris at Marketing Pilgrim explains it all pretty well. I knew it would come to this eventually. Google+ is borrowing a page from Facebook. Or maybe they were planning this all along. Either way, social sharing through Google+ just got a lot better. The search engine has introduced a sign-in button for third-party websites. That will allow your site visitors to sign in to your website without having to sign up for an account. They can sign in using Google+ instead. So how does that making social sharing easier? Users can choose all circles, some circles, or just themselves.
  • PROBLOGGER  |  MONDAY, JULY 25, 2011
    [Marketing] 4 Tips for Pitching Guest Posts Like a Pro
    Since launching my blog in Mid-may 2011, I have guest posted on a number of A-list blogs in the blogging and online marketing niches (including ProBlogger, MarketingProfs, and Daily Blog Tips). link]. - The Joe Girard Method: What the World’s Greatest Salesman Can Teach You about Sales and Marketing. Visit www.Ageofmarketing.com/free-ebook to get his new ebook— Marketing to the Pre-Historic Mind: How the Hot New Science of Behavioural Economics Can Help You Boost Your Sales —for FREE. This guest post is by Aman Basanti of Ageofmarketing.com. Stop trying to be a mind-reader.
  • WWW.GENIUS.COM  |  MONDAY, SEPTEMBER 20, 2010
    [Marketing] To Create OR To Aggregate, That is The Question
    Blog Resources Contributors Academy « 3 Ways to Get Sales to Love Marketing Over 1 BILLION gURLS Served! Barbra Gago Inbound & Social Marketing Manager This year at SXSW there was a lot of talk about content, and not just creation, but strategy. Content Marketing: How Does it Work? Content Marketing Thought Leaders Monday Marketing Term: Content Mapping This entry was posted on Wednesday, March 17th, 2010 at 8:32 am and is filed under Events , Sales 2.0. » To Create OR To Aggregate, That is The Question. This was unsuccessful. Good luck!
  • WRITTENT BLOG  |  THURSDAY, NOVEMBER 7, 2013
    [Marketing] To Post or Not to Post: The Best Time to Update Your Blog
    The post To Post or Not to Post: The Best Time to Update Your Blog appeared first on Writtent.com: Internet Marketing Blog. It goes without saying that you need to be consistently and continually updating your blog with new, relevant, and interesting content. But when is the best time to update your blog? Is there a specific day or time that your readers and customers click on your blog, comment on it, or share it more so than any other time or day of the week? Image Credit: Flickr. Updating Your Blog: Best Times of Day. Twelve if you include all the American time zones.
  • PROBLOGGER  |  THURSDAY, NOVEMBER 28, 2013
    [Marketing] Blogging, and Twitter, and Readers…Oh My!
    With this in mind, you should develop a marketing persona to understand the needs and priorities of your audience and a social media persona to know where they gather and interact on social media. This is a guest contribution from Courtney Gordner. If you want to maximise the potential of your blog, it’s essential that you interact with your followers. And And if you want to interact with your followers, you need to know where to find them. When they’re online and not reading through your latest post, odds are, they’re engaging with social media.  But hang on just a second. 
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Social Media Marketing and Measurement