Firebelly

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Explaining Social Media Marketing To My Mom

Firebelly

If it wasn’t hard enough explaining social media in general to my mom, having to explain my job in social media marketing was an even bigger banana to peel. And then I came at her with the mother of all break-downs: Social Media Marketing 101. See mom, social media isn’t just a toy; it’s a tool.

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Best Practices For Managing A Social Media Crisis

Firebelly

A social media crisis is bound to happen at some point to your brand. Being prepared is the first step to surviving a social media crisis! Being prepared is the first step to surviving a social media crisis! All social media crises are different and will require slightly different approaches.

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Hurricane Sandy & Social Media: 5 Must-Reads

Firebelly

When a natural disaster strikes, social media sites are is often the first place people go to find, and share, information. Here are 5 must-reads on Hurricane Sandy and social media. By Adi Robertson From tweets to SMS to data dumps, social media goes broad and deep in a disaster.

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When Is It Appropriate To Hide, Block Or Delete On Social Media?

Firebelly

As a social media manager, you are bound to come across unsavory comments on your social channels. When is it appropriate to hide, block or delete on social media? Sometimes all it takes to diffuse a situation on social media is to show you value this person’s opinion. So how do you handle them?

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The Science Of Maximizing Your Social Media Impact

Firebelly

The art of finding the optimal times to post updates, tweet, and share brand items on social media remains a conflicting mess of information. If this information has you feeling discouraged, don’t fret. What struggles has your brand had in maximizing its social media impact? . Social Media'

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Colorado Theater Shooting & Social Media: 5 Must-Reads

Firebelly

When tragedy strikes, however, social media sites are frequently the first places traditional news sources (along with worried family and friends) turn to for more information. Social media is beneficial in disseminating information quickly. When that information is incorrect, it can also be problematic.

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Millennials: The Digital Natives That Are Always ‘On’ Social Media

Firebelly

The millennial generation is full of technology driven, social media fanatics. I remember a few Christmas’ ago my grandma made all of my cousins, sister, and I hand over our phones for the night – she didn’t want us consumed with our social media the whole night because thanks to mobile devices, we would be.