SocMed Sean

NOVEMBER 7, 2011

Does adding Twitter to your CRM process make it more social? SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. Social CRM. Because customer relationship management, automated or not, is social. Still don’t believe me?

Social CRM 275

Social CRM Radian6 Software Creative Commons 275

Harp Interactive

JANUARY 27, 2010

My topic, in case you missed it, was “Propel your Social Media Marketing to New Heights: Strategies to Ensure a Winning and Engaging Social Presence&#. This is where you seek out activity on social media that isn’t directed to you or your company and you engage with this information. find relevant information to comment on.

Engagement 248

Engagement Strategy Radian6 Brand Monitoring 248

Jason Yormark

AUGUST 31, 2010

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! I can be reached on twitter at @eincline.

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Jason Yormark

AUGUST 31, 2010

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! I can be reached on twitter at @eincline.

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Twist Image

MARCH 29, 2011

For almost a decade, many digital marketing professionals (myself included) have been banging the drum of monitoring online spaces to better understand how your products are positioned. One of the leaders in social media monitoring solutions is a company called Radian6. Social 2011. Innovation through data and conversation.

Radian6 102

Radian6 Findability RSS Sentiment 102

Social Email Marketing

SEPTEMBER 17, 2010

European research showed that journalists use online tools to gather information. Fortunately it’s often to find additional information. Radian6 slideshare Trackur Tweetranking.com Twitter. But unfortunately journalists also often completely base themselves on. news media PR 2.0

Journal 78

Journal Radian6 Crowdsourcing Social Media 78

Dave Fleet

JUNE 15, 2010

However, Audience really focuses in a different direction, providing tools that should pique the interest of your sales, marketing and community management folks alike. For community managers, pulled in a thousand directions, this can be valuable information to help them prioritize their focus. Public Relations.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Convince & Convert

APRIL 24, 2014

Debra Yoo, digital marketing analyst, tells us: Our consistent challenge is increasing our readership. While it is only a slice of all RSS activity for this blog, it can give us some public information to work off of. In BAGC’s case, that cross-promotion is going to predominantly happen on Facebook and Twitter. Use more visuals.

Transportation 159

Transportation Sysomos Radian6 RSS 159

Jason Yormark

DECEMBER 28, 2009

From old school marketers simply updating their titles to stay with the times, to recent graduates who know how to use Twitter or Facebook. Just take a look at how many Twitter users “claim&# their authority on the subject. Social media marketing certainly could use some certification to start with.

Social Media 197

Social Media Radian6 Small Business RSS 197

Social Media Marketing

APRIL 22, 2011

Essentially, it is a rewards system that makes what we already do on the web - create and share content - fun by making it a stock market-like atmosphere. When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share.

Social Media 167

Social Media Klout Flickr Radian6 167

Janet Fouts

DECEMBER 27, 2011

Some of them I know in person, but many I know through their blogs and Twitter personas. She’s smart, she says it like it is, and her insights on business and marketing are spot on. Naomidunford Naomi is one smart marketer. Shelly owns marketing and branding agency V3 Integrated Marketing. Naomi Dunford.

Blogger 152

Blogger Real Estate Radian6 Wiki 152

Convince & Convert

JANUARY 11, 2011

Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score. The data used to calculate Klout continues to change (they added Facebook information recently), but I have found it to be the most reliable influence tracking metric. Search Volume.

Metrics 159

Metrics Postrank Social Media Klout 159

Convince & Convert

SEPTEMBER 21, 2010

Second – Are there any special types of information you’ll need? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). Research: How do people talk about your industry and who are the influencers? How can your brand participate in this space most effectively?

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

SEPTEMBER 11, 2011

And Twitter, which “ranks&# tweets to determine trending topics. The smart money in the next five years in social media is not in the provision of information but rather in the interpretation of it. So much so that people (presumably sober) proclaimed that this was the future of marketing.

Klout 159

Klout Nielsen Influencer Social CRM 159

Josh S Peters

NOVEMBER 23, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in an Awareness Campaign Using Social Media in an Awareness Campaign Written on November 23, 2009 by Josh Peters in Social Media 9 Comments - Leave a comment! Meet them on their level.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Kikolani

JANUARY 26, 2010

He was soon contacted by someone from the restaurant’s marketing department, and after discussing his experience, the marketer eventually sent the speaker a gift card and revised menu. Radian6 – Radian6 gives you a complete platform to listen, measure and engage with your customers across the entire social web.

ROI 114

ROI SEO Social Media Tips 114

Social Media Strategery

AUGUST 18, 2010

Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Employers do not want to hire a person whose Twitter or Facebook page could make their company look bad.

Education 135

Education Social Media Gov 2.0 Class 135

Proactive Report

DECEMBER 18, 2009

It’s how you read news updates from friends on Facebook and Twitter. And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Networks, cable companies, marketers and technology firms are getting quite serious about online-video distribution. Feeds – The web isn’t about pages any more.

Filtrbox 69

Filtrbox Social Media Tools SM2 69

Convince & Convert

APRIL 6, 2010

A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information. Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. Here are 5 steps to get there: 1. What shows up in these search results?

Brands 143

Brands Content Social Media Consultant 143

Jeff Esposito

JULY 9, 2012

It might sound like something trivial, but marketers and communicators working in social media are going to need to know it as more C-level executives turn their eyes to the Twitters and Facebooks of the world. Look at the inbound chatter your company receives on social outposts like Facebook, Twitter or Google+.

Crimson Hexagon 42

Crimson Hexagon Radian6 Sentiment Analytics 42

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. Linkedin Groups vs. Twitter. Twitter is even narrower at 36% – 46%. Podcasts vs. YouTube.

Social Media 147

Social Media B2B Strategy Consultant 147

Justin Levy

DECEMBER 6, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Social Media Marketing in the Restaurant Business Written on December 6, 2009 by Justin Levy in business strategy , caminito , marketing strategy , social media , social media strategy , word-of-mouth 78 Comments - Leave a comment!

Social Media 153

Social Media Case Study Marketing Study 153

Webbiquity SMM

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

Tools 207

Tools Twitter Tips Statistics 207

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. When you take that framework and apply it to business and apply it to marketing, for example. Now there’s social.

Radian6 113

Radian6 Training Communities Conversation 113

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers.

B2B 185

B2B Social Media Review eBook 185

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Diva Marketing Blog

MARCH 25, 2011

So, let's learn from each other and build a strong foundation for the future of social media marketing. Two national brands, Chrysler and Aflec , were involved in twitter controversies. In the case of Chrysler, the agency employee forgot to switch off from the brand Twitter page to his personal account. Simple advice.

Twitter 97

Twitter Radian6 Avatar Social Media 97

SocMed Sean

FEBRUARY 3, 2013

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. Social media takes time and energy. A measurement plan.

Social Media 279

Social Media Klout YouTube Foursquare 279

Convince & Convert

AUGUST 18, 2010

What’s the best way to get the most possible Facebook “likes&# and Twitter followers? Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army? What’s the hot new trend in social media that we can bring to our clients?

Questions 160

Questions Social Media Consultant Education 160

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

Social Media 257

Social Media Trendrr SM2 Alterian 257

Buzz Marketing for Technology

MARCH 1, 2011

Almost 5 years ago I started this blog with the notion exploring the changing definition of Buzz Marketing in light of this new thing I saw on the horizon called “Social Media”. Having owned both Radian6 and Networked Insights side by side I realized there was a big difference between “data and insights”.

Radian6 215

Radian6 Data Analytics Applications 215

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Follow her @adriarichards on Twitter. Her latest posts include Conundrum , You Aren’t As Healthy As You Think , and Is Your Marketing Making Your Customer Think Too Much.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Today, marketing your business for free may seem to be an unattainable process. But with social media marketing, it doesn’t have to be. The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Convince & Convert

FEBRUARY 23, 2012

I’m joined by my trusty sidekick and social media marketing impresario, Eric Boggs. Jay : This is the one where Jar-Jar Binks learns Twitter. Speaking of social media marketing impresarios, Lauren Fernandez , from Landry’s Restaurants is going to join us on the show today. Whereas, think about Twitter consumption.

Social Media 118

Social Media Adwords B2B Training 118

Convince & Convert

SEPTEMBER 21, 2010

Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. If you’re serious about Twitter, this is a great app.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JUNE 16, 2010

Follow him on Twitter. You will be able to gather enough data from your own campaigns to help you improve your online marketing. Make sure all your social media profiles are complete with the most relevant information. I have seen people mix up colors on their YouTube Channels, Twitter profiles, and Facebook fan pages.

Questions 277

Questions Social Media How To Postrank 277