Pam Moore

JUNE 4, 2019

How to increase sales, leads and ROI with conversion rate optimization. Take a listen to episode 219 of the Social Zoom Factor podcast to learn the following: . Conversion rate definition. Conversion rate optimization (CRO) definition. Why conversion rate optimization matters to your business. Tips to create a landing page that converts.

ROI 60

ROI Conversation Template Templates 60

Webbiquity SMM

JUNE 1, 2021

A proven system that yields results, regardless of industry segment? That’s a 44x ROI. Optimize your site for a mobile-first audience: Your website is almost always the first encounter that your audience has with your brand. Done wrong, you will end up spending significant dollars to generate little if any ROI.

Tips 352

Tips Marketing Privacy Influencer 352

Talkwalker SM

MAY 4, 2016

Talkwalker teamed up with leading video content and distribution company D S Simon Media to better understand and tackle the ongoing complexities of garnering earned media in today’s rapidly evolving mobile and digital landscape. . But, how is earned media defined in the mobile-first social media age and how should it be measured?

Survey 60

Survey Mobile Video Analytics 60

Akamai Marketing

DECEMBER 22, 2011

Social ROI: The social media sphere will have more pressure on it to create programs that suit business objectives and then show the ROI. By the end of 2012, we’ll start to see some beginnings of what makes up social ROI. We’ll have to think more about how what we post appears and engages mobile users.

Social Media 217

Social Media Trends Smart Phone ROI 217

Laurel Papworth

DECEMBER 17, 2009

Marketing Magazine name Industry Head of Social Media for Australia. What is an Industry? What commodity does social media create, to make an industry? Kate Kendall ( @KateKendall ) from Marketing Magazine approached me a little while ago to write a piece on the “state of the social media industry&#.

Industry 64

Industry Social Media Influencer Mobile 64

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Mobile app to monitor on the go. Monitor topics related to your business, brand, or industry.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Pam Moore

MARCH 31, 2017

Master and stay updated on all of the top social networks, technology and industry changes that matter most to your business! 100% mobile responsive system provides a seamless experience across mobile devices, tablets, smartphones and desktop computers. Increase ROI across all facets of marketing investment.

Training 165

Training Social Media Brands Small Business 165

Later

MARCH 22, 2021

Whether you’re new to the industry or a total pro, we’re sharing 7 courses every social media manager should take in 2021: . One tutorial in particular, “ Tips for Creating Engaging Mobile Ads ” is a great reference for running ads on mobile devices. Luckily, there are tons of budget-friendly (and even free!)

Social Media Management 102

Social Media Management Course Social Media Instagram 102

Hootsuite

MAY 16, 2022

It depends on what industry you’re in, who your competitors are, the time of year, the time of day, how you target your audience, your ad content… and so on. Advanced users can set manual bid caps , but this requires a deep understanding of your expected ROI and average conversion rates to be successful. Your industry.

Cost 94

Cost CPC Facebook HootSuite 94

Pam Moore

AUGUST 2, 2020

A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? Heading straight to your computer, mobile device or video camera with the intent to start randomly creating and blasting out content before you have a plan will not deliver the results you dream about.

eBook 78

eBook Questions Strategy Template 78

Pixlee

MARCH 15, 2021

It is an extensive process that helps understand email effectiveness, ROI, engagement, deliverability, and brand association. 70% of marketers fail in measuring their ROIs, and that’s not a good sign for the highest-rated marketing channel. That’s the ideal width for mobile optimization. Image Credits ).

Template 83

Template Templates Embedding Metrics 83

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Followers by industry, function and company.

Social Media 194

Social Media Metrics ROI Klout 194

Oktopost

JUNE 21, 2022

The numbers don’t lie: in 2022, the influencer marketing industry will surpass $15 billion in revenue. So-called “LinkedInFluencers” are a source of invaluable information and tips for B2B marketers, and the ROI on reading a few choice posts can be dramatic. Why is influencer marketing key for B2B?

Influencer 88

Influencer LinkedIn B2B Industry 88

Pam Moore

JULY 13, 2020

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. It's also how you achieve a positive ROI on every piece of content you produce. This is how you earn trust.

eBook 141

eBook Content Findability Template 141

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. A year ago, the top questions most marketers had about social media related to tactics, with ROI second. Exposure vs. ROI.

Report 191

Report Social Media B2B Newsvine 191

Oktopost

MAY 26, 2020

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. In many developing countries, mobile phones and social media have taken hold and taken off in a big way in recent years, growing much faster than financial service sectors. Well, being like Santa for one!

Social Media 141

Social Media Banking Marketing Mobile 141

Webbiquity SMM

DECEMBER 10, 2013

What’s the ROI of Content Marketing? The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). DeSantis Breindel ). Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. ( eMarketer ).

Statistics 207

Statistics B2B Content Marketing 207

Pam Moore

DECEMBER 7, 2017

Regardless of your industry, niche, age of company or primary communication medium used, you better have a content marketing strategy to connect you and your brand with your target audience, customers, partners and stakeholders. Create once, use many (= increased ROI). 35% state their biggest challenge is creating content (Cision).

Template 167

Template Templates Trends Content 167

Pam Moore

JANUARY 23, 2019

It's often a term that is thrown around by even top industry experts who don't develop or implement evergreen content marketing best practices themselves. Evergreen content is content that is timeless, sustainable and has a shelf life longer than the latest Facebook feature or favorite mobile application. SoundCloud.

Content 60

Content How To Marketing Analysis 60

The Social Media Incubator

APRIL 19, 2011

I was speaking with a potential client not long ago, and he expressed the idea that he couldn’t be a social authority, because there were other businesses owners in his industry who had been around longer than his business had, and so he felt that he didn’t quite “qualify&# to be considered an “authority&# on his subject.

ROI 111

ROI Foursquare Small Business Industry 111

Pam Moore

JUNE 2, 2017

Tired of no ROI and wasted time and money… look no further than Social Profit Factor! 20+ years experience in B2B and B2c in varied industries across enterprise technology (hardware, software and services), beauty, education, risk management, real estate, manufacturing, ecommerce, franchising, hospitality and loads more.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

AUGUST 7, 2018

Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media? You copy others in your industry constantly, but it doesn't work for you. This is a value packed webinar offering real advice and strategies any business of any size in any industry can use immediately.

Social Media 112

Social Media How To Training Industry 112

Audiense

OCTOBER 11, 2017

We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market. Various car brands began campaigns in response to this groundbreaking news.

Automotive 74

Automotive Analysis Comparison Discount 74

Hootsuite

NOVEMBER 5, 2021

Clear ROI: We’re committed to helping you measure the success of your social media initiatives. In the future, we strive to drive unparalleled performance to maximize return on investment (ROI) and attract, retain, and develop top talent. Stay updated through push notifications on Hootsuite Mobile. Digital intelligence.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Sprout Social

FEBRUARY 6, 2023

Here’s an example of an interactive bio from Semrush’s Twitter account : Lead generation Social has features dedicated to generating leads, like mobile-optimized ads that capture customers details while offering a lead magnet. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

Features 99

Features Social Media Curation Geotagging 99

Convince & Convert

JANUARY 4, 2016

The Rise of Mobile. Email marketing has also become central to mobile strategies. This holiday season has been a breakout one for mobile shopping and the momentum will carry into the New Year. This holiday season has been a breakout one for mobile shopping and the momentum will carry into the New Year.

Embedding 60

Embedding Mobile Newsletter Energy 60

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. Though it varies across industries, of course, 24% of overall marketing spending last year was on digital/online marketing.

Social Media 245

Social Media B2B Marketing SEO 245

Waxing UnLyrical

JULY 17, 2011

And reminds us that we need to support our own industry more. I also think it’s probably easier for AOL mobile-execs to get TechCrunch’s attention since they’re sister companies, but it’s still a smart idea. Social media and ROI – a little bit of clarity , by Olivier Blanchard.

ROI 172

ROI Flickr Education Mobile 172

Hootsuite

JULY 2, 2019

Especially if they’re enthusiastic about their work or about showcasing their industry expertise. They can enhance their credibility and position themselves as industry experts. To help meet employee expectations for trust and social impact, you could: Identify your company as an industry disruptor that inspires innovation.

Social Media 111

Social Media Guidelines HootSuite How To 111

Sprout Social

APRIL 25, 2023

of Facebook users access the platform from a mobile device. Examples of shared audience interests include: Business and industry Entertainment Family and relationships Fitness and wellness Food and drink Hobbies and activities Then, add the name and description of your audience list and how long you will retain it.

Facebook 113

Facebook How To Aggregator Metrics 113

Pixlee

SEPTEMBER 1, 2021

Optimize Your Online Store for Mobile Users. 54% of the total sales on Cyber Monday 2019 came from mobile devices. This is no fad; shoppable social media and ecommerce sites and apps will continue to cater more to mobile shopping. Mobile browsing is both convenient and quick for online shopping.

UGC 52

UGC Widget Retail Discount 52

Pixlee

SEPTEMBER 1, 2021

Optimize Your Online Store for Mobile Users. 54% of the total sales on Cyber Monday 2019 came from mobile devices. This is no fad; shoppable social media and ecommerce sites and apps will continue to cater more to mobile shopping. Mobile browsing is both convenient and quick for online shopping.

UGC 52

UGC Widget Retail Discount 52

Pam Moore

JULY 13, 2020

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. It's also how you achieve a positive ROI on every piece of content you produce. This is how you earn trust.

eBook 78

eBook Content Findability Template 78

Keyhole.co

MAY 3, 2023

Therefore, measuring the most popular accounts that have used a certain hashtag is a great way to flag potential ambassadors that would deliver the best ROI. Or, to educate your content strategy, you may want to track hashtags in your industry to learn what types of content your target demographic engages with most.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Convince & Convert

JUNE 25, 2014

One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. In fact, it’s been reported that Coca-Cola historically has invested 70% of their mobile budget on SMS marketing. Yes, that immediate.

SMS 166

SMS Campaign Mobile Marketing 166

Oktopost

JANUARY 5, 2021

You look at their job titles, you identify the industry they work in, the country where they are domiciled, maybe their age, their academic credentials, maybe their gender, or how long they have been in the role. Organizations in regulated industries are probably the biggest laggards that I come across. Click To Tweet.

Data 131

Data B2B Statistics Social Media 131

Social Media Marketing

AUGUST 8, 2013

A roundup of relevant links affecting our industry. Industry Social network usage rates for seniors ages 65 and older have tripled since 2009, one in every five Internet users is now on Twitter and 72% of online adults are social networking users, according to the Pew Research Center''s Internet & American Life Project''s latest report.

Social Media 167

Social Media Nielsen Press Release News 167