ProBlogger
MAY 10, 2012
This guest post is by Mitt Ray of The White Paper Blog. With the rise in inbound marketing, more and more blogs are using white papers to promote themselves effectively. If you’re keen on learning how to write effective white papers and then use them to promote your blog, then you have to read this post!
SocialFish
MARCH 18, 2011
Associations continue to embrace social, ranging from those learning how to others deep into analyzing their results. But according to my social media buds, they still get lots of questions from clients about its risks. Your association needs a media liability policy. Many insurers now have a “social media” endorsement.
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Pam Moore
MAY 9, 2017
The days marketers would simply buy an ad, tv commercial slot, throw out some direct mail, a few magazine ads, radio spots, measure the response and get on with their day job of herding cats and taming elephants? Media is becoming more complex. Social media and Influencer Marketing Launch Strategies (episode 35).
Webbiquity SMM
NOVEMBER 12, 2012
Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Image credit: Ajax Union.
Convince & Convert
FEBRUARY 1, 2011
We talked about the convergence of search and social media, and how content marketing is bridging both areas. Also, if you’re a content marketing fan, check out this other white paper on Rethinking Your Content Marketing Strategy. Every company needs to think of itself as a TV station, magazine, and newspaper.
Firebelly
AUGUST 23, 2012
Some basic content concepts: Written word: White papers, ebooks, newsletters, electronic magazines, online articles, print books — you name it. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard.
Buzz Marketing for Technology
JUNE 27, 2008
d post an article I originally published 10 years ago in the October 1997 issue of Company Director magazine. Which reports, newspapers, magazines, journals, news services and television programmes do you need to look at regularly? In fact, I think that social media is creating a generation of social outcasts.
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